Thu.Mar 01, 2018

How Warby Parker Makes Every Point In Its Employee Lifecycle Extraordinary

First Round Review

Warby Parker is known for being a wonderful place to work. Here, Co-founder Dave Gilboa breaks down exactly how they've constructed this culture. Continue reading at First Round Review »

March BOM: Use Scenarios

Pragmatic Marketing

March’s Box of the month is use scenarios. Throughout the month we’ll highlight articles, webinars, podcasts and blog posts that will help you focus on illustrating market problems using stories that put each problem in context.

8 Years of Growth in the World’s Largest Product Management Community

Mind the Product

Eight years ago today I started the ProductTank meetup in London so it’s a great time to look back, take stock of what we’ve built, and celebrate what has become the world’s largest product management community. In the Beginning.

Events 109

GitHub’s Joel Califa on keeping sight of your users

Inside Intercom

A product designer at a growing company has two key constituents: their users and their business. In his recent post “Subverted Design” , GitHub Senior Product Designer Joel Califa reminds us that if we gear too far to toward the latter, we can lose sight of our all-important users in the process. Before linking up with GitHub, Joel was a product design manager at Digital Ocean. He’s also taught front-end web development at General Assembly and been a Design Mentor at Andreessen Horowitz.

Hooked - How to Build Habit-Forming Products

Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.

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