Validate for product success
Obo
JUNE 19, 2019
No one likes the idea of pouring precious time and effort into creating a product or product functionality that bombs in market.
Wed.Jun 19, 2019
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Product Love Podcast: April Dunford, Speaker and Author
ProductCraft
JUNE 19, 2019
This week on Product Love, I sat down with April Dunford, a positioning consultant, keynote speaker, and the author of “Obviously Awesome.” Per her book title, our conversation was obviously awesome (cue the tomatoes). April has spent 25 years successfully running marketing and product teams for startups. In fact, most of the startups she’s worked. Read more » The post Product Love Podcast: April Dunford, Speaker and Author appeared first on ProductCraft by Pendo.
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Three steps toward creating market-leading products
Lead on Purpose
JUNE 19, 2019
The goal of every company and product leader is to invent products (or services) that become recognized market leaders. Creating a new product category is icing on the cake, but also rare and extremely difficult.
Don’t limit yourself to one “superpower” as a PM
The Product Coalition
JUNE 19, 2019
Last month , I spoke a bit about how it’s worth it to do what it takes to grow your product?—?whether that means picking up a new skill or other functional roles when it’s needed at different stages of the company. We often underestimate the value of recognizing when these “sprints” are needed to be taken by members of a product development team, and how impactful that can be in the future of both the company and your own career.
Get Better Network Graphs & Save Analysts Time
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Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.
Learning Japanese Business Etiquette to Build Trust with Japanese Clients and Coworkers
freshtrax
JUNE 19, 2019
Japanese business etiquette can be quite complex and intimidating as there are many rules, customs, and traditions to follow. However, their proactive attitude toward showing respect is what helps them build better and stronger relationships. For those truly interested in forming sincere bonds with Japanese business partners and colleagues, it is well-worth learning.
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Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
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Looking for UX Research Advice? Ask a Teacher
UserInterviews
JUNE 19, 2019
For UX researchers looking to get perspective from other experts in designing engaging experiences, here are 5 key UXR principles that teachers practice every day.
Lessons from Alexa’s Super Bowl Ad: Crafting In-App Messaging that Engages Users
Revulytics
JUNE 19, 2019
Alexa’s journey chronicled in the Super Bowl ads that my colleague Michael shared with me over the last two years were pretty hilarious. Particularly the ones that first aired two years ago when Alexa lost her voice and it was replaced by the voices of celebrities like Rebel Wilson, Cardi B and Gordon Ramsey. Instead of responding to the user’s request for information in the unfailingly polite Alexa fashion, these replacements put their own spin on answers to questions like “how do I make a gril
Clean Your Backlogs
Johanna Rothman
JUNE 19, 2019
I've been working at the intersection of the project portfolio and the product roadmaps. (You can tell because of the various posts about information persistence.) Here's what I find when I work with my clients: They have years worth of projects in the project portfolio. They have years worth of ideas in various states of description in what they're calling product roadmaps.
How can you be Engineering’s Favorite PM
The Product Coalition
JUNE 19, 2019
Being a software engineer in my past life, I always wished that I had more context on why I was building something. This information doesn't easily trickle down into core developer team, it is usually the technical team lead explaining what we need to build by drawing a solution and all the components we need to build. Even though the Product Manager role existed at that time, PMs used to be very closely knit with the business managers and less with the development team.
Understanding User Needs and Satisfying Them
Speaker: Scott Sehlhorst
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
What is Market Segmentation?
AB Tasty
JUNE 19, 2019
We'll take a quick look at what market segmentation is, why it's important, and how to get started. This article was originally posted on AB Tasty as What is Market Segmentation?
Return on (Product) Intelligence
Amplitude
JUNE 19, 2019
Like many B2B SaaS companies, at Amplitude we frequently get asked to provide prospect-specific ROI estimates for our product. “What will our return on investment be if we purchase your product?” I have extremely passionate teammates working on this challenge, and it is challenging. Why? It’s easy to point to existing customers and talk about outcomes, and we have the luxury of having lots of amazing success stories to choose from (see Patreon , Calm , Instacart , Blue Apron ).
The New York Times’ Offline Strategy
UXCam Bluespace
JUNE 19, 2019
The New York Times app has a clear offline strategy. This allows customers to use the app even when they are offline. For most companies, this is just an afterthought.
5 Major Lessons from 1000+ Participant Screeners
dscout People Nerds
JUNE 19, 2019
Over the past 5 years, I’ve seen and worked on thousands of screeners. Here’s what I’ve learned.
Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
We need to calm our technology down
Imaginary Cloud - Design
JUNE 19, 2019
I could’ve never imagined that growing up I’d have this little screen that works like a computer and solves a bunch of life issues on the fly. It’s my bank, my TV, my newspaper, my notebook, alarm-clock, camera, and I’m just running through the basics. I can order transportation from pretty much anywhere, I can order any kind of food, check for my city’s event agenda.
Bain Public to give a Product Workshop at Agile Testing Days
Bain Public
JUNE 19, 2019
(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public, will be giving a 120 minute workshop at Agile Testing Days in Potsdam, Germany. Paul has a strong business track record, a unique message worth hearing and a natural speaker/storyteller. Agile Testing Days is an annual European conference for and by international professionals involved in the agile world.
Writing a Great Software Development Contract, Part 3 – Warranties, Indemnifications, and Liability
Atomic Spin PM
JUNE 19, 2019
Custom software services contracts should call out the promises you and your partner make to each other. The contract should also define who will be responsible, and to what degree, if certain issues arise. Disclaimer. This post is not formal legal advice. I’m not a lawyer. I recommend you work with legal professionals for all of your software contract needs.
Getting started with IoT in 4 steps
CONTACT Software
JUNE 19, 2019
Everyone talks about the Internet of Things (IoT) and the digital twin – they form the framework for new, digital business models. According to a forecast by PwC, digitization will bring the manufacturing industry an increase in turnover of more than 270 billion euros in Germany alone over the next four years. Companies are hoping … Continue reading "Getting started with IoT in 4 steps".
Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing
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Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.
Looking for UX Research Advice? Ask a Teacher
UserInterviews
JUNE 19, 2019
For UX researchers looking to get perspective from other experts in designing engaging experiences, here are 5 key UXR principles that teachers practice every day.
Here’s why you need Business Intelligence derived from Technographics
DemandMatrix
JUNE 19, 2019
Hyper-personalization and hyper-segmentation have become the two pillars of any B2B Marketing or B2B Sales campaign in order for it to succeed.
Slack’s Ceci Stallsmith on marketing your product platform
Intercom, Inc.
JUNE 19, 2019
We launched the Intercom App Store more than a year ago. And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. One of the most successful platforms we and many others in the industry look up to for inspiration is Slack. And in case you had any doubt about their phenomenal growth, the company is going public this week.
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