Sat.Aug 24, 2019 - Fri.Aug 30, 2019

Feature-less Roadmap: The Balance Between Delivering Concrete Features vs. Planning with High-level Themes

Amplitude

We are excited to welcome guest writer Victoria Fitoussi of ProductPlan to the Amplitude blog. Often, the biggest blocker to taking a more impact-driven approach is “premature convergence”—locking into specific feature commitments without leaving an opportunity to sense and respond.

Technical Product Leadership from Head to Toe

The Product Coalition

By Robert Elves, Senior Director of Product, Tasktop Continue reading on ProductCoalition.com ». product-management leadership

Is Customer Feedback Really Making It to Your Product Roadmap?

Gainsight

As a customer success professional, you talk to your customers every day and gather a ton of feedback straight from the frontlines. This is real-time, super-rich data. It comes directly from the people who use your product—it’s gold! But … what happens to it?

How To Apply Design Thinking To Product Management

ProductCraft

The product manager has one clear mission: to create a product people love. To create a product people love, it’s important that the product addresses a real challenge. And that’s exactly why problem-solving skills are critical for product management success.

Organizing for Customer Centricity

Speaker: Tatyana Mamut, Head of Product, Nextdoor

Most companies today say they are “customer centric.” Yet many still make decisions primarily based on competitor threats, technical architecture, or executive opinions. So what sets apart those that talk the talk, and those that walk the walk? Join Nextdoor's Head of Product Tatyana Mamut, PhD as she outlines the 7 habits of truly customer-centric companies.

How to Spot a Partial Product Manager

Mind the Product

What’s a partial product manager? We’ve all met one, and many of us have been one – a partial product manager is someone who holds the product manager title, but isn’t doing the full job.

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SaaS Product Roadmaps: Achieving Your Product Vision

bpma ProductHub

by Paul Ressler – Everything is progressing well with your SaaS product; you have your product vision and you have product market fit. What are the next steps to achieve success for your SaaS product? One important next step is a product roadmap.

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7 Best Practices for Closing the Customer Feedback Loop

UserVoice

For customer-minded organizations, closing the customer feedback loop is arguably just as important as collecting customer feedback in the first place.

How to use the 5 Whys to Manage Stakeholders

Mind the Product

A few years ago, I worked with a client in a very hierarchical organization. Position and title were very important at the organization, and everything was done in strict accordance with operating procedures.

How your User Adoption Strategy Will Improve LTV and Reduce Churn

Userpilot

If I asked you to think of the most important aspects of creating a successful SaaS product, you’ll probably think of solving a need, user onboarding techniques, and the all-important product-market fit. Well, I have another one in mind… Creating the perfect user adoption strategy.

Walk a Mile in Your Customer's Shoes

Speaker: Steven Haines, Founder and CEO, Sequent Learning Networks

Product professionals use phrases like "voice of the customer," and "user experience" so often that it can be easy to lose sight of their actual meanings. How can we, as product professionals, learn to keep customers and users at the heart of our work? Join Steven Haines, globally recognized thought leader and author, as he guides us through a memorable journey demonstrating how you can walk a mile in their customer's shoes. He'll explore how, by developing true empathy for your users, you can ensure you're creating the features and products they actually want.

Grounding Your Product Roadmap With Themes and a North Star

ProductPlan

We are excited to welcome guest writer John Cutler to the ProductPlan blog. John is a product coach with Amplitude, where he collaborates with internal teams, customers, prospects, and the broader product public.

Customer feedback strategy: How to collect, analyze and take action

Inside Intercom

There are many reasons an organization seeks out customer feedback. A support team will want to know if they were helpful, while a product team might need help prioritizing what to build next.

The Next era of Technology by Marie Louise Gørvild

Mind the Product

Every year, for MTP Engage Hamburg, we invite speakers from outside the mainstream product scene and ask them to contribute an additional perspective to stimulate discussion among our audience.

10 Weekly Habits of Product Managers That Make a Big Difference

The Product Coalition

Everyday, product managers all over the world open their laptops and prepare to take on the challenges of product development with their teams. There will be setbacks, there will be leaps ahead, and there will be moments of flowing innovation.

How To Take Action on Customer Discovery

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

We all want to build successful products - and that means satisfied customers. Before anything else, you must understand what problems you can solve. The best way to do that is to get out of the building and start asking questions. But how can you make the most of those conversations, and ensure that you walk away with productive insights? Join Nick Noreña, educator, entrepreneur, and currently Innovation Coach and Advisor at Kromatic, as he covers how we can effectively action our findings from customer discovery conversations.

Why aren’t customer analytics companies letting you connect to your data?

Indicative

Data Storage Has Changed. The data landscape has transformed dramatically over the past few years and major players in the analytics space are failing to keep up.

3 Steps to Creating an Attractive Value Proposition

UX Studio

The value proposition of a product provides one of the most important meeting points for user experience design and marketing. Although it deals mainly not with serving the customer but selling, it involves matching their needs with your product.

Don’t Worry About Being Cool with Petra Wille [Rebroadcast]

Mind the Product

We’re taking a short break from releasing new episodes for the month of August. We’ll be back with new interviews in September. But don’t despair! We’ve asked a few friends to pick some of their favorite episodes to re-broadcast in the meantime.

Everything we’ve learned about scaling sales

Inside Intercom

? ?. In this week’s episode we’ve dug down into the podcast vaults to bring you some of the best insights shared by our guests about scaling sales. It’s no surprise that one of the key levers for growth as you go from startup to scale-up is your sales team.

Make an Impact with Analytics and Journey Maps

Speaker: Kirui K. K., Co-founder and CEO of Tanasuk Africa

If you want to offer a better user experience, it can be tempting to track each and every data point in your product. However, this can quickly get complicated and overwhelming as you collect more and more data. How do you know which metrics will help you improve? Kirui K. K., Co-founder & CEO Tanasuk Africa, wants you to know that analytics don't have to be complicated to make an impact - no matter the size of your company. Join him as he explains how to create a customer journey map, then use that map to figure out the metrics you need to know - and how to use them.

What Decision Will You Make Based on This Data?

Johanna Rothman

Does your team have to keep two sets of “books”? You have an agile roadmap to see where you're headed. You have a smallish backlog of the near/upcoming work. You're delivering on a frequent basis.

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Doing the heavy lifting together

The Product Coalition

How product teams can work together to maximize impact “Driving is easy if you are the only one the road“ … my driving instructor had many wise words to share. This one stuck with me as it is applies to so much more than driving a car.

You Don’t Own the Voice of the Customer by Tricia Wang

Mind the Product

Can putting a product into the world really be harder than launching a spacecraft? In her keynote at #mtpcon San Francisco, Tricia Wang, Co-founder of Sudden Compass, says it can. While launching a spacecraft seems more complex, it all boils down to math, and there is scant unpredictability in the calculations. But you have to deal with a lot of external complexities that are completely out of your control when you ship a product, so the end result is highly unpredictable.

Symptom Checker: Common Product Development Challenges

ProductCraft

Over my years in this industry, I’ve guided a wide variety of teams to software success. And along that journey, I have found that many product teams struggle with the same issues. How do you know if your team is suffering from a particular product development problem?

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've ever launched an MVP, you know that the journey has only just begun. How do you figure out what to do next? You know that you need to look at how different user segments react, but how do you quickly distinguish signal from noise so you can iterate and improve? Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your journey to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a new skill set, ready to make the most of your launches.

TEI 244: 44 ways product managers can test ideas – with David Bland

Product Innovation Educators

Know how to test a product by measuring risk through desirability, viability, and feasibility. I’m someone who enjoys learning from books. I often find great tips I can apply from a good book, and that is just what I have for you.

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Alignment through OKR’s and Hypotheses

The Product Coalition

Credit Henrik Kniberg & Crisp When you start to scale and have multiple products and/or teams, alignment becomes paramount. The general trap is to try and control things to stop misalignment form every happening by adding many layers of bureaucracy?—?or or as I like to call “forced-alignment”.

The Women In Product Everyone Should Be Following

ProductPlan

There is no shortage of prominent male product leaders populating social media with their wisdom. But well-rounded product managers should be hearing from a diverse chorus of voices. No two product managers are the same.

AMA Notes: The more customers you speak with and the more different types of customers you speak with, the more ahead of the curve you will be in your industry.

NextBigWhat

NextBigWhat’s Wednesday AMAs bring a lot of clarity and perspective to founders / product and growth leaders. The last AMA had Arpit Rai, VP of Products WebEngage share his lessons building and scaling WebEngage and Browserstack. The NextBigWhat AMA is supported by the awesome team @GOJEK.

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How User Acceptance Testing Can Save You Time and Money

Speaker: J.B. Siegel, VP of Client Services, Seamgen

Before a new product or feature goes into development, you have to gauge whether it will be a worthwhile investment. But what’s the best way to do so - and how can you get honest insights from your end users? Join J.B. Siegel, VP of Client Services at Seamgen, as he explores how to use wireframes and clickable prototypes to validate your product. He’ll discuss how user testing allows you to really understand your users - and how to use the insights to inform your product strategy.

6 Software Piracy Myths

Revulytics

As long as there has been software, there has been software misuse: both pirated use (companies using pirated versions of software with cracked licenses) and overuse (legitimate customers exceeding the legal use defined in a license agreement).

7 Examples of Great Personalization Strategies From Retail Brands

AB Tasty

We looked at 7 creative examples of one-to-one personalization to understand how these campaigns work and why they're successful. This article was originally posted on AB Tasty as 7 Examples of Great Personalization Strategies From Retail Brands. Personalization

Humanizing the Role of Beta Managers Through Communication

Centercode

If you’ve attended a QA or testing conference recently, it seems as though manual testing is a dying discipline. Due in part to the speed of development, test automation, and artificial intelligence, a greater proportion of test management is now influenced or even controlled by developers.