Sat.Dec 07, 2019 - Fri.Dec 13, 2019

Impact Mapping: How to focus on outcomes in product management

Miro

Impact Mapping: How to focus on outcomes in product managementAligning work around outcomes instead of just chasing the next feature idea is one of those things that product teams often want to nail, but rarely get right. It’s because most of the frameworks we use prioritize tangible rock-solid features over hard-to-measure effects.Just look at how […]. The post Impact Mapping: How to focus on outcomes in product management appeared first on MiroBlog | A blog by Miro

Why Companies in a Multi-Screen Era Must Embrace the Unknown

ProductCraft

Last Saturday, like seemingly every Saturday this fall, I started some yard work. This time I expected to be on the roof for at least three hours. So I knew that music would be required. And that email needed monitoring. And that a friend may call. And that college football was at full tilt.

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Dear Sales, It’s Me… Your Product Manager

ProductPlan

Should a product manager accompany the sales rep to prospect meetings to demo the product? When a customer calls their account manager for support, should the rep pass that request on to the product manager? Should sales reps call a product manager anytime they have a technical question about the product? Every company is unique. But for most organizations, the answers to those questions should be no.

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Ship outcomes, not just features, with the Product Impact Framework

Inside Intercom

Our industry is in the midst of a big philosophical debate about the fundamental way of thinking about how we build our products, with the focus shifting from the outputs of what we build to the business outcomes generated by those outputs.

How Much is that Feature in the Window?

Speaker: Nils Davis, Principal, NPD Associates

Roadmaps are about the future, and talking about a roadmap means talking about the future. But how you tailor that conversation depends on who you’re having it with, because your stakeholders’ vision for the future and your customers’ vision are likely two different things. Every audience has their own needs and expectations that you are working to fulfil, and as a product manager, it is up to you to manage these many moving parts. A conversation about creating value is going to vary based on whether or not you’re asking someone to buy your product, or fund it.

A Product Owner’s Guide to Improving Customer Experience

Emerge Insights

People today have an unprecedented number of choices when choosing products and services for their personal life and work. Consumer habits, preferences, and expectations are evolving. The organizations embracing a human-centered approach are outperforming the competition. Businesses can no longer rely on the position, price, features, or pure aesthetics of their product or service to […].

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Practicing Growth Design

Amplitude

I identify as a Growth Designer. A few years back, I wrote about how I see growth design. Here’s how I defined it: Growth design: A person who approaches product design through the dual lens of customer experience and business impact.

5 Ways To Predict And Prevent Customer Churn

Gainsight

Customer churn. It’s on everybody’s mind. Studies show that customer churn is costing U.S. businesses $136 billion a year. Even though you might not be aware of it, customer churn could be working its way through your business right this very second, just like a virus. Luckily, there are ways to predict and prevent customer churn. It’s time for a visit to the doctor. #1 1 Way to prevent churn: Provide (and prove) ROI.

Using the 3 T’s to Curate a Customer First Culture by Shyna Zhang

Mind the Product

In this ProductTank San Francisco talk, Shyna Zhang , shows us how product marketing and product management can combine to create a customer-focused culture. Watch the video to see Shyna’s talk in full. Or read on for an overview of her key points. A product marketing and product management marriage. The 3 T’s of customer obsession. A Product Marketing and Product Management Marriage. Product marketing and product management today should be very customer-centric.

What is product-led growth? How it works and 5 companies that are doing it right

ProductBoard

It seems like every tech company these days is excited about product-led growth. And rightfully so. When a product-led growth strategy is executed well, your product sells itself, leaving your teams with more time and resources to focus on the end user.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

The Phenomenal Product Manager: Influencing Engineers – Part 3

280 Group

Read Part 1 of this article where we discuss Strategy One: Credibility and Part 2 where we discuss Strategy Two: Building Rapport. Strategy Three: Assessing Your Team and Adjusting. When working with your engineering team, you need to read the team you are dealing with and then adjust accordingly.

Customer Advisory Boards: Three Best Practices and the Jaw-Dropping Moments

Proficientz – Product Management University

Customer advisory boards can deliver tremendous strategic value to your organization if you organize them with the appropriate customer roles and have business conversations.

The Importance of Being Clear by Lindsey Jayne

Mind the Product

In this #mtpcon London talk, Lindsey Jayne, VP Product at Monzo, discusses the importance of writing clearly in order to make better decisions and diversify thinking. Key points.

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Product in Practice: Getting Started with Opportunity Solution Trees at SuperAwesome

Product Talk

Hi there, Product Talk readers! It’s me, Melissa. I’m Teresa’s blog editor. I mostly work behind the scenes here, polishing and proofreading posts prior to publication. But every once in a while, I’ll contribute a post like this one.

Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in their own ecosystem. He'll also go over metrics we can use to measure the health of our ecosystems as we build more resources for innovators.

How to deal with limited budgets for user research recruitment and tools

Userzoom

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. Not everyone has the luxury of generous budgets, resources and sign-off. .

Product vs Solution – The Key Difference

Proficientz – Product Management University

How would you characterize the difference between product vs solution? Product vs solution is the simple difference between what you do and what your customers do. You build products and features. Your customers admit patients, do legal research, run payroll, design clothing, take customer orders, inventory a warehouse, etc.

Managing Problematic Investor Ideas

Mind the Product

At a time when so much of today’s B2B ecosystem is built around software products, I believe it has become incumbent on the people responsible for designing, developing, and building these products to take back leadership of how our companies are run, and lead us all back to a culture of responsible growth. Here I’ll discuss how.

The Wu-Tang Product Team Manual

The Product Coalition

Stories and Eight Lessons Learned from The Wu-Tang Clan, According to Matt Northam The Wu-Tang Clan. Source: Seattleweekly.com As a boy living in the British Virgin Islands , being twelve years old was a difficult period.

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How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

TEI 259: Become indistractable and get more done better – with Nir Eyal

Product Innovation Educators

Four steps for product managers to increase productivity and become fully present. Do you feel your time and attention being pulled in too many directions and what you want to get done is not getting done? I sure do.

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Six predictions for the UX and CX industries in 2020

Userzoom

As we wrap up another thrilling and fast-paced year in the life of the experience industry, it’s time to take a quick breath, take stock of how far we’ve come and think about what’s in store for 2020.

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Hacking Your Product Career by Gibson Biddle

Mind the Product

As product leaders, we understand the value of experimentation. As we build products we develop hypotheses, execute experiments, then evaluate the results to determine what to do. But few product leaders apply this same rigor to their most important product: themselves.

How to Find Product/Market Fit: A Practical Guide

The Product Coalition

One thing above all makes a successful startup: people who purchase and love the product. If you have that, it means you’ve managed to offer the market exactly what it needs or, in other words, achieved a product/market fit (PMF). But how come it’s so challenging to reach success as a startup?

Build vs Buy: 10 Hidden Costs of Building Analytics with UI Components

Many teams, as a logical first step, choose to build their own analytics with the help of UI components. But eventually you’ll find that doing it yourself and at scale has hidden costs. Consider these 10 factors when deciding whether you should build analytics features with UI components.

IMD Business School: A Short Video Series on the Business Model Canvas

Strategyzer

We've recently teamed up with IMD Business School, ranked as the #1 business school in the world by the Financial Times for the last 7 years, to create and launch something truly unique together in 2020. Tools

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UX LIVE 2019: Lee Duddell, Senior UX Director, on ‘Democratizing UX’ [VIDEO]

Userzoom

Our Senior UX Director Lee Duddell discusses the importance of democratizing UX , while highlighting the mistakes that people make when they begin sharing research empowerment around the organisation and how they can avoid them.

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Mindset – Building Product Communities and Transforming Teams with Adam Warburton and Rosemary King

Mind the Product

Watch on YouTube | Watch on Vimeo | Listen on Soundcloud . In the latest episode, Rosemary King , our Director of Training Products welcomes Adam Warburton to Mindset. Adam is currently Head of Digital Products at The Co-Op, one of the world’s largest consumer co-operatives.

How To Develop Into An Exponential Product Manager

The Product Coalition

Highly effective Product Managers develop themselves in 5 key areas. Highly effective Product Managers (or what I call Exponential PMs) tend to be strong in all of these areas. This is based on studying, speaking with, and coaching PMs and product leaders.

More Effective Agile Leadership

Speaker: Steve McConnell, CEO, Construx Software

In this talk, Steve McConnell, CEO of Construx Software, distills hundreds of companies’-worth of real-world experience into the proven Agile leadership practices that work best. Steve will seamlessly thread together traditional approaches, early Agile approaches, modern Agile approaches, and the principles and context that underlie them all—creating an invaluable resource for Agile leaders, their teams, and their organizations.