Sat.Mar 10, 2018 - Fri.Mar 16, 2018

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Featured Product Management Consultant: Leslie Bixel

280 Group

Every few months or so, we will bring you a new interview with a featured 280 Group Consultant who discusses a number of Product Management issues. Our second featured interview in this series is with Leslie Bixel, a seasoned PM veteran who talks about how she broke into Product Management and her advice for individual Product Managers and organizations Be a great communicator.

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How to run a successful beta in 7 steps

Intercom, Inc.

Prior to joining Intercom as a Product Manager, I had never run a structured beta. When it came to finally running my first one, I was surprised to find very little information online that could help me. I’ve run a lot of successful betas now but I learned my craft through tribal Intercom knowledge, built up by other Product Managers over the years.

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Be a Balanced Product Leader, Not a Feature Broker or Product Dictator

Roman Pichler

Feature Broker and Product Dictator. How do you best lead the stakeholders and development team as the person in charge of the product? One way to answer this question is to avoid unhelpful but common leadership styles. Two of these styles, feature broker and product dictator, are shown in the picture below. A feature broker is a product person who relies on others—the stakeholders, development team, management, users, or a customer—to come up with ideas and make product decisions.

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Career Stories and Advice on Product Management and Product Marketing

bpma ProductHub

By Jennifer Gridley – Have you ever wondered how different people break into Product Management and why they stay? Would you like advice from great Product Managers on how to do the job well? Are you interested in sharing your story and advice with others?

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Building Awesome Product Teams by Martin Eriksson

Mind the Product

Summary: Build better product teams by hiring smart, diverse groups of people, getting out of the way, and focusing your teams on outcomes rather than outputs. It’s not About Products, it’s About People. A lot of people think that product managers need to be experts in technology, user experience and business strategy. However, normally product managers have arrived in their role through just one of these areas of work – and are picking up the others as they go along.

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Stop Building for the Sake of Building

UserVoice

More is better, right? The more stuff your product can do, the more markets and personas you’re satisfying. The more capabilities you have, the fewer reasons for a prospect to say no. The more functionality, the longer people will spend using it. The more things it can do, the more people will pay for it. Well, let’s not get ahead of ourselves… That might hold true for a Swiss Army.

Marketing 127
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Product Management Conferences: The Complete List (2018 Update)

Tim Herbig

Product Management Conferences are a valuable opportunity to get inspiration for your daily work through new input and build a robust network. Both are incredibly important to make progress in your career as a product manager. To help you cut through the noise of all the conferences out there, I put together this comprehensive overview of the most relevant conferences out there.… Continue Reading.

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Manage Conflict by Building Your Product EQ

Mind the Product

I introduced a concept called Product EQ when speaking about managing conflict at work at a recent ProductTank London. It’s a term that focuses on the emotional intelligence / emotional quotient competencies that were introduced by Daniel Goleman and remain essential to our craft such as influencing, teamwork & collaboration, leadership, organizational awareness, and empathy.

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Stripe’s Will Larson on engineering and infrastructure management

Intercom, Inc.

As a startup scales, the importance of infrastructure engineers simply can’t be overstated. They’re the ones making sure your app is secure, that uptime looks good, and that the rest of your engineering org has the right tools to build features your users need and want. Will Larson has managed infrastructure teams for some of the biggest names in software.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Segmenting Markets and Quantifying New Product Ideas

Product Management University

Segmenting markets is the most important thing your organization can do because it answers the question, WHO are our target customers? In other words, your market segments are the basis for all critical decisions because they form the common bulls-eye that focuses all product, marketing and sales activities to common customer needs and goals. Market segmentation is especially important when quantifying new product ideas because it doesn’t force you to rely on sales forecasts or sales commi

Marketing 100
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Wait But Why’s Tim Urban on Parsing and Transmitting Complex Ideas

First Round Review

From cryonics to AI to procrastination, Wait But Why's Tim Urban distills and presents the most complex ideas. Here he shares how he makes sense of hard-to-understand concepts so they're rich and resonant for others — an act that every startup leader and team must master over and over again.

Startups 109
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Imbuing Product Strategy

The Product Guy

Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay]. Product management requires product strategy. What are your customers’ needs? How do you best solve for these needs? How do you get your team and organization to effectively solve for these needs together. These are all key questions addressed as part of product strategy.

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UX Storyboard Creation: A Complete Guide For Beginners

UX Studio

UX storyboard creation seems like a slightly overlooked design technique. We all know the value of user interviews or personas. We agree that testing is a crucial part of product design. In contrast, people do not commonly use storyboarding, even though it can help in many situations. As a true fan of the technique, I want to walk you through all the whys and hows of UX storyboard creation in this complete guide.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Want Better Product Managers? Throw Them In at the Deep End

Mind the Product

I recently read a write-up of what looked like a very interesting roundtable discussion with product leaders in London. The last of the four topics particularly caught my eye: “how do you increase the commercial acumen of product managers?”. The article suggested that “product people (especially those in Europe) are weak commercially”, which “can lead to bad assumptions, particularly in more complex environments”.

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Use This Equation to Determine, Diagnose, and Repair Trust

First Round Review

Anne Raimondi has headed up product, marketing and operations at big names throughout tech. This one lesson is at the heart of her approach to leadership.

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Best Thing about being a Product Manager

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. In the Now. > What do you like most about being a product manager? My favorite part of being a Product Manager is seeing a satisfied customer. When I can deliver a product that really means something to someone, and see how it impacts their life, that’s pretty special.

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IoT Product Leadership – Episode 05: Data Science Considerations for Product Managers

Daniel Elizalde IoT Blog

Dan Yarmoluk, Director of Business Development for ATEK Access Technologies, shares expert advice on data science considerations for Product Managers. Subscribe on iTunes | Android | Stitcher | Tunein | Google Play Topics we discuss in this episode: Dan shares his background and about ATEK. The biggest misconceptions about data science and IoT.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Making Great Product Teams – The View From our Oslo Panel

Mind the Product

#MusicMonday at ProductTank Oslo saw three speakers address a variety of topics, including disruptive products, experimenting with product teams, and an entrepreneurial journey. Tom-Tom Erik Isaksen , Davide Vitiello and Inge André Sandvik also got together for a panel discussion to explore what makes great product teams. They discussed five key questions:-.

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Sometimes Success Takes a Little Luck

Clever PM

Have you ever stopped to think about what makes some products successful while others languish in obscurity? What made Orkut fail while Facebook took the world by storm? What made StackExchange such a tremendously popular forum when there are literally thousands of others who have attempted the same thing? As much as we Product Managers […].

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Creating a Product Management Team from Scratch

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Nis Frome, lead a conversation around “Design Sprints”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.

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Comments on “Three Rules for Making a Company Truly Great.” (Hint, It’s About Pricing.)

Pragmatic Marketing

I just read for the first time a Harvard Business Review article, “ Three Rules for Making a Company Truly Great ,” by Michael Raynor and Mumtaz Ahmed (April 2013). The rules come from a statistical analysis of thousands of companies over decades. Here are the three rules as written in the article: 1. Better before cheaper—in other words, compete on differentiators other than price. 2.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Data Science Considerations for Product Managers

Daniel Elizalde IoT Blog

Dan Yarmoluk, Director of Business Development for ATEK Access Technologies, shares expert advice on data science considerations for Product Managers. Subscribe on iTunes | Android | Stitcher | Tunein | Google Play Topics we discuss in this episode: Dan shares his background and about ATEK. The biggest misconceptions about data science and IoT.

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The Product Management Reading Essentials

The Product Coalition

Who to read when you’re getting started At it’s heart, building software product is a simple thing. Yes, the technical concepts required to build great software are incredibly complicated, and prolific and capable engineers are worth every penny they make because of it. In most cases, though, building great product is about more than just being capable of putting technical skill into practice.

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Wait But Why’s Tim Urban on Parsing and Transmitting Complex Ideas

First Round Review

From cryonics to AI to procrastination, Wait But Why's Tim Urban distills and presents the most complex ideas. Here he shares how he makes sense of hard-to-understand concepts so they're rich and resonant for others — an act that every startup leader and team must master over and over again.

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An Award-Winning App for Learning Sign Language

Balsamiq

This month we're checking back in on Apps for Good , an organization that teaches young students how to build mobile apps and IoT products. Balsamiq provides free licenses to the students to wireframe their products. We first met Apps for Good in 2013 and are delighted to see how much success they've had since then. In 2017, the Apps for Good team from St Marylebone School in London designed an app called Sign Time which won the "People's Choice Award" at the annual competiti

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!