Sat.Aug 10, 2019 - Fri.Aug 16, 2019

Show Your Work: How to Justify Your Decisions & Get Stakeholder Buy-In

Product Talk

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Not All Metrics Have to Be Actionable (Gasp!)

ProductCraft

Everyone loves a good metric. As product managers, we probably proudly proclaim that we are getting better at making decisions based on data rather than gut instinct.

How product teams can build effective customer feedback loops

ProductBoard

A lot of companies know how to collect customer feedback. But the real struggle is knowing how to create continuous feedback loops that provide valuable, actionable information that can inform strategic objectives.

How to Reduce the Product Backlog Size

Roman Pichler

Split the Product Backlog. Faced with an overly long and detailed product backlog, investigate if it does describe one cohesive product. Over time, products can serve an increasingly heterogeneous market and provide a large number of different features, some of which may not be used by all users.

Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

8 Tips for Building an Executive-Facing Roadmap

ProductPlan

Product roadmaps shouldn’t be created with a one-size-fits-all approach; each audience needs varying levels of detail and transparency.

More Trending

Product Management: Leading by Trust

Product Management Unpacked

Greg Coticchia, the executive director of Carnegie Mellon University’s new Master of Science in Product Management program, was recently a guest on The Pitchwerks Podcast , a weekly audio show hosted by Scot MacTaggart that talks about sales, marketing and startups.

Platform Management by Brandon Chu

Mind the Product

At #mtpcon San Francisco, Brandon Chu, VP of Product at Shopify, provides some insight into what he considers the most interesting challenge in his career: managing platforms.

How the cloud is reshaping small business productivity

Lead on Purpose

Guest post by Shyamal Parikh According to a research by Cisco, cloud data centers will process 94% of workloads by 2021. Businesses are changing the way they work.

Strategic Product Marketing: One Small Move, Three Big Benefits

Proficientz – Product Management University

A strategic product marketing function can be created with one simple move that pays three big dividends to the organization. Many product marketing professionals in B2B have long felt like the sales tools on-demand department and rightfully so.

The Product Growth Engine

Speaker: Dave Martin, Founder, Right to Left

How do you create sustainable growth? Do your product and feature releases achieve the desired results? In this talk, Dave Martin, founder at Right To Left, will explore how human bias repeatedly hinders product success and causes teams to miss out on their potential.

The tools we use: Challenging dogma in the design process

Inside Intercom

Many of us in the design and technology community pride ourselves on being tool builders, creating products that others can use to get things done.

How to Master Innovation (without the) Labs

Mind the Product

Can Product Work Be Done Remotely?

ProductCraft

A lone engineer codes feverishly in a dimly-light room, drinking a caffeinated beverage and typing until their hands hurt. That dimly-light room is located in their home, the perfect environment for writing code.

How to design a Remote Unmoderated Usability Test

Userzoom

Remote unmoderated usability testing is a flexible and versatile methodology that caters to various research needs.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

The Beginner’s Guide to Product-Led Growth Metrics

Gainsight

Since the beginning of business, we’ve been on a journey to accurately evaluate and predict customer needs. For people in Product, delivering products your customers love is just one of the challenges.

Enabling Outcome-Oriented Product Organisations Through OKRs by Sonja Mewes

Mind the Product

While most product people can agree on the attributes of an effective goal, turning them into tangible results is a different story. Goals quickly lose their effectiveness when product teams are not able to link them to the actions of their daily work.

Automated customer service should be personal

Inside Intercom

Automated customer service isn’t a new concept. We’ve all navigated our fair share of automated phone menus or interacted with support bots to get help. But much has changed, both in usability and customer perception.

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Practical techniques for increasing team success

Lead on Purpose

Practical techniques for increasing team success Teamwork is a key factor when it comes to creating workplace success. No doubt individuals with incredible talent can accomplish great things on their own.

The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

What exactly does a Product Manager do? Redefining Product Management function

NextBigWhat

There has been an array of definitions for the product management role – mostly derived from the standard one (shown below), which I believe isn’t the most accurate definition of Product Management role as of today. Product Management Role Definition (courtesy Atlassian blog).

The Daily Standup is Broken, What Should You Do Now?

Mind the Product

The standup meeting, or daily scrum, as a team information-gathering staple has evolved into dogma , and especially tech dogma, over time. Not only did it seem like everyone was doing standups as their default way of conveying project context, it felt like there wasn’t an alternative.

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Lean UX author Jeff Gothelf on why design must have a seat at the table

Inside Intercom

? ?. If an organization’s founders aren’t designers and don’t come from a background where well-designed products played a key role in their lives, it can often be the last discipline to be brought onboard the team.

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10 Tips to Creating Engaging Chatbot Design People Will Use

UX Studio

Even though technology has changed the way people interact on a daily basis, it hasn’t affected the need to form supportive bonds with others. Moreover, we rely on devices to help share our thoughts every day and do administrational tasks online as quickly as possible. Enter chatbots!

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Where I Think “Agile” is Headed, Part 1: Do You Need an Agile Approach?

Johanna Rothman

I spoke at Agile 2019 last week. I had both a great time and a heart-rending realization. The great time was meeting and reconnecting with people. The heart-rending realization is our industry is in big, big trouble. Here are my thoughts and where I think the “agile” industry is headed. Problems I See with “Agile” Here's a summary of problems I saw last week: Too many people think “agile” will solve all their problems.

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The Mindset of Empowerment by Laura Scanga

Mind the Product

As a product manager you’re the monkey in the middle. You have multiple stakeholders, all with different and sometimes competing demands, and it’s your job to manage these.

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How to use email marketing to improve product adoption

Mixpanel

At Mixpanel, we use our product internally to track critical business metrics. We “dogfood” it as much as we can: to measure product use at the account level with Group Analytics , onboard new customers using Mixpanel Messaging , and test subject lines in our blog newsletter.

To build a great product experience, prioritize delighting your customer

ProductBoard

Written by Scott Baldwin, Director Product Management at Thinkific, for our ebook, The Path to Product Excellence: Stories and Advice From the Field.

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

User Onboarding Best Practices for 2019 and Beyond

Userpilot

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Killing Zombies – Lisa Long on The Product Experience [Rebroadcast]

Mind the Product

We’re taking a short break from releasing new episodes for the month of August. We’ll be back with new interviews in September. But don’t despair! We’ve asked a few friends to pick some of their favorite episodes to re-broadcast in the meantime.

The Problem is The Choice: The Frontier of A/B Testing

AB Tasty

Do you run A/B tests on your website? Are you sure you're making the best decisions when it comes to statistical certainty, loss and gain? This article was originally posted on AB Tasty as The Problem is The Choice: The Frontier of A/B Testing. A/B Testing Data Science