Sat.Sep 07, 2019 - Fri.Sep 13, 2019

The Hippocratic Oath of Product Leadership


As a product leader, you work to identify a problem and you engineer your product to solve it. A medical doctor does something remarkably similar: diagnose the root cause of the patient’s condition and treat it. But imagine your doctor says to you, “I see that you’re sick, so I’m going to prescribe this medicine. Read more » The post The Hippocratic Oath of Product Leadership appeared first on ProductCraft by Pendo. Perspectives Ethics PM Role

A Product Manager’s Guide to Saying no

Mind the Product

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4 Reasons You Must Use Metrics to Determine Feature Decisions


Any good goal is measurable, so organizations with properly defined objectives will establish metrics and KPIs to track their progress and momentum. KPIs attach measurability to what matters most and provide a North Star for the entire organization. A quick glance at the stats tells you if things are getting better, worse or standing pat, which is far more efficient and consistent than other, more subjective methods.

Some Practical Tools For Stakeholder Management


Adrienne Tan. This blog was originally written in 2011 and updated in September 2019. Pretty much every Product job description these days says that ‘stakeholder management’ is a key priority. But what exactly is stakeholder management? What are the best tools to manage stakeholders? And how do you become a stakeholder master/ninja/guru/jedi?

Facebook Causes Continue to Show Little Promise as Fundraising Tools

Idea Validation?—?Much More Than Just A/B Experiments

The Product Coalition

Idea Validation?—?Much Much More Than Just A/B Experiments Here are a few important things to know about product ideas: 1) the vast majority of ideas lead to no measurable improvements in business results or value-to-customer (some actually cause negative results) 2) No one, no matter how senior or experienced, can predict which ideas will work and which won’t?—?there there are just too many unknowns.

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What does it take to be a great Product Manager?

bpma ProductHub

Top Strategies to Advance Your Product Management Career Rapidly – Part 1

280 Group

This article is the first in a three part series on how to accelerate your Product Management career. To learn about these strategies more in-depth and receive a Product Management Career Plan Template, sign up for the webinar – How to Accelerate Your PM Career, Part 1: Top Strategies to Advance Rapidly on September 27, 2019. Many of the techniques mentioned here are things I’ve seen used by my peers that have worked very successfully. Some are ones that I have used.

4 Phases of a Successful One-on-One with Your Product Team


We are excited to welcome guest writer Carlos González de Villaumbrosia to the ProductPlan blog. Carlos González de Villaumbrosia is the Founder of Product School, originally based in San Francisco. Product School was founded in 2014 and now maintains 20 campuses around the world where they offer certifications in Product Management. They organize events discussing innovations in the software and technology space.

What Product Teams Need From Customer Success


If you think about it, product teams often work miracles. They’re given all manner of feedback, strategy, and stakeholder demands, and they somehow turn that into an amazing product that people want to buy. This is no easy task. Your organization’s overall product strategy or roadmap may demand that the product team focuses on one. Read more » The post What Product Teams Need From Customer Success appeared first on ProductCraft by Pendo.

Product Analytics Playbook: Mastering Retention

Why do your users churn? In this guide you'll learn common product pitfalls and how to fix them.

Product in Practice: How One Product Manager Innovates in Big Companies

Product Talk

One of my goals at Product Talk is to showcase what good product management looks like. Today, I’m excited to introduce a new series, Product in Practice, where I’ll profile product managers doing great work. To kick off the series, we interviewed Rachel Allen , Director of Product at Omnitracs. I met Rachel when she was a product manager at Arity (an Allstate company). At Arity, Rachel built out a shared mobility business line from scratch.

The Phenomenal Product Manager: What is a Phenomenal Product Manager?

280 Group

The article is a synopsis of The Phenomenal Product Manager: Chapter Two , written by Brian Lawley. Phenomenal vs. Meh. You’ve probably come across a few Product Managers who seem to stand out form the crowd – the ones that seem to be really good at what they do, whereas other Product Managers seem to have little or no clue. They are the stars–the phenomenal Product Managers who are clearly on the road to big things in their careers.

Great User Research (for Non-Researchers) by Steve Portigal

Mind the Product

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. At #mtpcon San Francisco, Steve Portigal, Principal at Portigal Consulting, tells us how to quickly level up our research skills as product managers across the lifecycle of a research effort.

The pitfalls of being data-driven


In 2006, Facebook rolled out its News Feed feature–and boy, did people hate it. The uproar among the website’s (then) small user base of 12M was big enough to draw headlines. Speaking about the rollout in 2010, Facebook executive Adam Mosseri said his team stuck to their guns because their experience and intuition told them that it was a good strategy – even in the absence of supporting data, and with a backlash from users.

6 Steps to Improving Your Application’s Analytics Experience

No one designs bad dashboards and reports on purpose. So why do so many applications have terrible analytics experiences? Download this ebook for secrets to creating dashboards and reports your users will love.

The Most Common UX Writing Mistakes (And How To Avoid Them)


Recently, more and more SaaS companies have started to see the value in great UX writing. The copy that you use in your product (often referred to as “microcopy”) can have a dramatic effect on your users. We’re going to look at some of the biggest UX writing mistakes you can make. Great microcopy often goes unnoticed. That’s because it blends so effortlessly with the product. Good UX writing can drastically improve user adoption, feature activation, and increase retention.

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Announcing the next AMA – with Jason Fried, Basecamp Founder and CEO.


Ladies and Gentlemen: The core philosophy behind NextBigWhat community is to enable you to build, grow (and repeat ) – meaningfully and sustainably. Our weekly AMA sessions deliver a lot more insights, perspectives and actionable wisdom from some of the best global product leaders. We are extremely happy to announce the next AMA – with none other than Jason Fried, founder and CEO of Basecamp.

The Meaning of MVP – Correcting Common Misconceptions

Mind the Product

Everyone has their own interpretation of what minimum viable product (MVP) means to their organization and, while the specifics of an MVP definition may vary, this blog explores what an MVP is, and what it definitely is not. A successful MVP is critical to building a successful digital product: it’s the focused feature set that gets your product to market, sets the tone for the future of your product, and helps to guide you toward prioritized improvements on the product roadmap.

TEI 246: Spur your creativity with these ideation tools – with Chad McAllister, PhD

Product Innovation Educators

How product managers generate new ideas and solve problems in a meaningful, productive way. If your go-to tool for generating ideas with a group is traditional brainstorming, it is time to learn some new tools. Ideation tools are specifically for generating new ideas, such as ways to create additional value for customers, how a problem could be solved, or exploring directions for radical innovation. Some ideation tools can be used alone, but most are intended for small groups.

The Connected Journey: Developing your Empathy to Strengthen Strategies for Customer Relations

Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises

It is well known that empathy is a key ingredient in creating lovable products, yet not all products offer the best customer experience. From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. Join Esther Kieft, as she breaks down using empathy at a distance to evaluate the problems that customers are experiencing during this global health crisis.

UX Writing Best Practices for Product Adoption & Onboarding


I recently wrote about some of the most common UX writing mistakes that I see SaaS companies make. This time, I wanted to share some UX writing best practices. Now, there are quite a lot of UX writing best practices that I could share with you, but I know you probably don’t have the time to read a whole book on the subject. That’s why I’ve decided to focus on best practices that will improve product adoption and onboarding.

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The one measure of true team collaboration


The one measure of true team collaborationThe word “collaboration” appears in nearly every job description, at nearly every company, regardless of industry, location, or size. It’s clear that everyone values teamwork and wants their employees working effectively with each other, but do we know what “good collaboration” actually looks like? Chances are, most people think […]. The post The one measure of true team collaboration appeared first on MiroBlog | A blog by Miro

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Sense and Respond – Jeff Gothelf on The Product Experience

Mind the Product

After starting his career on the road with a circus (yes, really), no business setting should ever be a challenge for Jeff Gothelf – after all, he’s worked with real clowns. Jeff sat down with our hosts for a rare in-person conversation during Scotland’s Turing Festival to chat about effecting change, focusing on outcomes, using lean and agile principles in his own life, and the value of training. Quote of the Episode.

How “The Product Breakfast Club” Thought Me To Learn

The Product Coalition

How “The Product Breakfast Club” changed my approach to seeking knowledge and inspiration Continue reading on ». podcast self-development product-design technology product-management

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

Defining Brand Strategy and How to Develop One

UX Studio

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. We’ve tested most as workshop methods on our clients in the last couple of years, and have included some research techniques as well. But first, let’s define brand strategy! Brand strategy defined.

Product Love Podcast: Nir Eyal, Author of Indistractable


It’s unbelievably easy to get distracted these days. Think about it. We have a nearly Pavlovian response to every Slack notification and text message, or we’re overly attached to the “endless scroll” provided by social media platforms. Why are these products so intertwined with our daily habits? Because they know how to hook us. Read more » The post Product Love Podcast: Nir Eyal, Author of Indistractable appeared first on ProductCraft by Pendo. Podcast

3 Lessons I Learned About Product-Led Growth [Interview]


What is product-led growth, exactly? Travis Kaufman, VP of Product Growth at Gainsight, defines the buzzword and shares growth-boosting best practices. This Q&A is an excerpt from our webinar, Ask an Expert Q&A: How to Build Products That Drive Growth. You can listen to Travis and Gainsight’s VP of Product, Ciara Peter, share their expertise in full here. Long gone are the days when sales-led or marketing-led growth reigned supreme.

The ultimate list of templates for understanding your customers


The ultimate list of templates for understanding your customersToday’s industry-leading brands are customer-obsessed. And for good reason: 73% of consumers say they expect companies to understand their needs and expectations. That means organizations can’t afford to skip customer research and analysis, or they risk losing business to a competitor.On a product development team, coming together […].

The Product Manager's Guide to Retention

This book walks through multiple aspects of retention, including why it’s so important, how to best measure it, and how to set goals for the different stages of retention. It also provides strategies for improving retention across the customer journey.

Scrum in 1000 words for PMs and POs

The Product Coalition

A featherlight explanation that captures the essence of Scrum for Product Managers and Product Owners. According to the Scrum Guide: Scrum is a process framework for solving complex problems. We can rewrite this as: Scrum is a lightweight process for solving problems where you initially lack enough information to solve them. Scrum is a process, albeit with very few rules. Scrum Guide’s claim that it is not a process wouldn’t hold up in a court of law.

The Benefits of Prioritizing Design Before Development of Your Digital Product


In the hustle of starting a company, it’s natural to jump right into code instead of going through the design process. But this can be a dangerous road

Marry data science with user research. Ethical design depends on it.

dscout People Nerds

IDEO alum Ovetta Sampson on the future of data science, UX, and bringing forth the individual behind every data point

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