Sat.Jul 27, 2019 - Fri.Aug 02, 2019

To build delightful products, focus on your customer’s problem, not the solution


Written by Brian Crofts, Chief Product Officer at Pendo, for our ebook, The Path to Product Excellence: Stories and Advice From the Field. Show me a delightful, incredible product—something that inspires fandom in its users, and I’ll show you something that solves a big, hairy problem.


What Can a Basset Hound Teach You About Your Users?



The Addictive Products Myth: Who Is the Culprit Here?

Nir Eyal


Why Feature FOMO Stalls Product Innovation

Mind the Product

Messenger apps started as the simplest way to start a conversation online. Open the app. Select a person to chat with.

Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

Should You Try to Extend Your Mature Product’s Life, or Build a New One?


Product managers will encounter many forks on the road to growth and product success. Those forks always require answering difficult questions. For an early-stage company or new product, the question might be, How will we prioritize features before we have customers?

More Trending

What is tree testing and how can it improve your site’s usability?


In honour of us sprucing up our own Tree Test Results capabilities , we thought we’d update our classic beginner’s guide to Tree testing. Here we’ll be answering the following questions: What is tree testing? What are the benefits? How do I run my own tree testing?

What do you Need to be an Outstanding Product Manager by Patrick Roelofs

Mind the Product

What do you need to be an outstanding product manager? This is one of the key questions for every product organisation and it is also one that this talk from MTP Engage Hamburg tries – at least to some extent – to answer.

What Product Can Learn From Growth Teams



Women in Product Management: Rosa Welton, Director of Product Management at ServiceNow

280 Group

For our next installment of the Women in Product Management Series I interviewed Rosa Welton, Director of Product Management at ServiceNow. To read the entire series on Women in Product Management make sure to? sign up for our newsletter. How did you get into product management?

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

6 Product Positioning Strategies Misconceptions in a SaaS Business (and What You Can Do About Them)


When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were.

The Black Mirror Test – Roisi Proven on The Product Experience

Mind the Product

Roisi Proven is a true product person: she has a penchant for imagining the worst, which she’s turned into a superpower to put all of her product decisions through a rigorous ethics test.

Announcing a brand new approach to our product management course (next batch starts Sep)


The marketer that’s always on? Your chatbot

Inside Intercom

You might think chatbots are only for customer support, but using them to answer your customers’ questions is just one way to leverage chatbots. With the right setup, a chatbot can power your marketing as well so you never miss a lead.

The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

3 Easy Steps To New Product Adoption


So, you’ve successfully launched a product and now you’re planning to launch a new product within the category. If that’s the case. This blog is for you. We’re here to give you ideas for your new product adoption.

How do you Find Enterprise Product/Market fit?

Mind the Product

What is a click test and why should it be part of your UX toolkit?


Whether it’s evaluating a current website, testing a prototype, or iterating throughout the product development cycle, click tests are a fast and cost-effective way to ensure your design works for your users.

UX 89

Overcoming uncertainty: Why we need to redefine confidence for the workplace

Inside Intercom

We have never been more aware of how crucial healthy self-perception is to our well-being and success, with countless books , articles and podcasts dedicated to the importance of maintaining a healthy sense of confidence in ourselves.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

The All-in-One ProductManager

Ask Benny

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”?

Banish Your Inner Critic by Denise Jacobs

Mind the Product

What blocks us from doing our best work? This is the question that Denise Jacobs, author of Banish Your Inner Critic , asks us in the opening keynote of #mtpcon San Francisco.

Product Love Podcast: Manish Patel, CPO of Tier1 Financial Solutions


This week on Product Love, I sat down with Manish Patel, CPO of Tier1 Financial Solutions, a global relationship management software for capital markets, investment banking, and investment management. Manish started his career in IT and spent his days at a helpdesk servicing customers.

Unlock your product organization’s potential by defining “done”

The Product Coalition

Simplifying and aligning conversations with a definition of done Continue reading on ». startup business software-development self product-management

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Thinking in Bets by Annie Duke

Sachin Rekhi

I was first introduced to Annie Duke's concepts in a recent podcast with Stewart Butterfield interviewing Ben Horowitz and Marc Andreessen on the 10th anniversary of A16Z. In the interview Stewart asks Marc about any mistakes he believed he had made building A16Z.

How to Start a Bank from Scratch by Megan Caywood

Mind the Product

Traditionally, the banking industry has been slow to innovate. It often delivers a user experience that leaves much to be desired.

The Transition From Customer Success to Product Management


If you had told me, a fresh 2008 graduate with a master’s degree in social work, that I’d eventually be working at a fast-growing tech startup as a product manager, I’d have laughed. To me, and probably to most people, they are two completely unrelated things.

What are the core skills of a Product Manager? Not the boring usual ones…

The Product Coalition

This questions come up a lot. Below are some less obvious core skills. This is by no means a comprehensive list. You’ll need more than these skills to be a good PM, but these are core skills I find useful, would love to hear your thoughts about them. Here goes: Define the goal/problem?—?What

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.

TEI 240 Flashback: Understand What Customers Need Before Developing a Product – with Tony Ulwick

Product Innovation Educators

Jobs-to-be-Done is what Outcome-Driven Innovation is all about. During the month of July, 2019, I’m sharing some of the most favorite and valuable discussions from the first 100 interviews. If you haven’t come across this one yet, it will make you a better communicator! It was originally episode 055.

How to Write an Irresistible Email Subject Line That Boosts Open Rates

AB Tasty

Your email subject line is the make or break aspect of your marketing email. Make sure to get it right with these tips. This article was originally posted on AB Tasty as How to Write an Irresistible Email Subject Line That Boosts Open Rates. Conversion Optimization

Finding a Mentor at Every Stage of Your Product Career


When’s the last time you had a mentor in your product career? A mentor can help you get to that next step of your career in the ever-changing and evolving product management industry.