Sat.Mar 12, 2022 - Fri.Mar 18, 2022

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10 Metrics To Define And Measure Product Growth in SaaS

Userpilot

Is your SaaS business trying to leverage product growth to achieve success? In the SaaS world, product growth (or product-led growth) has become a popular way to drive growth as it allows users to experience the value of your product before they even subscribe to a plan. Therefore, by reducing friction, you attract more people to your product, and as a result, more people end up liking it.

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How product teams can measure progress through outcome OKRs

Mind the Product

Product Management coach and author Tim Herbig took ProductTank Amsterdam through a hands-on workshop to provide insights on how teams can measure progress through outcome OKRs. [.] Read more » The post How product teams can measure progress through outcome OKRs appeared first on Mind the Product.

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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Many startups feel that the only thing preventing them from selling their product is a great demo. The truth is quite different. In fact, if you rely on your demo too much, you won’t be able to sell at all. Here’s how to use your product demo smartly, and avoid demo abuse. Photo by Pixabay on Pexels When I joined eBay back in 2011, the largest group on the Israeli R&D center was actually a content operations group.

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Introducing: 2022 Mobile Customer Engagement Benchmark Report

Alchemer Mobile

Trends that will define the year in mobile—and beyond. If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. Alongside the continued app economy boon, mobile retention, interactions, ratings, and expressed emotion flourished.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Product Talk

Visualizing discovery work with an opportunity solution tree has been a game-changer for both me and the teams that I work with. It’s a simple visual that packs a lot of power. At the top, we start with a clear outcome. This sets the scope for our discovery. From there, an effective team is doing two key research activities week over week. They are interviewing to discover opportunities and they are assumption testing to discover the best solutions.

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Founders: What Are the Signs It’s Time to Evolve Your Core Customer Benefit?

The Product Coalition

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? What would that balance look like? Given that we have finite engineering and product resources, what is the path forward?” Founders with fresh capital and ambitious growth plans are deciding whether or not to double down on the core value proposition and find repeatable sales/marketing strategies for acquiring new customers.

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Customer Love Stories Podcast: Episode Four

Alchemer Mobile

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, discusses customer love with Jeff Shulman, a professor of marketing at UW’s Foster School of Business and the founder and co-host of the podcast, How To Succeed In Product Management. Jeff and Robi talk about why the Sounders and the Seahawks are such easy teams to be raving fans of – and why teams like the Bulls are easy to lose interest in.

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Product evangelist John Cutler on becoming a catalyst for change

Intercom, Inc.

When people think about a product evangelist, they tend to think of someone who knows the product like the back of their hand, who sings its praises and leaves a trail of loyal fans anywhere they go. Someone whose job it is to create a cult surrounding a product. They’re not wrong, of course. But there’s more to the role than meets the eye. And that’s exactly why John Cutler is joining us today.

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How behavioral engineering helps to build better products

Mind the Product

In this post, we will look at the vast concepts of behavioural engineering to help you design better products. [.] Read more » The post How behavioral engineering helps to build better products appeared first on Mind the Product.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How Neve Got Its Name

The Product Coalition

Learn the origin story of how the consultancy, This is Milk discovered the name of their education product, “Neve.” Continue reading on Product Coalition ».

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Product Managers Struggle To Come Up With A Better Drink

The Accidental Product Manager

Drinks are easy to make but hard to market Image Credit: Photo by Kal Loftus on Unsplash. You would think that being a product manager for a hot new start-up beverage would be a great job, right? Somewhat surprisingly, you’d be wrong. It turns out that it’s fairly easy to come up with the idea for a new beverage – it it has health benefits then it is ever easier, but it is then hard to be a product manager that is able to figure out the product development definition that will get your new drink

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4 ways to personalize your marketing messaging and boost engagement

Intercom, Inc.

In today’s market, customers expect personalization. According to one report , 66% of customers expect companies to understand their needs and expectations – but say that they’re generally treated like numbers instead. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

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Product and UX design – effective ways to work together

Mind the Product

Product designers, UX designers, information architects – whatever title you choose for them – are the product people with responsibility for user experience. They play an essential role in shaping a product. How do they work to best effect with product managers? What do they want from their relationship with product management, and what in reality do they get?

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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The Multiple Hypothesis Testing Problem

The Product Coalition

If you test for significance enough, you’re going to find something significant Continue reading on Product Coalition ».

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End-User Training SaaS: How To Train New Users And Drive Product Adoption

Userpilot

End-user training bridges the gap between mere signups and actual usage of SaaS products. People are not likely to find value in a software product if they are left alone to figure everything out. Many of them will leave the moment they encounter friction or perceive the SaaS product as too complex for them. But proper user onboarding helps you avoid all that, and that’s exactly what we’ll be discussing in this article.

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Managing high availability at Intercom

Intercom, Inc.

Intercom is a product-led company, focused on maximizing product innovation and development velocity. That also means we hold ourselves to high operational standards: minimizing costs, speedily addressing quality issues that arise within existing products, and mitigating security risks. The foundation of our operational health is availability. Without rock solid availability, nothing else matters.

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Moving from UX to product – Christian Crumlish on The Product Experience

Mind the Product

Author, Consultant, Product lead and recovering-UXer Christian Crumlish joined us on the podcast to talk about why someone might want to move from UX to Product Management, what superpowers they bring to the role, and the biggest surprises they might have. [.] Read more » The post Moving from UX to product – Christian Crumlish on The Product Experience appeared first on Mind the Product.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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10 Powerful Ways Artificial Intelligence Is Changing The Business World.

The Product Coalition

Photo by Jackson So on Unsplash Artificial intelligence (AI) is changing the way businesses operate across industries, with companies of all sizes using AI for social media and business operations and providing better experiences for their customers. The shift toward AI in the business has been a gradual one. Several decades ago, simple software programs were designed to help automate specific tasks like accounting or payroll processing.

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Why is Idea Management Important?

ProductPlan

People come up with ideas all the time. Whether they’re in the shower, eating lunch, or having an in-depth conversation, there’s no shortage of imaginary light bulbs going off above millions of people’s heads all the time. Sometimes we even hold brainstorming sessions dedicated to nothing else but bringing forth new ideas. But coming up with ideas is the easy part.

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11 Great Onboarding User Flow Examples For SaaS Companies

Userpilot

Creating an effective onboarding user flow is one of the most important tasks for any savvy SaaS owner. If you want new users to get the most from your product – ultimately boosting user retention – you need to concentrate on getting user onboarding right. In this article, we’re going to look at the onboarding experience for 11 different SaaS companies and draw out valuable lessons you can apply to your own onboarding flows.

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SUNDAY REWIND: Banish your inner critic

Mind the Product

In this Sunday Rewind, we look back to when Denise Jacobs, author of Banish your inner critic, asked us, what blocks us from doing our best work? [.] Read more » The post SUNDAY REWIND: Banish your inner critic appeared first on Mind the Product.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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What are The Various Blockchain Scalability Solutions

The Product Coalition

Blockchain is a decentralized technology that works as a distributed ledger to power transactions. With decentralized transaction management, every node can autonomously initiate a transaction according to the agreement specified by a smart contract, with no third-party intervention. As the number of people using blockchain expands, the number of scalability concerns, causing transaction latency.

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Product Ops: Lessening the Need for Product Requirements Documents

ProductPlan

As if we needed another reason to be enthusiastic about the rise of product operations , we have one. Implementing product ops at your company will reduce your team’s need to produce clunky, one-way communication vehicles like the product requirements document (PRD). In this post, we’ll walk you through the ways product operations can help your company enhance conversation, collaboration, and alignment across your teams—and build better products.

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Throwing Bodies at Gaps in I.T. Systems

dscout People Nerds

Across industries, we run into numerous systematic issues with I.T. The current solution is throwing people at the problem until they burn out and are replaced. How can we change this flawed structure? Service Design.

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Organizational behavior and dysfunction in product management by Ken Chin

Mind the Product

The majority of product organizations are not led by people with product backgrounds. In this ProductTank London talk, Ken Chin, Director of Product at Farfetch, explains why dysfunction is a problem in many companies and provides three examples of dysfunction. They are: [.] Read more » The post Organizational behavior and dysfunction in product management by Ken Chin appeared first on Mind the Product.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.