The Product Coalition

JUNE 18, 2023

It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. One other misunderstanding that was much harder for me to explain was related to how people understood the word ‘product’ in what I do. Not all markets want to buy this way.

Naming 131

Naming User Testing Feedback Software Weak Development Team 131

The Product Coalition

DECEMBER 13, 2021

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What and Why and the inspirational differences that product brings.

Framework 151

Framework Startups User Testing Onboarding KPIs 151

Userpilot

JANUARY 31, 2022

Product management specializations have trended upwards in recent months. These “specializations” often place focus around a specific set of skills or needs a company has, somewhat creating a division within the product manager role. Are we breaking apart the product manager role a bit too much?

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

The Product Guy

SEPTEMBER 27, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 105

User Testing Workshop B2B Leadership 105

Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. You can read her writing on ProductTalk.org.

Books 98

Books Research Software Feedback Software Analytic Tools 98

The Product Guy

OCTOBER 25, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

The Product Coalition

FEBRUARY 11, 2024

And so, when we were answering RFIs and RFPs (long requirement documents that large enterprises request vendors to fully answer before they start testing their products) there was almost always a question asking whether or not we supported this capability. I wanted to be able to say yes. I’m a big believer in open communication.

Framework 107

Framework User Testing Customer Experience Definition 107

Department of Product

FEBRUARY 18, 2022

SaaS Pricing Models for Product Managers 6 ways to price your SaaS product using leading SaaS businesses as inspiration Pricing a product is a critical part of product management; it’s rarely something product teams will or should do themselves and will typically involve a blend of product, marketing and sales.

Research Software 52

Research Software User Testing Product Management Product Manager 52

Userpilot

OCTOBER 5, 2023

Stakeholders across the organization, including marketing , sales, product managers , customer success teams, finance, and senior leaders , monitor the CAC payback metric to optimize strategies and inform decision-making. The CAC payback period benchmarks may vary, depending on the product as well as your niche.

Feedback Software 105

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 105

The Product Guy

JANUARY 5, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. About The Product Mentor. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

Mind the Product

NOVEMBER 9, 2017

Product management can be hard enough, but when you scale beyond more than one product, product portfolio management is a critical tool to prioritise between multiple products, ensure resources are assigned to the right products, and that you have a pipeline of new product ideas ready to grow.

User Testing 109

User Testing Product Research Government Management 109

The Product Coalition

FEBRUARY 1, 2022

It seems as if the decision to go with PLG depends on the product, but it actually depends much more on the target customers and their buying preferences. If your target audience isn’t willing to get products purchased by higher-up managers, it would be very hard to succeed that way.

B2B 161

B2B User Testing Enterprise Demo 161

The Product Coalition

JANUARY 24, 2021

You set the company OKRs and then ask each member of the management team to create their own OKRs accordingly. Marketing creates lead goals. But what about product and engineering? For example, maybe you want to start selling to larger enterprises. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

Analytic Tools 185

Analytic Tools Customer Experience B2C Enterprise 185

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Upsell Strategy (upgrade, expand, replace) b. To do so, the activities of the PM include: a.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

The Product Coalition

MARCH 19, 2023

Product management is a creative job in the deepest sense: We create products. But the level at which we need to do so changes dramatically over the course of a product person’s career, and the transition is not always easy. Here are three levels — each relevant to a different stage in your career and your product.

User Testing 145

User Testing Framework B2B Document 145

Mironov Consulting

MARCH 9, 2024

  To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs. There's similar math, though, to translate product capabilities/features into customer money stories.   Anything really important will come around again. 

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

Intercom, Inc.

FEBRUARY 13, 2018

A strong sales and product feedback loop avoids both scenarios. As your sales team scales and plays a larger role in representing the voice of your customers, an open line of communication aligns your product strategy with your addressable market. What does that look like in practice? How is your sales team segmented?

Product Research 192

Product Research Feedback Software User Testing Customer Feedback 192

ProductPlan

OCTOBER 6, 2022

There is a place between nothing and a great product that’s full of uncertainty. Now, after a decade of managing products and advising, I find it exciting. So if you are looking to launch a new product or feature, you are prepared with some tips to reduce that blank page anxiety.

Product Research 96

Product Research User Testing Research Software Feedback Software 96

Product Innovation Educators

SEPTEMBER 1, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Why product management is essential to business success. They are product driven but not in the sense of developing products and then finding customers for the products.

Data Visualization 48

Data Visualization Customer Feedback Product Management Product Manager 48

Gainsight

OCTOBER 12, 2021

It will be the product adventure of a lifetime. We are gearing up to support you in accelerating your product strategies and provide the tools you’ll need to level up your career in product. Our first track, Planning Your Route from PM to Product Leader, is all about helping you fast track career success.

Analytic Tools 52

Analytic Tools Research Software Data Visualization User Testing 52

Userpilot

AUGUST 30, 2023

Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Roadmunk

SEPTEMBER 21, 2017

Throughout my career as both a product manager and startup founder, there’s been one severely underrated skill I credit for much of my success—and that’s reading. I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader.

Article 81

Article User Testing Product Research Technical Review 81

Product Innovation Educators

MARCH 19, 2018

Cutting through role confusion to create successful products. My mission is to inspire and equip product managers to have greater influence in their organizations and over product. I call this helping product managers to become product masters, and that is what both this podcast and the training I provide are about.

Research Software 63

Research Software Feedback Software Product Management Product Manager 63

The Product Guy

JANUARY 31, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Coalition

SEPTEMBER 19, 2021

When you consider the ideal customer profile, you need to get yourself into your customers’ world and deeply understand what they need to go through before they are ready to buy your product. But both them and their managers think they can do it or otherwise, they wouldn’t have gotten this job.

User Testing 142

User Testing Customer Experience Product Research Startups 142

The Product Guy

FEBRUARY 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Userpilot

JUNE 30, 2022

While everyone talks about product-market fit, finding product-customer fit is equally important when it comes to engaging the right customers and driving success. You’ve achieved product customer fit when your product and its functionality help the user get their job done in the easiest and fastest way.

User Testing 98

User Testing Feedback Software Analytic Tools Customer Experience 98

Product Talk

MAY 13, 2020

Product teams struggle to drive business outcomes because many companies haven’t taken the time to define their strategy. Marty Cagan highlighted this in his recent post “ Product Strategy – Focus.” We will sell into new customer segments (from SMBs to Enterprises or from parents to grandparents).

Product Research 354

Product Research User Testing Customer Experience Feedback Software 354

The Product Coalition

NOVEMBER 15, 2020

When we were working on building their strategic roadmap, he asked me a great question: “why do I need to start with the strategy, and specifically when presenting to management? It was management who set the strategy anyway, so they already know it”. When working from this misconception, the strategy remains very thin?

Leadership 90

Leadership Definition Strategy Roadmap 90

Mind the Product

JULY 6, 2018

And yet, the job of the product manager comes with a level of accountability and scrutiny that is unique. Product managers are asked to look after all facets of a product’s development, from conception to launch. Play around even as a product manager to understand exactly what set of tools you’re getting.

Research Software 89

Research Software User Testing Product Management Product Manager 89

The Product Coalition

MARCH 15, 2020

Making a choice does not always have to be hard How Product Managers and Leaders Can Reduce Complexity The principles of j?d? Frederick Taylor is by no means the best source of wisdom for modern product or innovation managers. Across these three dimensions, however, product strategy is by far the hardest to master.

Data Visualization 78

Data Visualization Analytic Tools Product Research Customer Experience 78

Mind the Product

JUNE 13, 2018

Janice is a serial entrepreneur and a globally recognized expert on the management practices needed to support innovation at scale. Joe Leech, Product Strategy Consultant. We also have 12 amazing workshops the day before the conference to help you level up your product management skills and career!

User Testing 87

User Testing Data Visualization Workshop Product Research 87

Gainsight

JULY 27, 2022

Combined with consumption-based pricing and premium features, PLG lets brands offer a lower-touch model that enables customers to start with a basic version of the product and pay as they grow. It also allows brands to focus sales and success teams on the later stage of the customer journey to drive stickiness and enterprise-grade expansion.

Feedback Software 59

Feedback Software User Testing Customer Experience User Friction 59

The Product Coalition

MARCH 9, 2020

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. How much time does it waste?

User Testing 78

User Testing Enterprise Weak Development Team Product Research 78

Userpilot

FEBRUARY 17, 2021

Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Product Con. Source: Productworld.co.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

The Product Coalition

MARCH 7, 2023

The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product. How to prepare for a user interview, all the way to sharing the results with your team.

User Testing 124

User Testing Customer Feedback Customer Experience Data Visualization 124