Enterprise Product Manager Product Marketing Product Strategy 
The Product Coalition
NOVEMBER 13, 2023
The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. You add features, you replace salespeople, but it doesn’t help.
The Product Coalition
DECEMBER 4, 2023
The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. You blame the market, but often that’s just overlooking the real problem. Photo by Tomas Sobek on Unsplash Nobody likes crises.
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The Product Coalition
MARCH 9, 2020
A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. It’s not easy to schedule.
ProductPlan
FEBRUARY 23, 2023
From inception to launch and beyond: Learn more about ProductPlan’s end-to-end product management platform. ProductPlan customers have already taken the right step by investing in a purpose-built solution that helps them achieve a holistic view of their product strategy with dynamic roadmapping.
The Product Coalition
OCTOBER 12, 2020
In our world, this would have been considered a great product strategy. As you are reading this, replace Ford’s car with your own product. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit). Instead of being special, it was very specific.
The Product Guy
OCTOBER 9, 2018
Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a product manager because I wanted to take a more strategic role at my company. Thus, I arrived at the Product Mentor program with ambitions to learn strategy development from a seasoned product mentor.
ProductPlan
JUNE 6, 2023
More valuable are metrics that tie back to the product strategy , ideally as a leading indicator. In the case of product metrics, a leading indicator serves as an early warning signal of an impact on revenue. There are, however, 5 metrics that every product manager should track.
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