The Product Coalition

MAY 9, 2023

There’s lots of writing about Product Led Growth (PLG). Yet I’ve read relatively little about the key question: when should a startup even try to take the PLG route? Specifically, if you’re planning on enterprise contracts of $10k+ a year, those are almost impossible to do with PLG. And I’ve heard many misconceptions about it.

User Testing 146

User Testing Feedback Software Analytic Tools Outbound 146

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today! View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Coalition

FEBRUARY 9, 2021

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 Lean Startup by Eric Ries?—?Build,

Books 185

Books User Testing Product Research Inbound 185

Business of Software Conference

SEPTEMBER 1, 2022

Breaking Into Enterprise Customers at Shopify. It’s well known that moving your user base upmarket is challenging – but it can be done. Shopify Plus was launched in 2014 to offer large & hypergrowth businesses a customizable enterprise platform without the cost of existing options. What do they want?

Enterprise 52

Enterprise Customer Experience User Testing Differentiation 52

Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

Analytic Tools 83

Analytic Tools Data Visualization Feedback Software Reporting Tools 83

Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. This makes it more important than ever to create products people actually want to use. The expert speakers at Product Drive 2023 will answer these and many more questions. The expert speakers at Product Drive 2023 will answer these and many more questions.

Customer Experience 95

Customer Experience User Testing Customer Feedback Research Software 95

The Product Coalition

JUNE 18, 2023

As long as I talked about product consulting, even when people understood that I only coach them and did not do the work myself, they mostly wanted feedback on their deliverables — the actual screens, app, or capabilities the product had. That’s the whole reason VCs invest in startups.

Naming 128

Naming User Testing Feedback Software Weak Development Team 128

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

The Product Coalition

FEBRUARY 11, 2023

The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. During my time in the EDC, I participated in startup brainstorming sessions. We discussed business ideas, researched options for funding, and most importantly, we supported each other. Prioritise the product hypotheses.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

The Product Coalition

SEPTEMBER 19, 2021

The fact that your potential customers have a problem, doesn’t mean that they are willing to do what it takes to solve it. Each one ran a series of tests over a few hours, and told me I’m a good fit for the surgery. As a product leader, you must define not only the problem you are solving but also for whom.

User Testing 138

User Testing Customer Experience Product Research Startups 138

Userpilot

OCTOBER 15, 2023

TL;DR Growth marketing focuses on enhancing customer lifetime value and retention through continuous experimentation and optimization. While a growth marketer emphasizes experimentation to drive growth and bolster retention, a product marketer centers on activation and adoption.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization User Testing 94

Andrew Chen

DECEMBER 26, 2018

If you have feedback on this format, shoot me a tweet! Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck). For the a16z annual summit, I put together a presentation introducing myself and what I’m excited about in the consumer investing world. What’s next for marketplace startups?

User Testing 80

User Testing Enterprise Feedback Software Customer Experience 80

Userpilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? TL;DR A digital adoption platform is a tool that helps organizations educate their users and employees to help them use the product more efficiently and effectively.

Analytic Tools 90

Analytic Tools Feedback Software Reporting Tools Data Visualization 90

Modus Create

JULY 2, 2021

If you’ve ever worked in a successful early-stage startup, you must be familiar with the euphoria of the first signs of growth. Everyone cheers the first big customer, the first time you get listed on a G2 Crowd quadrant. It’s one thing to validate your idea in the market. So, why do most startups struggle to scale?

Startups 72

Startups Technical Review Software Review User Testing 72

Userpilot

JULY 14, 2021

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. Best for large enterprises.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 143

Product Research Customer Experience User Testing Entertainment 143

The Product Coalition

MARCH 17, 2021

A Growth PM focuses on all aspects of an already launched product to improve either customer retention, revenue or product market fit. Key responsibilities of a growth PM are - Problem identification or understanding customer journey. Identification and creation of user personas. Story grooming 3.

User Testing 116

User Testing Product Management Product Manager Product Research 116

Mind the Product

MARCH 23, 2017

We’re delighted to announce our first three speakers, who will share their unique insights on building products in SaaS, how to be more creative and innovative, and how to change enterprise culture; Tickets are on sale now! The post Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Research Software 81

Research Software Enterprise User Testing Workshop 81

Melissa Perri

MAY 5, 2016

A Successful Start I learned about Minimum Viable Products like 99% of other Product Managers - through The Lean Startup by Eric Ries. Testing products before you build them? I was now going to build things that mattered to my customers. This idea was prime for testing. Customers were pissed.

User Testing 120

User Testing Feedback Software Research Software Customer Experience 120

Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 78

Analytic Tools Feedback Software Research Software Product Research 78

The Product Coalition

OCTOBER 28, 2019

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. And we were hardly able to stay on top of the growing customer demands.

Startups 74

Startups User Testing Product Management Product Manager 74

Roy Madden

JANUARY 29, 2021

It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product Coalition

MAY 3, 2020

A Freshly-Minted Startup Here to Redefine Social Media Management More than three decades ago, becoming an entrepreneur was not for everyone. Whether you are a freelancer, a home-bird entrepreneur, an enterprise, or a budding start-up, the need for a strong social media presence is inevitable, for obvious reasons. Meet Ubercircle?—?A

Research Software 88

Research Software Reporting Tools Startups Customer Experience 88

Userpilot

MARCH 8, 2022

In 2018, Perri published a popular book entitled “ Escaping the Build Trap : How Effective Product Management Creates Real Value ”. The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory.

Technical Advisors 108

Technical Advisors Product Research Analytic Tools User Testing 108

Mixpanel

APRIL 27, 2020

Leading a product team in a startup—where it’s basically you, or maybe you and one other person—is far different from leading a large product management team for a well-established company. Startup: Set ruthless priorities. When you’re a startup and you’re looking for product-market fit, you need to be ruthless.

User Testing 89

User Testing Customer Feedback Differentiation Startups 89

Userpilot

JANUARY 31, 2022

These include: Knowing how to carve and clearly communicate a product strategy, and apply strategic thinking when making decisions. Have an increased EQ and be empathetic towards customers, teams, and stakeholders. Run continuous market research, discovery, and/or user research to better understand how to solve problems.

Research Software 89

Research Software Analytic Tools Feedback Software Product Research 89

Amplitude

MARCH 1, 2018

Startup founders and product leaders are building the future. Building startups is hard and getting harder. However, customer expectations on the value and level of service a software product should offer them are very high today. Finding Product Market Fit. Here’s how we want to help them.

Analytic Tools 65

Analytic Tools Data Visualization Startups Customer Experience 65

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

Research Software 93

Research Software Feedback Software Analytic Tools Positioning 93

Userpilot

JULY 9, 2021

Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. The Making of Product Managers by Lena Sesardic gives you eight actionable insights from 20 stories of real product managers who broke into product management from different fields.

Books 98

Books Research Software Feedback Software Analytic Tools 98

Userpilot

SEPTEMBER 22, 2021

Because it helps you understand how customers are interacting with your brand across all departments and stages of the user journey. Engagement tools are software applications that help to facilitate and encourage two-way interactions between your SaaS and its customers. Why do you track online engagement for your SaaS app?

Analytic Tools 86

Analytic Tools Feedback Software Data Visualization Reporting Tools 86

Userpilot

FEBRUARY 20, 2023

TL;DR Product analytics is the process of collecting and analyzing data about product usage and user behavior. Product analytics tools empower teams to make informed decisions on how to add more value and offer a better user experience. Most of Userpilot’s functionality depends on its robust segmentation too.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Reporting Tools 93

Userpilot

MAY 26, 2024

Is Appcues or Chameleon the best tool for customer feedback? And is there a better software that would better fit your needs? In this post, we’ll discuss exactly what the perfect tool for performing customer feedback should deliver and which will be the best choice for your company’s needs. Let’s dive in!

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Mind the Product

DECEMBER 1, 2016

“Product/Market Fit” is a concept that every start-up founder knows is important, but many have trouble achieving or even defining. In The Lean Product Playbook , author Dan Olsen details a six-step process to achieving product/market fit: Determine your target customer.

User Testing 70

User Testing Product Research Customer Feedback Customer Experience 70

Andrew Chen

DECEMBER 26, 2018

If you have feedback on this format, shoot me a tweet! Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck). For the a16z annual summit, I put together a presentation introducing myself and what I’m excited about in the consumer investing world. What’s next for marketplace startups?

User Testing 40

User Testing Enterprise Feedback Software Customer Experience 40

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. Network economies. Switching costs.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Brian Balfour

JULY 26, 2017

The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. In part three, I covered Product Channel Fit - that products are built to fit with channels, channels are not built to fit with products.

User Testing 52

User Testing Marketing Research Software Strategy 52