Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

OCTOBER 20, 2022

To improve NPS, send NPS surveys throughout the user journey, get qualitative feedback, offer personalized to detractors and passives, and combine NPS surveys with other microsurveys to get more in-depth insights. They are disengaged from your product. They are your power users who actively use your product.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

FEBRUARY 26, 2021

Consumer behaviours during the pandemic have shown that automatic lifetime loyalty to a brand is a thing of the past, and sending the right message is crucial to a successful creative campaign. Choosing one product over another is ultimately powered by the consumer’s emotional relationship with the brand.” Not ‘sell, sell, sell!’

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User Testing Marketing Research Software Entertainment 105

UX Planet

MARCH 5, 2024

Created by scientists and pioneers in fields like human psychology, programming, product design, and UX design, these laws have been repeatedly refined through decades of diligent research and experimentation. For example, designers follow Postel’s Law while designing error handling and feedback mechanisms on interfaces.

Data Visualization 76

Data Visualization UX Research Software Feedback Software 76

Userpilot

MARCH 28, 2022

Investing in good UX design will remove unnecessary friction from your product and reduce churn. Slack offers a good user experience by making NPS surveys look as if they came directly from a real person. Mixpanel lets first-time users explore the product using demo content. It is difficult to build good UX without solid UI.

Analytic Tools 111

Analytic Tools Feedback Software UX Data Visualization 111

Userpilot

MARCH 10, 2022

User retention is a metric that tells you how many users keep returning to your product over a given period. Secondary onboarding with personalized in-app messages helps drive feature adoption at different stages of the user journey. This helps customers engage more with your product and resonate with your brand better.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

UX Studio: Product Management

OCTOBER 2, 2023

The expertise of our team lies in creating visually stunning website design and digital products. While also placing a strong emphasis on UX research to guide our design decisions. Research ensures prioritized user needs and delivered effectiveness.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Mind the Product

JANUARY 15, 2018

The median product is dying a slow death. If that seems like an overstatement, then the fact of the matter is that if usage rates are declining, a product is probably – not necessarily, but probably – in trouble. You can either try and make changes to your product, or give up on it. Is Usage Actually Down?

Onboarding KPIs 99

Onboarding KPIs Feedback Software Research Software Analytic Tools 99

Intercom, Inc.

DECEMBER 21, 2021

Some of our achievements and milestones over the past 12 months include: We continued to launch amazing new features, such as Conversation Topics , Multichannel Transactional Messaging , and a best-in-class WhatsApp integration for Support teams. You can’t always get what you quant: Bringing numbers to life through user research.

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Customer Communications User Testing Research Software Technical Review 196

freshtrax

NOVEMBER 4, 2021

Through using Mow, they are trying to avoid meeting somebody who isn’t like the person you were messaging with. the service provider, is mainly involved in entertainment businesses, such as live streaming, VR/AR, and media businesses. Youtube advertising is a worldwide phenomenon with content that is very localized.

Data Visualization 105

Data Visualization Advertising User Testing Research Software 105

Userpilot

OCTOBER 11, 2022

Here’s why: a good engagement loop creates excitement and motivation that keep customers returning to your product. Excited customers who get real value from your product will easily tell others about you. Excited customers who get real value from your product will easily tell others about you.

Feedback Software 97

Feedback Software Analytic Tools User Testing Customer Experience 97

The Product Coalition

JUNE 21, 2021

Governments maintained this position not just by imposing lockdowns, but unintentionally endorsed the idea of using online services whenever and wherever possible. According to some businesses, no explicit rules exist for how to make their products truly accessible. What happens when we don’t follow the rules?

Research Software 155

Research Software Data Visualization Software Review Technical Review 155

Intercom, Inc.

AUGUST 20, 2020

Most of the friction we have with our technology and the products we build is because they’re still being built under the conception that the internet is a separate place. The more I did research about writing, the more I figured out that people were having a difficult time reading. The fallout from hyperstimuli.

Research Software 243

Research Software Technology Telecommunications User Testing 243

UX Studio

JUNE 15, 2022

This article addresses the improvements in digital education by utilizing the tools of ux research and ux design. Grand View Research research firm states that “Digital education is predicted to thrive with a wide array of beneficiaries across the geographical regions, age, and socio-economic conditions.”

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Education Research Software Feedback Software User Testing 74

UX Studio: Product Management

MAY 28, 2021

If we think about our messaging apps, we can immediately think of the funny pictures we send to each other — ‘wearing’ puppy faces or posing in the universe where cats float behind us. Well, yes, I have to admit that sometimes I find it entertaining to use this technology just to have fun, and I’m sure you do, too. Closing thoughts.

Research Software 93

Research Software Healthcare Entertainment Customer Experience 93

freshtrax

JUNE 20, 2022

I’ve been working with “visuals” since I started my career, so I’m used to researching visuals and the use of icons in photo stock. Researching visuals has been a strength and passion of mine and because of that I was incredibly excited when I found that Adobe was launching a stock collection.

User Testing 52

User Testing Research Software Reporting Tools Feedback Software 52

The Product Coalition

JULY 23, 2019

there could be some other reasons like - Users being unable to discover key features of the app Users failing to activate Users spending idle time/ blank sessions on the app Users encountering performance or usability issues on the app Such reasons, when tracked, form an opportunity segment for product managers to do course corrections.

Analytic Tools 60

Analytic Tools Data Visualization Customer Feedback Customer Experience 60

Usersnap

APRIL 15, 2020

So, ASK them… but don’t create a high effort survey. HD’s search function has always produced far more relevant results than Lowes in my tests. (I Amazon saw customers struggling to open those horrible plastic clamshell packages that many products use even today, and introduced frustration free packaging.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Intercom, Inc.

APRIL 5, 2018

I later opened my own company to help tech companies grow in Brazil and Latin American countries, because I realized there was a big need and I happened to be in this really advantageous position to do that. I didn’t have to touch product, it didn’t require any money, and I really felt like there was a cool story to tell.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

freshtrax

JULY 31, 2023

In this article, we will focus on a case study of user interviews and marketing strategies in North America, and introduce the benefits of research in different cultural backgrounds from the perspective of a business producer and a marketer who were involved in the project. for a Japanese entertainment company. Ayaka: Certainly.

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

Intercom, Inc.

AUGUST 22, 2019

At Intercom, we think content designers work best when they work deeply on a product. If you’re working on 10 different product teams, you’ll never have the context you need and you’ll never have the time to focus on the problem. In product design, we’re especially concerned with how design solves a problem.

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User Testing Research Software Feedback Software Analytic Tools 209

Userpilot

NOVEMBER 27, 2023

Product growth vs. product-led growth? SaaS companies like Slack and Atlassian pioneered the product-led growth (PLG) model as a way to reach customers through the product. But there’s also the product growth strategy, which shares some similarities and differences with the PLG model. What is product growth?

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience Product Research 105

Userpilot

DECEMBER 13, 2022

Getting new users signed up and beginning to get value from your product is a challenge many product managers will face: onboarding UX best practices can help you tackle it effectively. In this article, we’ll break down exactly the tools , techniques, and tactics you can leverage in your product. Ready to get into it?

Onboarding KPIs 98

Onboarding KPIs Feedback Software UX Data Visualization 98

Alchemer Mobile

MARCH 18, 2021

There was a 50% year-over-year increase in the number of surveys sent, with an average response rate of 16% (industry average for survey response rates is 1%). Simply giving customers the choice to opt into or out of surveys resulted in survey response rates of 60%. Brands shifted focus to improving long-term retention.

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User Testing Webinar Data Visualization Feedback Software 173

The Product Coalition

FEBRUARY 6, 2020

A/B tests, multichannel CJMs and customized content: everyone starts doing it Source: State of Digital Marketing 2019 (by Altimeter) This report provides an update on how companies use digital marketing to drive growth, what goals they set, what practices, metrics, platforms, frameworks they use, and what challenges they face.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Mixpanel

MAY 5, 2021

Teams are praised whenever they release a new feature (or product) to their customers. Neil Rahilly VP of Product and Design, Mixpanel Neil Rahilly is the VP of Product and Design at Mixpanel. Prior to this position, Neil was VP of Engineering, after working as a Software Engineer and leading Infrastructure Engineering.

Technical Review 144

Technical Review Analytic Tools Customer Experience Software Review 144

Userpilot

FEBRUARY 16, 2022

If you have ever wondered how to measure the success of your product then you might have heard about product benchmarking before. This is a method of measuring the performance of a product against other similar company’s products. This is a great way to see if your product has growth potential. Let’s dive deep in.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Product Research Customer Experience 98

Userpilot

JANUARY 16, 2023

In this article, we’re going to walk you through the most basic usage metrics that can help you track adoption over time, the stages at which users adopt your product, and how to drive feature adoption in the coming months! Feature adoption measures how engaged users are with a particular feature of your software product.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 98

Intercom, Inc.

MAY 14, 2018

For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. Messaging: Ignore at your peril. You could say we’re biased, but the evidence became clearer than ever when messaging apps surpassed social networks in popularity in 2016: Reach.

User Testing 223

User Testing Research Software Artificial Inteligence Marketing 223

The Product Coalition

JUNE 11, 2019

Let’s learn more about retention and a few tried and tested methods to improve your app’s retention rate. Existing and happy users are more responsive to your marketing messages and are likely to recommend more users. All your other strategies would only take you so far if your product does not appeal to your users.

Feedback Software 74

Feedback Software Analytic Tools User Testing Customer Experience 74

Userpilot

MAY 23, 2022

The more your users stick to the happy path UX, the more they’ll see the value in your product and want to stay around. You can make this happen by optimizing the UX for unhappy paths within your product. There are multiple ways errors can arise within a product, so there’s no single yardstick to determine the unhappy path.

Feedback Software 105

Feedback Software Analytic Tools UX User Testing 105

Andrew Chen

DECEMBER 1, 2021

The Cold Start Problem , as the book is called, is about the secret that drives many of tech’s most successful products. It’s the story of how messaging apps, marketplaces, workplace collaboration tools, multiplayer games, all share a common thread of being products that connect people with each other.

Research Software 95

Research Software Books Customer Experience Technical Cofounder 95

Modus Create

MARCH 14, 2023

Digital transformation is the process of managing the adoption of digital products, platforms, and processes to create a more competitive organization. Each example showcases how an enterprise successfully adopted digital products, platforms, or processes to make a positive impact on its bottom line.

Analytic Tools 98

Analytic Tools Reporting Tools Data Visualization Technical Review 98

Userpilot

JANUARY 18, 2022

What its purpose is, or how it can help you improve your product? This blog post aims to answer those questions and give you a few ideas on how to use this feature to improve the UX of your product. A good preloader should be visually pleasing, show progress visually through simple animations or short messages.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Mixpanel

DECEMBER 20, 2021

Cohort analysis is one of the best ways product analytics can help you both acquire and retain customers. By digging into actual behavioral data overtime, instead of relying solely on interviews and feedback, you can get a crystal clear picture of a user journey—including where the value moments and roadblocks lay. Let’s find out how.

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Feedback Software 52

Userpilot

SEPTEMBER 16, 2021

In fact, productivity thrives in a gamified environment. Gamification incentivizes users to engage with your product by leveraging game-like mechanics. Gamification strategies can be used to generate traffic and conversions from existing software products. Gamification improves metrics by nurturing positive behavioral patterns.

Research Software 52

Research Software Feedback Software Onboarding KPIs Customer Experience 52

UX Studio: Product Management

JUNE 12, 2018

“When a company like Facebook improves the experience of its products, it’s like the massages we give to Kobe beef: they’re not for the benefit of the cow but to make the cow a better product. This dire quote speaks about the misaligned values product creators and their customers pursue. Our context presents a possible future.

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Research Software User Testing Data Visualization Customer Experience 100