Roman Pichler

SEPTEMBER 11, 2023

For a commercial product, they might include a marketer, a sales rep, and a customer support team member, as I explain in more detail in the article Getting Stakeholder Engagement Right. To do a great job, each key stakeholder requires the necessary expertise, authority, and availability to work on the product team.

Reporting Tools 388

Reporting Tools User Testing Customer Experience Product Research 388

Roman Pichler

DECEMBER 1, 2020

Let’s say, for example, that the objective is to “increase engagement.” OKRs can be used to create cascading goals—goals that are systematically linked. This is done by using higher-level key results as lower-level objectives, as the following example shows. A product goal, finally, helps determine the right sprint goals.

Product Manager 411

Product Manager Product Management Management Management 411

Roman Pichler

FEBRUARY 14, 2023

I find that the framework is best suited for products that are affected by a significant amount of uncertainty and change. It therefore offers only limited support for product people. 4] Using product goals offers you the following four benefits: First, they focus and direct the product backlog.

Product Research 384

Product Research Feedback Software Research Software User Testing 384

Roman Pichler

APRIL 15, 2024

To make this more concrete, let’s look at an example: Objective : Grow the product management team. Key result 1 : Three product managers are hired. Key result 3 : The product management processes are adapted to preserve the productivity level of the team. The fourth row lists the product’s features.

Roadmap 324

Roadmap Onboarding KPIs Technical Advisors Customer Experience 324

Roman Pichler

OCTOBER 5, 2021

Third and most importantly, focus the backlog on a specific product goal. Then decline and remove items that do not serve this goal, as I discuss below. The Product Backlog is Too Detailed. The former means that there is no product goal that guides the decision if an item should be added to the product backlog or not.

Weak Development Team 330

Weak Development Team Customer Experience User Testing Feedback Software 330

Roman Pichler

FEBRUARY 7, 2025

The Netflix app appears to be a product bundle, a collection of smaller, specialised products, including movies, series, games and live events. In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual product strategies. Take Microsoft 365 again as an example.

Roadmap 195

Roadmap Customer Experience Workshop Article 195

Folding Burritos

DECEMBER 4, 2019

Technical debt can be valued in terms of “future change” outcomes like improved delivery velocity or better platform scalability, for example. A lot of our product work requires discovery, which is why the Opportunity-Solution-Experiment concepts in Teresa Torres’ tree are ideal. A simple representation for our product strategy.

Customer Experience 585

Customer Experience Research Software Product Research User Testing 585

Dragonboat

SEPTEMBER 28, 2023

When setting product goals, several rules of thumb may be familiar. For example, goals should be aspirational enough to motivate your team, with specific, measurable, and challenging time-bound targets.

Product Goals 98

Product Goals Framework 98

Roman Pichler

MAY 4, 2022

Here is why: As the person in charge of the product, you typically require the stakeholders’ expertise to make the right product decisions. You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. Tips for Forming Effective Product Teams in Scrum.

Product Research 350

Product Research Agile User Testing Framework 350

Userpilot

SEPTEMBER 28, 2022

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

Product Goals 98

Product Goals Feedback Software Customer Feedback User Testing 98

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Roman Pichler

FEBRUARY 9, 2022

This includes product roles such as product owner and feature owner. Staffing : Help find people who have the right skills and are motivated to work on the product and who can fill the roles. For example, I’ve seen organisations where the Scrum Masters work with HR and the development teams to recruit new team members.

Reporting Tools 369

Reporting Tools Weak Development Team Feedback Software Product Research 369

Roman Pichler

SEPTEMBER 2, 2020

Let’s look at a brief example and say that I want to create a product that helps people eat healthily. Make sure that this goal is in line with the product strategy and that it helps create the desired user and business benefits. Involving the individuals in the decision-making process can help address both issues.

Healthcare 78

Healthcare Roadmap Product Strategy Strategy 78

Userpilot

SEPTEMBER 30, 2024

Lastly, combine all this into a detailed profile, highlighting challenges and how your product can address them, like the user persona example below. User persona example. Have a clear messaging goal A good messaging strategy is goal-driven and the best goals follow the SMART goal-setting format.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111

Roman Pichler

JANUARY 12, 2021

You might not want to disappoint John in the example above, you might worry that saying no will anger him and lead to conflict, or you might not want to be seen as a naysayer but somebody who has a can-do attitude and wants to help. Why do some customers view it as crucial, to stay with the example above?

Weak Development Team 383

Weak Development Team Customer Experience Reporting Tools Leadership 383

Roman Pichler

JUNE 7, 2021

In practical terms, involve stakeholders and dev teams in decisions that affect the product strategy and the product roadmap —be it that you create the plans or that you make bigger changes to them. Additionally, include the development team members in product backlog decisions , and always choose sprint goals together.

Weak Development Team 75

Weak Development Team Product Research Workshop Customer Experience 75

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators. Less is More.

Feedback Software 285

Feedback Software Analytic Tools Data Visualization Research Software 285

Userpilot

MARCH 31, 2023

It’s well-known in the product world that personalization is key to building experiences that delight your users. So, what better topic to cover than exploring several personalization examples in-depth? What is product personalization? This personalization example demonstrates that sometimes, ‘less is more.’

Product Research 98

Product Research Data Visualization Analytic Tools Research Software 98

Userpilot

SEPTEMBER 10, 2024

How to leverage user segmentation Let’s go over how you can leverage segmentation for maximum engagement: Tailor product features, content, and messaging to meet the specific needs of each user segment. For example, you can offer different onboarding experiences for beginners versus power users. Roadmap example from Roadmunk.

Data Visualization 111

Data Visualization Analytic Tools Feedback Software Product Research 111

Userpilot

AUGUST 14, 2024

Collaboration : PLD involves close collaboration between product managers , designers , marketers, and engineers, aligning design with product goals and technical feasibility. Examples of product accessibility include adding alternative text for images and using accessible color contrasts.

User Testing 105

User Testing Product Research Customer Experience Onboarding KPIs 105

Userpilot

SEPTEMBER 4, 2024

Unlike vanity metrics, actionable metrics drive the product forward and directly correlate with business goals. Examples of vanity metrics include: – Free trial user count : It only shows how many people started a trial, not how many found value in your product. Can you reproduce the results intentionally?

Data Visualization 105

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 105

Roman Pichler

DECEMBER 6, 2022

Instead, you rely on the contributions and the support of the key stakeholders , the development team members, and possibly other product people who help you manage a large product. For example, the marketer has to create the marketing strategy, and the development teams have to design and build the product.

Leadership 334

Leadership Technical Review User Testing Reporting Tools 334

Roman Pichler

JUNE 10, 2024

Step 1: Set an Outcome-based Goal for the Next Three Months To get started, set a single, outcome-based goal for the next three months. An example for an online shop might be “increase conversion by 5%.” [1] 1] Make sure that the goal states the positive impact you want to make on the users/customers and the business.

Roadmap 241

Roadmap User Testing Workshop Customer Experience 241

Product Talk

FEBRUARY 14, 2024

When they read Continuous Discovery Habits , Tali says she found the methods both inspiring and practical and she started by mapping opportunity solution trees: “It raised so many questions about the business goals and the product goals. Tali’s team now has a FigJam document that contains five trees.

Analytic Tools 315

Analytic Tools Research Software Product Research User Testing 315

The Product Guy

MARCH 30, 2018

The matrix scores these ideas against your company and product goals. For example, customer acquisition, active users, revenue per user, etc. Before you can employ the matrix you have to determine what your key company and product goals are, limiting it to the top 4 or 5 items.

User Testing 299

User Testing Feedback Software Research Software Customer Experience 299

Roman Pichler

DECEMBER 4, 2018

As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. The messier the code and the less modular the architecture is, the longer it takes and the more expensive it is to change your product.

Feedback Software 277

Feedback Software User Testing Customer Experience Weak Development Team 277

Roman Pichler

JUNE 1, 2020

A stakeholder is anyone who has a stake in your product, who is affected by it, or who shows an interest in the offering. For example, these stakeholders are likely to include representatives from marketing, sales, support, and finance for a commercial product. Increase your product management expertise.

Weak Development Team 347

Weak Development Team Product Research Customer Experience Workshop 347

Roman Pichler

NOVEMBER 6, 2023

Consequently, a product manager and a Scrum product owner are leaders, too. They guide the stakeholders , development teams, and in the case of large products, other product people, to meet the agreed product goals , create the desired outcomes, and achieve product success, as Figure 1 shows.

Leadership 318

Leadership Customer Feedback Construction User Testing 318

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Listen to this article: [link]. 1 Set an Objective.

Product Manager 318

Product Manager Product Management Weak Development Team User Testing 318

Roman Pichler

APRIL 1, 2020

While I really appreciate this entrepreneurial aspect of our work, it can bring up tension, stress, and frustration when we are trying to progress our products towards agreed goals but are in danger of missing them, be it a sprint goal , product goal on the roadmap , or a strategic user or business goal.

Customer Experience 297

Customer Experience Product Manager Product Management Product Research 297

Roman Pichler

APRIL 1, 2020

While I really appreciate this entrepreneurial aspect of our work, it can bring up tension, stress, and frustration when we are trying to progress our products towards agreed goals but are in danger of missing them, be it a sprint goal , product goal on the roadmap , or a strategic user or business goal.

Customer Experience 297

Customer Experience Product Manager Product Management Product Research 297

Roman Pichler

JULY 6, 2021

When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Carrying out the relevant product discovery work and taking into account product ethics.

User Testing 348

User Testing Product Research Weak Development Team Customer Experience 348

Userpilot

OCTOBER 11, 2022

What are some good product vision examples? How is the product vision different from the company vision? What makes a great product vision? How should product managers develop effective product vision statements? They are also in sync with the company’s vision and shape the product strategy.

Vision 111

Vision Analytic Tools Data Visualization Reporting Tools 111

Userpilot

JULY 10, 2024

Define goals to guide your SaaS marketing efforts Setting clear goals is crucial for guiding your SaaS marketing plan. Start by setting SMART goals , which are Specific, Measurable, Achievable, Relevant, and Time-bound. Effective goal setting helps your team focus and work towards common product goals.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Roman Pichler

AUGUST 17, 2021

Say I wanted to create a product that helps people become more aware of what and how much they eat. As the product vision, I could then choose “help people eat healthily” or just “healthy eating.” While the example states the purpose of a new product, I find that a vision is equally beneficial for an existing one.

Vision 340

Vision Customer Experience User Testing Product Strategy 340

Johanna Rothman

SEPTEMBER 5, 2023

Let me start with the idea of a sprint goal. Sprint Goals Clarify a Specific Piece of a Product Goal I don't happen to find sprint goals that useful, but some teams do. And since the Scrum Guide now demands a sprint goal, I guess you need a sprint goal to say you're doing Scrum. Internal release only.

Product Goals 81

Product Goals Vision Agile Data Visualization 81

Userpilot

FEBRUARY 15, 2023

Are you in the process of implementing in-app onboarding and looking for successful product tour examples for inspiration? We’ll cover what a product tour is, and how they fit into the onboarding process, then get straight into some examples, and finally explore the best product tour software tool for the job.

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs User Testing 98