Lenny Rachitsky

APRIL 28, 2024

To change Twitter’s product culture, Kayvon also focused on building alignment at the leadership level, telling a compelling vision and strategy story repeatedly, hiring entrepreneurial founders through acquihires to take big bets, and identifying who was “on the wagon” or “off the wagon.”

User Testing 113

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Roman Pichler

SEPTEMBER 11, 2023

This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).

Reporting Tools 341

Reporting Tools User Testing Customer Experience Product Research 341

UX Planet

JANUARY 31, 2024

In this article, I want to share tips on creating the first version of a career progression framework that fits your team and company, and how to get the most out of it. A well-crafted career progression framework can become an essential tool to overcome a significant number of challenges of design leadership.

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The Product Coalition

JANUARY 28, 2024

True product value lies in understanding and meeting the deeper, often unspoken needs of customers, beyond just functionality. Now that you understand the three layers of value, next week I’ll share a simple framework that allows you to assess it and gain insight about your customers. Defining the value though is easier said than done.

Framework 104

Framework Feedback Software User Testing Customer Experience 104

Userpilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Start building your marketing growth strategy by setting goals. It integrates real-time feedback to adapt strategies.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 96

Modus Create

DECEMBER 4, 2023

Since joining Modus, Tweag has become the nucleus of its open source strategy. To minimize the risk of misconfigurations, Nickel features (opt-in) static typing and contracts, a powerful and extensible data validation framework. The post Meet Tweag! What are we working on next?

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Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. He has since founded and leads the Strategy Generation company. Product strategy is doing that at a product level.

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The Product Coalition

MAY 28, 2022

When I talk about product strategy, I apply the same methodologies to my own company although my product is not technological. In my case, I ended up not meeting many of my goals. This framework is powerful because choosing between four candidates is much easier than choosing between the infinite possibilities that you really have.

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Userpilot

MAY 20, 2024

Are you trying to develop a customer advocacy strategy for your SaaS but not sure how to go about it? A customer advocacy program is a structured plan encompassing various customer advocacy strategies. Start building your customer advocacy strategy by setting goals. If so, this article is exactly what you need!

Analytic Tools 95

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Roman Pichler

MAY 13, 2024

Listen to the audio version of this article: [link] Product Strategy and Change Strategy means different things to different people, so let me briefly share my definition. A product strategy describes the approach chosen to make a product successful. Such a strategy facilitates effective product discovery and product delivery.

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The Product Coalition

JULY 8, 2022

By adopting the Jobs-to-be-done framework into your product development work, you and your team can enhance your problem-solving skills and address customer needs with confidence. The Jobs-to-be-done (JTBD) framework is a requirements definition activity that empowers startups and other businesses to build products customers truly want.

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Intercom, Inc.

SEPTEMBER 2, 2021

Some product marketing managers focus on the pre-launch strategy, others on the go-to-market strategy and marketing campaigns for nearly finished products, At Intercom, however, our approach is what we call full-stack product marketing. Marketing and product marketing aren’t interchangeable.

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The Product Coalition

AUGUST 1, 2023

What Is Product Strategy Exactly? And Why It Matters Product strategy is a creative act, to “do something new,” approaching an opportunity from a different angle. — Self So what exactly is product strategy? How I defined product strategy would define my professional career. No choices = no product strategy.

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Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Continue the discovery and strategy work while the product is being developed. But don’t stop there. But this is not enough.

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The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

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Userpilot

OCTOBER 8, 2022

Instead, you need a comprehensive customer onboarding framework to give you a sense of structure… and set you and your SaaS up for success. A customer onboarding framework is a structured way of thinking about the set of actions, activities, and tools that go into helping a customer experience value. Interactive tours.

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Analytic Tools Onboarding KPIs Feedback Software Framework 86

Userpilot

AUGUST 16, 2022

What if you knew that not all goal-setting frameworks are beneficial to your team? There are a plethora of goal-setting frameworks out there. But choosing a framework is easier said than done. Let’s dive into this article to find the perfect goal-setting framework to grow your product. Tiered goals framework.

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Intercom, Inc.

JANUARY 14, 2021

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. I’m an engineer and I think like an engineer, so I’m looking for frameworks and patterns.

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Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

APRIL 28, 2023

Any product manager should understand the power of a product adoption framework as it can transform their ability to help users get value from their product and achieve their goals. We’re going to unpack what adoption is, why it matters, how to measure it, the strategies you can use to improve it and share the right tool for the job.

Analytic Tools 81

Analytic Tools Feedback Software Framework Onboarding KPIs 81

The Product Coalition

JULY 25, 2022

How I came to realize product strategy doesn’t exist in isolation “Two roads diverged in a wood and I?—?I So what exactly is product strategy? How I defined product strategy would define my professional career. Minimal discussion and representation of the role or need for product strategy existed.

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Userpilot

FEBRUARY 9, 2022

Have a hard time choosing between product prioritization frameworks? As a product manager , deciding how to spend your time and resources can be difficult, especially as you are bombarded with meetings, feature requests, new customer data, shifting objectives , and more. Luckily, product prioritization frameworks exist for just that.

Framework 94

Framework Onboarding KPIs Customer Experience Data Visualization 94

The Product Coalition

DECEMBER 11, 2023

In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap. When your explanations about how crafting a good strategy takes time don’t work, you know it’s time to do something else.

Strategy 78

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Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

Research Software 84

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Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. What is the growth marketing framework? How to build a growth marketing strategy? What is growth marketing?

Onboarding KPIs 88

Onboarding KPIs Strategy Marketing User Testing 88

Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

Product Research 244

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Product Innovation Educators

NOVEMBER 16, 2020

It gave me a framework for integrating what a product manager does, and I have since taught it to many other product managers. . Today we are discussing strategy. This is the foundation for product managers as organizational strategy impacts product strategy. Today, we focus on strategy. 2:28] What is strategy?

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UX Planet

FEBRUARY 2, 2024

The Frameworks ? link] Gamification meets the altruistic world of donation platforms was originally published in UX Planet on Medium, where people are continuing the conversation by highlighting and responding to this story. However, the design of gamification must still take into account the altruistic characteristics of society.

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Reporting Tools Research Software User Testing Customer Experience 52

Roman Pichler

MAY 4, 2022

Scrum is a popular agile framework. That’s understandable, as the framework is focused on the development of complex products. You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. Invite the individuals to product strategy review meetings and sprint reviews.

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Userpilot

FEBRUARY 17, 2022

If you’ve read Teresa’s Torres book, Continuous Discovery Habits , you’re probably familiar with her continuous discovery framework for building better products that are actually guided by user feedback. What are the benefits of using a continuous discovery framework? Teresa Torres Continuous Discovery Framework.

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Product Research Framework User Testing Research Software 91

Product Management University

APRIL 17, 2024

If you want to create a revenue plan with sales that gives you a more realistic chance of hitting your revenue targets, give some thought to a broader market strategy where each product plays a role versus a marketing plan for each product. Determine the Productivity of Your Salesforce This is a big part of fleshing out your market strategy.

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The Product Coalition

DECEMBER 2, 2021

I suspect this is because many people are mistakenly confusing having a plan with having a strategy. Strategies need to be clear before you start, and change very little. A strategy describes how you intend to achieve your goal. It outlines steps, processes, deadlines, and milestones; and it is informed by the strategy.

Strategy 151

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The Product Coalition

SEPTEMBER 28, 2022

Strategy and enabling your team to solve problems makes the difference between a boss and an impactful leader. In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader.

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Userpilot

NOVEMBER 7, 2023

That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth. Customer engagement marketing is about the strategies and communication tactics for building a solid customer-product relationship through an engaging customer experience. What is customer engagement?

Feedback Software 86

Feedback Software Analytic Tools Research Software User Testing 86

Userpilot

MAY 22, 2023

Searching for a customer experience (CX) strategy to set you apart from the competition? A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. You should use it to meet and exceed customer expectations to increase customer satisfaction and retention and boost revenue growth.

Data Visualization 74

Data Visualization Analytic Tools Feedback Software Product Research 74

Mind the Product

APRIL 6, 2020

Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision.

Product Strategy 110

Product Strategy Strategy Feedback Software Customer Experience 110

Modus Create

MAY 28, 2024

There’s no doubt that a comprehensive AI strategy is critical. Top considerations for developing an AI strategy AI initiatives are not one-size-fits-all—yours should be tailored to organizational needs and strategic goals. But the most successful organizations keep customers at the center of their AI strategy.

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Reporting Tools Data Visualization Research Software Weak Development Team 64

Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? Tanya shares her ideas for nurturing a strong product strategy from this year’s #mtpcon London Product Leadership Forum.

Product Strategy 133

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