The Product Cafe

JANUARY 18, 2024

He is a key advisor and speaker known for his product strategy insights. Renowned for her practical approach to aligning product, marketing, and sales strategies. Kyle Poyar An authority in product-led growth, pricing, and SaaS market strategies. Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention.

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

Intercom, Inc.

MARCH 13, 2019

The first strategy of that next wave of growth is to expand your addressable market. Your strategy is as much what you do as what you don’t do”. Your strategy is as much what you do as what you don’t do. Here is my variation, “Everybody has a strategy until they get handed a big check.” Don’t get blinded by a big check.

Marketing 171

Marketing User Testing B2C Enterprise 171

The Secret PM Handbook

AUGUST 4, 2017

One test of a new framework is how well it explains “previous observations.” But those all happen in the context of the organization’s strategy, the skills of the team, the tools the team gets to use (or has to use), and the management of the product management function. Management and Strategy.

Framework 150

Framework Product Management Product Manager Weak Development Team 150

The Product Coalition

JANUARY 26, 2024

Instead of evaluating the competitor across multiple dimensions like business model, strategy, feedback, and market share, tackle only public user sentiment. Strategy questions When building a roadmap from scratch, the search area for meaningful user problems to solve has to be narrowed down first.

User Testing 105

User Testing Product Research Research Software Data Visualization 105

The Product Cafe

DECEMBER 12, 2023

No matter what stage your company is in, it is important that you do MVP testing. Our marketing strategies, positioning, and pricing all play a pivotal role in how our product is perceived and experienced. In product development, the type of evidence we rely on to build our products can make or break our strategy.

Product Research 52

Product Research User Testing Customer Feedback Customer Experience 52

Intercom, Inc.

DECEMBER 19, 2018

Eoghan McCabe, CEO , and Matt Hodges, VP of Commercial Product Strategy. Des Traynor, Co-founder and Chief Strategy Officer. ” Strategy over speed: How video games prepared me for life as a product manager. The Sales Handbook featured lessons on growing your bottom line from sales leaders like Jill Konrath and Steli Efti.

Analytic Tools 150

Analytic Tools Research Software User Testing Customer Experience 150

Intercom, Inc.

DECEMBER 10, 2018

Why you need an in-app marketing strategy. If you don’t have a strategy for reaching out to your existing users, you may lose them faster than you can onboard new ones, or you may over-message them, which is just as damaging. As with all notifications, you should run some tests to figure out how often they should be used.

Feedback Software 137

Feedback Software Analytic Tools User Testing Marketing 137

Product Bookshelf

JANUARY 3, 2017

The process moves through identifying questions, creating solutions, storyboarding, prototyping, and testing with customers. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp. Over the course of a week: ideate and flesh out, prototype, and test it. Friday – testing.

User Testing 48

User Testing Product Research Feedback Software Testing 48

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Intercom, Inc.

OCTOBER 29, 2019

Download The Growth Handbook. Authoritative, actionable strategies on how to grow your business. A substitute for strategy or planning. For example, our leadership team might decide to focus our company strategy on targeting the segments with the best revenue retention. Assessing progress on our strategy.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

Gainsight

NOVEMBER 10, 2021

Unfortunately, if you’re a product leader or manager who’s in charge of building your product-led growth strategy from scratch, you may feel overwhelmed. . Strap in for a full look at the role of product-led strategies along with how to use analytics to drive product-led success. . Ready to launch your product-led growth plan?

Data Visualization 52

Data Visualization Analytic Tools Embedded Analytics Feedback Software 52

Gainsight

APRIL 7, 2022

And product adoption is a key piece of product-led growth strategies because it’s one gear that helps churn out higher net dollar retention and more growth. The best product-led growth strategies use metrics to shine a light on problems and reveal the best route to stronger adoption. Finally, you can test the results of your moves.

Analytic Tools 52

Analytic Tools Data Visualization Embedded Analytics Product Research 52

Mind the Product

JANUARY 10, 2017

Write a Handbook. For a complete handbook on how to use a certain software product we use Wikipedia’s open source MediaWiki to create our own company Wiki as a knowledge base accessible to anyone within the company. Strategy Paper. In a strategy paper you lay out why a certain topic is important to the company.

Research Software 84

Research Software Analytic Tools Data Visualization Reporting Tools 84

Gainsight

APRIL 2, 2021

Yet, one cohort of CS leaders exists that I’ve found to truly be special snowflakes: Customer Success teams in companies that employ Product-led Growth strategies. Indeed, since Gitlab is so transparent, you can see their approach , including how they leverage Gainsight , in their online handbook. . Here are the top 6 insights: 1.

User Testing 52

User Testing Customer Feedback Analytic Tools Customer Experience 52

Bain Public

DECEMBER 14, 2021

Here are our top 11 best books to read as a product manager: The Making of a Manager: What to Do When Everyone Looks to You by Julie Zhuo This handbook is about the perfect book for those new to the job and want to learn how to become the manager you’ve always wanted. What better way to do so than by reading!

Books 52

Books Research Software Product Research Reporting Tools 52

Agile Velocity

MAY 14, 2020

Roll Out Strategy. Automation – Testing and Integration (vs over the wall or manual). The DevOps Handbook (Book). Identifying and communicating the compelling reason(s) why the organization should change. Ensuring alignment around the compelling purpose has been achieved at all levels. Aligning teams to value.

Feedback Software 98

Feedback Software Agile Analytic Tools Data Visualization 98

Intercom, Inc.

JUNE 28, 2018

This week we released The Growth Handbook , a collection of tested frameworks and invaluable lessons to help steer your company’s trajectory up and to the right. Why don’t you try a test where you drop those, and we can see if the increased volume you’ll receive will make up for the lower margins on those orders.”.

User Testing 160

User Testing Research Software Onboarding KPIs Customer Experience 160

Iteratively Blog

MAY 31, 2020

Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources. They make an observation, ask questions, form a hypothesis, make predictions, test those predictions, and iterate. Growth Stage (100-?

Data Visualization 97

Data Visualization Analytic Tools Onboarding KPIs User Testing 97

Intercom, Inc.

JUNE 28, 2018

This week we released The Growth Handbook , a collection of tested frameworks and invaluable lessons to help steer your company’s trajectory up and to the right. Why don’t you try a test where you drop those, and we can see if the increased volume you’ll receive will make up for the lower margins on those orders.”.

User Testing 126

User Testing Research Software Onboarding KPIs Customer Experience 126

BrainMates

APRIL 2, 2019

In start-ups, Product Managers often report that founders don’t allow them to steer the Product Strategy and Roadmap. The core product, or the elements that solve the most valuable customer problem should be delivered and tested first before. Neither should the vision be delivered and launched after years in development.

Product Management 99

Product Management Product Manager Customer Experience Data Visualization 99

Gainsight

NOVEMBER 23, 2020

Finally, GitLab is a “handbook-first” company with a company-wide commitment to clear documentation and transparency – not only within the company but publicly. In several places, we’ll include links to more detailed CS Ops strategy and process resources that GitLab maintains (in their instance of GitLab!).

Analytic Tools 52

Analytic Tools User Testing Data Visualization Reporting Tools 52

The Secret PM Handbook

MAY 12, 2017

And the requirement is a lot more valuable if it includes acceptance tests. The feature is Aligned with company strategy and priorities. A is for Acceptance tests. And it covers some things INVEST doesn’t – such as the “Expected use,” “Alignment with strategy,” and “Leveraging our competencies.”. A is for Aligned.

Weak Development Team 210

Weak Development Team User Testing Feedback Software Product Research 210

The Secret PM Handbook

MAY 12, 2017

And the requirement is a lot more valuable if it includes acceptance tests. The feature is Aligned with company strategy and priorities. A is for Acceptance tests. And it covers some things INVEST doesn’t – such as the “Expected use,” “Alignment with strategy,” and “Leveraging our competencies.”. A is for Aligned.

Weak Development Team 199

Weak Development Team User Testing Feedback Software Product Research 199

The Secret PM Handbook

AUGUST 4, 2017

One test of a new framework is how well it explains “previous observations.” But those all happen in the context of the organization’s strategy, the skills of the team, the tools the team gets to use or has to use, and the management of the product management function. Management and Strategy.

Framework 170

Framework Product Management Product Manager Weak Development Team 170

DISQO

JUNE 15, 2015

His theory of the ‘Minimum Viable Product’ is based on the premise that by testing actual usage scenarios with customers, product teams can gain more reliable data than would otherwise be learned from merely estimating future behavior. For enterprise product managers, validated learning comes far more rapidly utilizing other strategies.

User Testing 49

User Testing Technical Review Data Visualization Customer Feedback 49

PMLesson's Ace the PM Interview

MAY 13, 2020

We highly recommend this book as it can serve as your handbook for every step of PM recruiting. Product and Strategy Sense: Amplitude , Stratechery , PM Insider. So if you used to be a consultant, try to move up projects around making tools for clients, product strategy, or any product adjacent experience all the way to the top.

Technical Review 52

Technical Review Software Review Feedback Software Framework 52

The Secret PM Handbook

AUGUST 4, 2017

One test of a new framework is how well it explains “previous observations.” But those all happen in the context of the organization’s strategy, the skills of the team, the tools the team gets to use (or has to use), and the management of the product management function. Management and Strategy.

Framework 150

Framework Product Management Product Manager Weak Development Team 150

The Secret PM Handbook

AUGUST 22, 2016

Strategy – how the goals of my company drive the solutions I deliver, and how my solution aligns with those goals. If you’re evaluating or testing product management tools, make sure to ask the vendor about the topics I list above. Revenue and profit – how my solution will generate top and bottom line dollars.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Hutwork

MARCH 19, 2018

If you’re adopting lean thinking, this is the handbook for you. Good Strategy Bad Strategy: The Difference and Why It Matters. Richard Rumelt strips away what you thought was good vs. bad in Good Strategy Bad Strategy. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days. By Richard Rumelt.

Books 67

Books Research Software Feedback Software Weak Development Team 67

The Secret PM Handbook

SEPTEMBER 1, 2016

Mental models comprise different types of things: heuristics, “cognitive laws,” templates, categorizations and categorization strategies. Systematic observation, measurement, and experiment, and the formulation, testing, and modification of hypotheses.”. And there are hundreds if not thousands of mental models.

Product Management 199

Product Management Product Manager Management Management 199

Product Bookshelf

AUGUST 22, 2016

The product management interview process is intimidating because it tests your expertise and domain knowledge in many different areas. Thinkertoys: A Handbook of Creative-Thinking Techniques. It starts with identifying your target customers and their needs, creating a winning product strategy, and designing an MVP.

Data Visualization 48

Data Visualization Books User Testing Customer Experience 48

DISQO

JUNE 15, 2015

His theory of the ‘Minimum Viable Product’ is based on the premise that by testing actual usage scenarios with customers, product teams can gain more reliable data than would otherwise be learned from merely estimating future behavior. For enterprise product managers, validated learning comes far more rapidly utilizing other strategies.

Product Research 40

Product Research User Testing Technical Review Data Visualization 40

DISQO

JUNE 15, 2015

His theory of the ‘Minimum Viable Product’ is based on the premise that by testing actual usage scenarios with customers, product teams can gain more reliable data than would otherwise be learned from merely estimating future behavior. For enterprise product managers, validated learning comes far more rapidly utilizing other strategies.

Product Research 40

Product Research User Testing Technical Review Data Visualization 40

Intercom, Inc.

OCTOBER 24, 2019

What’s the best time in a company’s journey to start thinking about having a formal community strategy? He in particular has just really helped us build these step-by-step frameworks, pressure test them and make sure we have a ton of clarity and certainty in what we are recommending to people at any stage of building a community.

Research Software 116

Research Software Customer Experience User Testing Feedback Software 116