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Healthcare Apps: 2021 Engagement Benchmarks

Alchemer Mobile

It was quite a year for healthcare. While we watched brave, brilliant healthcare workers combat the pandemic on the front lines, the mobile technology used to support their efforts from home underwent massive change. 2021 Engagement Benchmarks for Healthcare Apps. 2021 Engagement Benchmarks for Healthcare Apps.

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Bridge The Implementation Gap: Make AI Useful in Healthcare

The Product Coalition

Despite these advancements, there’s a problem: Not enough of these algorithms are being used in actual healthcare settings. Even the most tech-savvy hospitals aren’t using AI in their daily workflows. The potential of AI in healthcare is often viewed through the lens of our technological aspirations.

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Positioning in the Age of AI: What Founders Need to Know

Business of Software Conference

Insights from April Dunford’s Business of Software AMA In an era where “AI-powered” has become the default label for tech products, positioning your company clearly and effectively is more challenging than ever. Here’s what every founder needs to know to navigate the new terrain of positioning in the age of AI.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Brand health tracking: Your complete guide to smarter brand decisions 

Alchemer Mobile

In this blog, you’ll learn: What brand health tracking is and why it’s essential for modern brands The key metrics that reveal brand awareness, loyalty, and competitive positioning Best practices for consistent, high-quality tracking and reporting A phased approach to launching and optimizing your tracking program Let’s break it down.

Branding 100
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Becoming a Proactive Product Manager

The Product Guy

These came from watching other product managers, reading books, attending meetups, and talking to other people in the tech industry about what product managers did. However, nothing could have really prepared me for the reality of actually being in the position. With product development, things are rarely built exactly as estimated.

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Conducting User Research in Product Management

The Product Guy

In this position, Dustin’s primary responsibilities include product portfolio management, new product introduction and product line strategy deployment. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management.