Userpilot

MAY 3, 2023

Any savvy product manager should be looking at how they can leverage software usage analytics to make more informed decisions and boost product growth. In this article, we’re going to unpack exactly what usage analytics is, why you should care about it, how to use it in your product, and the best tools for the job.

Analytic Tools 77

Analytic Tools Data Visualization Feedback Software User Testing 77

Intercom, Inc.

JUNE 12, 2018

It means you can: Auto-assign new messages from leads and users to their account owners via Operator and assignment rules. Easily message all accounts you own by using the “Owner” attribute when creating a message. Get alerts for all conversations started by accounts you own. Now, you can control which users see your Messenger.

User Testing 174

User Testing Customer Experience Inbound B2C 174

Userpilot

MAY 3, 2022

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. When you’re trying to sell to an upmarket target audience, you have to realize that the sales process is a lot more hands-on than the search engine optimization or inbound marketing efforts that you used to get your current customers. Longer sales cycles.

Enterprise 97

Enterprise Strategy Marketing Outbound 97

Usersnap

FEBRUARY 14, 2023

By understanding your ideal customer profile (ICP), competitors, messaging, and more, your business will be prepared for whatever comes its way and set for success. Types of SaaS Go-To-Market Strategies There are two main approaches for deploying a go-to-market strategy for SaaS companies: product-led and sales-led.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Folding Burritos

JANUARY 25, 2018

If we stop to think a little bit about our internal communication strategy we can be both more effective in getting the message through, and reduce the amount of time we spend on this (having specialized communication tools for PMs would help even further, but I’m working on that ). Think about it as either inbound or outbound comms.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

NextBigWhat

OCTOBER 30, 2020

Conversion rate optimization (CRO): Science behind understanding why your visitors are not ‘converting’ into customers, and then improving your messaging or value proposition to increase this rate of conversions. Inbound marketing: A marketing strategy that attracts customers by creating valuable content and experiences tailored to them.

User Testing 52

User Testing Reporting Tools Product Management Product Manager 52

Intercom, Inc.

APRIL 25, 2018

Powered by our knowledge base product , it suggested articles to people after they typed a message. It worked well, but we started to ask ourselves: what if we could get people to check out the knowledge base before typing a message? Before this, we’d invested a lot of time in features like article suggestions.

Embedded Analytics 215

Embedded Analytics Feedback Software User Testing Customer Experience 215

Mixpanel

JANUARY 12, 2023

For example, if you’re a company like doola , it’s important to know if your audience is searching for “start a US bank account” or “form an LLC” as you build your initial inbound funnels. You’ve got to blend message matching from your research with a glimpse of where the product will go or what inspires an audience.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

The Product Coalition

JULY 1, 2019

Upcoming Workshops Lean Product management ?—?Barcelona?—?July July 17 : In this workshop I will walk you through the principles and tools of lean product management?—?creating Here are a few examples of NSMs (some taken from Sean’s book Hacking Growth) : WhatsApp users come for free, rich, secure messaging.

KPI 94

KPI Data Visualization Workshop Analytic Tools 94

Userpilot

JUNE 22, 2022

How can a product manager use it to create products that your users keep coming back to? The Hook Model is a book by Nir Eyal that helps product teams build habit-forming and addictive products. In SaaS, the model gives the product teams the tools they need to develop products with high customer engagement rates.

Research Software 59

Research Software Feedback Software Customer Experience User Testing 59

Userpilot

OCTOBER 31, 2022

Outline identified customer pain points and adjust your messaging. Every good product message highlights your value proposition and the benefits of your product to your ideal customers. It shapes how you’re seen and sets the tone for your marketing campaigns. Conclusion.

Feedback Software 89

Feedback Software User Testing Research Software Data Visualization 89

Lenny Rachitsky

MARCH 12, 2024

Even better, the messages I get daily from listeners melt my heart. For my podcast, you might think: how many nerds would listen to a podcast about product management? So I focused on making it the best podcast out there on product management for those people. AI + product management? Keep trying.

Technical Review 137

Technical Review Analytic Tools Research Software Feedback Software 137

The Product Coalition

OCTOBER 29, 2018

Here is where you should look for Product Manager jobs: Indeed ? —?this Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending You can also try directly contacting the hiring manager if you know who it is.

Inbound 60

Inbound Product Research Startups Weak Development Team 60

Pragmatic Marketing

JANUARY 18, 2018

On January 13, 2018, more than one million residents of the state of Hawaii received an emergency alert on their smart phones, warning them of an inbound ballistic missile. ” The message, however, had been sent inadvertently by the Hawaii Emergency Management Agency during routine testing.

User Testing 70

User Testing Reporting Tools Inbound Government 70

Product Bookshelf

JANUARY 1, 2021

Product-Led Growth: How to build a product that sells itself by Wes Bush. Product management takeaways : As a product leader, you should understand your selling method and explore the options for product-led growth to gain scalability, focus, and customer acquisition cost benefits. Product Bumpers.

Onboarding KPIs 62

Onboarding KPIs Customer Experience User Testing Software Review 62

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. Listen to the podcast episode here.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. Listen to the podcast episode here.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

FEBRUARY 4, 2022

This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. Sales qualified leads are users that are ready for a sales pitch after showing sufficient interest in the product and experiencing multiple marketing messages.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Pragmatic Marketing

NOVEMBER 9, 2009

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. And a product manager is now called a Product Owner … right? Companies adopting agile methods know that product teams need a voice representing the customer.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Userpilot

APRIL 22, 2024

Slack populates empty spaces with in-app messages that drive action. Userpilot creates a digital community around its product to drive loyalty. Loom maximizes the customer’s lifetime value by triggering contextual upsell messages. Notion personalizes onboarding for new users to reduce time to value. Book a demo today !

Feedback Software 92

Feedback Software Product Research Customer Experience Strategy 92

Mixpanel

FEBRUARY 23, 2021

. “I’ve made this mistake myself, focusing on the product and the need you perceive rather than what the market needs… Too many startups fail at this by attempting to run fast to achieve the “perfect” product rather than the “right” product,” admitted Israel-based startup advisor and former Sr.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

AUGUST 25, 2021

In 2016, we released a new version which featured deep customization, cross-platform compatibility, new message formats, and playful emoji support. Paul Adams , SVP of Product, summarizes the power of messaging. For a certain audience, Intercom was arguably more famous for its content than its product. Writing our story.

Data Visualization 220

Data Visualization Customer Experience Onboarding KPIs User Friction 220

Business of Software Conference

JULY 26, 2016

Rahul Vohra: The Product-Market Fit Engine. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Rand Fishkin: Helping Customers Find You Online – The Ever Changing World of Inbound Marketing. Eric Sink: Product Management. Talks from BoS EU 2014.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

MARCH 22, 2022

Product managers improve feature adoption in low-activation customers. Drive more leads with personalized messaging and custom campaign flows, all fuelled by rich first-party data. Re-engage your customers with targeted, actionable messaging to proactively avoid churn. 3 ways the Engagement OS changes everything.

Customer Communications 129

Customer Communications Customer Experience Customer Feedback User Friction 129

Userpilot

MARCH 29, 2024

You can use viral messaging, for example, to force customers to pay attention to your brand and ignore other brands. Word-of-mouth marketing : Word-of-mouth marketing is a viral marketing strategy that relies on customers sharing their product experience with others. Userpilot's AI launch on Product Hunt.

Branding 99

Branding Analytic Tools Feedback Software User Testing 99

Userpilot

AUGUST 14, 2023

Segment your user base to send targeted in-app messages , understand what your key marketing functions achieved, and identify the best customer success strategy for each segment. Turns out segmentation can be a powerful product marketing tool to: Send targeted in-app messages for better performance. But why do this?

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Customer Feedback 96

Userpilot

MAY 30, 2023

Must-have elements in customer data platforms Although each CDP solution will be subtly different, any savvy SaaS owner or product manager should be looking for a few ‘must have’ features. Here are a few to consider: Customer data unification and data management. Trigger in-app messages to boost engagement.

Analytic Tools 96

Analytic Tools Data Visualization User Testing Customer Experience 96

Intercom, Inc.

JANUARY 24, 2019

Machine learning can get the right message or recommendation out in a responsive way – not just from the customer’s next best action, but from the sales perspective, too. You’ve had a number of roles at Salesforce since you joined the company back in early 2002, from product management to startup relations.

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

Modus Create

MAY 5, 2021

It includes 5 new and exciting products: Halp: Halp is a modern ticketing help desk that integrates with Slack and Microsoft Teams and helps in making request management more conversational. It can be integrated with Jira Service Management and Confluence to provide a powerful and seamless solution for service management.

Reporting Tools 81

Reporting Tools Data Visualization Customer Feedback Events 81

Userpilot

JULY 20, 2023

Best AI writing tools for the content creation process: Userpilot’s onboarding AI writing assistant: use AI to generate engaging content for your in-app messaging prompts (modals, tooltips, etc.). How can you benefit from AI productivity tools? CopyAI: generate social media posts, emails, blog titles, landing page copy etc.

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization Reporting Tools 93

Business of Software Conference

NOVEMBER 19, 2019

We also drove a huge amount of inbound. This is a B2B product. And we made it low friction because our customers were developers, ones that might want to get their hands on the data, start working with that building analytical products. We had high relevance.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Intercom, Inc.

JUNE 23, 2020

Jane: I’m the senior product director for five teams in our London office. I’ve got various product managers reporting into me and we focus primarily in the support space. I’m also co-site lead for the London site where we’ve got five product teams up and running. .

Reporting Tools 118

Reporting Tools Customer Experience User Testing Data Visualization 118

Intercom, Inc.

JANUARY 31, 2019

This is no offense to anybody in marketing, but in product marketing your job is to translate from the product managers what the product is all about, the value that product delivers and the ROI that you can hopefully deliver by using this product. Then we also look at inbound as a separate function.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

OCTOBER 29, 2020

I never had any plans to be at one company for that long, but I just kept doing new and different things there – I started in product management and then did a combination of product management and marketing and design. A marketer could set it up, a product manager could set it up, anyone could set it up.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

MARCH 29, 2022

Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. And we have over 180,000 teammates logging into Intercom every month, using our platform to send over 500 million messages and reply to over 20 million conversations.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

APRIL 21, 2022

Messaging is increasingly ubiquitous in our personal lives, yet we still pick up the phone to talk to support in the same way we did 50 years ago. Switch to messaging mid-call. Switch is the best of both worlds: it combines the personal touch of a phone call with the convenience of messaging. The clue’s in the name.

Customer Experience 118

Customer Experience Messaging Technology Naming 118