article thumbnail

Can Lean Product Management Help Startups Build Strong Products?

The Product Coalition

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. In the startup context.

Startups 126
article thumbnail

9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity. Inbound marketing is when you create compelling content that educates and informs your target personas.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to describe your business as an equation

Lenny Rachitsky

ARR = New ARR + Expansion ARR + Reactivation ARR – Churned ARR – Contraction ARR New ARR = Leads * qualified leads rate * meeting booked rate * win rate * ACV Leads = Direct + indirect Direct = Outbound + inbound Outbound Cold emails Cold calls Cold DMs Events Inbound Paid ads SEO Referrals (e.g.

article thumbnail

The 7 Best Free SaaS Software Training Resources

Userpilot

If you want to learn skills towards SaaS implementations specifically, you’ll also want to study Web-based programming languages and web technologies. How To Startup Your Own Software As a Service Company. HubSpot Academy’s Inbound Marketing Course. Or are you wanting to code and develop software?

article thumbnail

How I treat creative copy like a product—using data

Mixpanel

It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. And while this isn’t bad, it forgets that keyword research is a study of language. If you’re an early-stage startup, clarity is key.

article thumbnail

A guide to finding your next PM Job

The Product Coalition

Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. AKA “LinkedIn for startups.” every now and then you can read about a startup that just raised a big round of funding. inbound) Recruiter ?—?depending AngelList ?—?AKA TechCrunch ?—?every

Inbound 60
article thumbnail

SaaS Events You Can’t Miss in 2019

Gainsight

Pulse tracks offer cutting-edge best practices, thought leadership, and real-life case studies and use cases. INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers. Event Website.

Events 45