ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Ask Benny

JANUARY 25, 2020

, Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO).

Outbound 78

Outbound Inbound Engineering Reference 78

Product Innovation Educators

MAY 10, 2021

How product managers can excel in both supportive and challenging organizational environments. In this discussion we share ideas and experiences for getting more benefits from product management and how you can help with that, regardless of whether your organization supports product management or not.

Outbound 75

Outbound Product Management Product Manager Finance 75

Ask Benny

JANUARY 25, 2020

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO).

Outbound 78

Outbound Inbound Engineering Reference 78

Ask Benny

JANUARY 25, 2020

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? They should have an end to end accountability.

Outbound 78

Outbound Inbound Engineering Reference 78

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Ask Benny

JULY 31, 2019

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? Inbound vs Outbound (PM vs PO).

Outbound 78

Outbound Inbound Engineering Reference 78

Alchemer Mobile

MAY 27, 2020

Everyone is picking up new habits and hobbies, and therefore creating more demand for certain products during quarantine. We’re also adopting new shopping strategies such as using delivery services and curbside pickup. Average inbound and outbound message volume. So, what are retail brands to do? Customer sentiment distribution.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Product Innovation Educators

MAY 10, 2021

How product managers can excel in both supportive and challenging organizational environments. In this discussion we share ideas and experiences for getting more benefits from product management and how you can help with that, regardless of whether your organization supports product management or not.

Outbound 62

Outbound Product Management Product Manager Finance 62

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the public-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Patrick Cuttica , the privately-held company's director of product marketing, discussed scaling and positioning a product market team , especially in a growing organization, during an AMA that originally appeared on Sharebird —the place to see how people at top companies do product marketing.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Ask Benny

JULY 31, 2019

Why product managers should be an all-in-one deal and should be involved in everything (sales, marketing, support, etc). Should you split between inbound and outbound product managers? Or should a product manager be “full spectrum”? They should have an end to end accountability.

Outbound 60

Outbound Inbound Engineering Reference 60

Revulytics

FEBRUARY 12, 2019

As you pause for a moment to take a sip from your “I’m a Product Manager, What’s Your Super Power?” coffee mug, consider a challenge that may require some super- human type thinking: are you a technical or a strategic product manager? But can you be just a technical product manager or just a strategic one?

Data Visualization 66

Data Visualization Product Management Product Manager Outbound 66

Gainsight

MARCH 7, 2022

Our founder, Nick Mehta, who believes that Customer Success and Product teams should be “BFFs,” hopped onto LinkedIn recently to take the temperature of the market and see where leaders think their companies are on a maturity curve: . We focus on adoption, product feedback, customer engagement (through advisory boards) and more.”.

Customer Feedback 103

Customer Feedback User Testing Customer Experience Onboarding KPIs 103

B2B Product Management

DECEMBER 6, 2016

Currently in engineering or related area) thinking of moving to Product Management. Not all Product Managers need to be business savvy. There is opportunity to be fully technical in a Product Management role. In this article, we will explore the two broad categories of the Product Manager role.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

The Product Coalition

MARCH 3, 2023

Focusing on product-led or go-to-market-led growth is no longer enough. In recent years, PLG, or Product-Led Growth, has become a significant buzz in the tech world, and rightfully so. Products that delight customers and fuel growth loops are essential. It isn’t about Product-Led, OR Sales-Led, OR Marketing-Led Growth.

Customer Experience 126

Customer Experience Customer Feedback User Testing User Friction 126

Folding Burritos

JANUARY 25, 2018

It seems that we’re endlessly providing (or seeking) answers about anything related to the product. This happens naturally, because our role is at the center of the process that figures out what to build, builds it, and then gets it to market. Think about it as either inbound or outbound comms.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

Bain Public

JANUARY 24, 2022

Second, to assist and work in collaboration with the rest of the Product Management team and third, to work in collaboration with our outbound communication team – which includes social media and a team of content creators. Based in Montreal, Bain Public is a digital product consultancy. XMachina-AI Inc.

UX 52

UX Research Software Artificial Inteligence Outbound 52

Bain Public

JANUARY 24, 2022

Second, to assist and work in collaboration with the rest of the Product Management team and third, to work in collaboration with our outbound communication team – which includes social media and a team of content creators. Based in Montreal, Bain Public is a digital product consultancy. XMachina-AI Inc.

UX 52

UX Research Software Artificial Inteligence Outbound 52

BrainMates

SEPTEMBER 4, 2023

How to Drive Product-Led Growth By KATHRYN SHEPHERD-KING If you’ve been in the product management world for any length of time, you’ll have probably heard about product-led growth. It’s also essential to understand how product-led growth differs from growth driven by marketing or sales functions.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

BrainMates

SEPTEMBER 19, 2022

Within each product team there is a product manager, up to eight developers, quality assurance, and – where appropriate – a team-dedicated product designer. The product managers drive the team roadmaps according to set objectives aligned to company objectives, as well as the product strategy overall.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Bain Public

JANUARY 11, 2022

As a product manager, it’s normal to get all kinds of new feature requests from stakeholders (these requests are usually related to pain points). As such, to be a healthy product-led organization, all the elements in this pyramid need to actively contribute to the product management function. Let’s dive deeper!

Onboarding KPIs 52

Onboarding KPIs Weak Development Team User Friction Customer Experience 52

Intercom, Inc.

NOVEMBER 17, 2022

Although she was a product manager, she’d experienced sales first-hand growing up and had spent many hours studying revenue teams. In today’s episode, we sat down with Alina to chat about starting a company from scratch, the importance of a marketing strategy that drives growth, and the perks of being remote-first.

User Friction 118

User Friction Customer Experience Weak Development Team Travel 118

Mironov Consulting

NOVEMBER 10, 2016

As noted in my last post , Sales and Marketing often wonder whether Engineering is sufficiently motivated and engaged. But the symptoms aren’t so obvious to the outbound (and extroverted) part of the company. Engineering management should know it, and product management better not be far behind. So improving.

Weak Development Team 96

Weak Development Team Development Technical Review Outbound 96

UX Studio: Product Management

JULY 29, 2021

On the other hand, without research, all the learnings that could have been accumulated and iterated upon during the design process are left for after the launch of the product or website. Of course, some markets are sales-intensive by nature. They’re also less likely to boycott you, which is incredibly costly. Conclusions.

Research Software 110

Research Software User Testing Product Research UX 110

Userpilot

FEBRUARY 4, 2022

Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Gainsight

JANUARY 18, 2021

Chris revealed that as CPO, he sees his role as having accountabilities for ALL the product strategy, product roadmap, and product execution. He believes his job entails everything outbound through product marketing into the field organization. From finance and investment banking to product?

Technical Review 52

Technical Review Research Software User Testing Product Research 52

PMLesson's Ace the PM Interview

OCTOBER 30, 2019

We talk to Sid Panjwani , an Exponent alumni, on his journey through various internships, spanning Engineering, Growth, and Product Management. I landed product roles at Tesla, where I worked on their outbound logistics technology, and at Microsoft, where I worked on privacy features for Edge.

Engineering 45

Engineering Feedback Software Product Management Product Manager 45

Mironov Consulting

DECEMBER 31, 2017

I get pulled into lots of discussions among product managers about the best ways to represent (and then present and present and present) roadmaps or backlogs, especially to internal sales/marketing/support audiences. ”) They look at roadmaps from an account-level point of view more than a market-wide perspective.

Roadmap 92

Roadmap Fractional VPE CTO Coach Data Visualization 92

Product Bookshelf

FEBRUARY 21, 2017

Product managers can learn a lot from growth marketers. Growth teams can be part of product teams and modify the product to increase growth. Although some growth tactics are specific to outbound marketing, many are directly tied to the product.

Data Visualization 48

Data Visualization User Testing Onboarding KPIs Product Research 48

Intercom, Inc.

OCTOBER 13, 2022

In this New at Intercom, Paul Adams, our Chief Product Officer here at Intercom, guides you through our newest, next-generation features and in-product innovations, and explores the challenges and solutions behind engaging more effectively with your customers and creating a more holistic, personalized customer experience.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

ProductBoard

NOVEMBER 15, 2017

productboard , the all-in-one product management solution, launched today on Product Hunt the Portal , an all-new interface that bridges the divide between the product teams and marketplace. productboard Portal enables product managers to get the pulse of their customers.

Customer Feedback 45

Customer Feedback User Testing Weak Development Team Feedback Software 45

Bain Public

NOVEMBER 4, 2018

As promised, here are the slides from my talk at Impact Product Management Conference 2018 event in Budapest, Hungary. The challenges of product development are not about products. The empathic component is what makes a product manager special. Watch the video here : [link]. Be the CRO.

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Userpilot

JANUARY 26, 2024

In this article, we share 11 tried and tested tactics for product managers who want to up their PLG game. TL;DR Product-led growth (PLG) is a go-to-market strategy where the product is the main driver of customer acquisition , adoption, and account expansion. What is the product-led growth strategy?

Analytic Tools 103

Analytic Tools Feedback Software Data Visualization User Testing 103

Intercom, Inc.

DECEMBER 3, 2020

For this virtual panel, we’ve gathered the team that made it happen: Thomas Creighton de Farias – Senior Product Education Producer. Lucas Souza – Engineering Manager. Alex Potrivaev – Senior Product Designer. Nicole Garrison – Product Marketing Manager. Nicole: I’m Nicole.

User Testing 152

User Testing Feedback Software Data Visualization Research Software 152

Userpilot

SEPTEMBER 19, 2023

The simple answer is that it combines product management , customer acquisition, and customer success into a unified product-led growth collective that your sales teams and the entire company can get behind. What is a product-led growth (PLG) funnel? What is a product-led growth (PLG) flywheel?

Data Visualization 105

Data Visualization Analytic Tools Customer Experience Reporting Tools 105

Bain Public

JANUARY 10, 2023

The sales team has different working styles than the marketing team who has different working styles than the UX, product and engineering team. And usually what happens in most growing organizations is that we have a tendency not to really understand what the product manager does, and what the designers and engineers do.

Roadmap 52

Roadmap Customer Experience Outbound Leadership 52