Intercom, Inc.

AUGUST 7, 2019

If getting started with your product requires new users to install software, invite colleagues or message customers, then the path to value may not seem as short or straightforward. To onboard customers successfully to a complex product, you’ll need to understand the push, strengthen the pull, overcome inertia and calm anxiety.

Customer Experience 223

Customer Experience User Testing Customer Feedback User Friction 223

Userpilot

AUGUST 5, 2024

The right product marketing messaging framework can dramatically change your product’s position in the market and your product management outcomes. Let’s explore: What a product messaging framework is. The key elements of an effective messaging framework. Steps to create compelling product messages.

Messaging 105

Messaging Framework Feedback Software Research Software 105

Userpilot

AUGUST 12, 2024

Your homepage is one of the first points of contact a user has with your business. They may abandon the page if the messaging and positioning are confusing or contradictory. Learn from Anthony how to rewrite your homepage with sharper positioning and messaging. Ensure clear and consistent messaging. Register now.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. We then jammed those models into our platform so that customers could access the outputs in many ways.” You also have a mobile app that sends similar messages via push notifications.

Product Research 254

Product Research Data Visualization User Testing Research Software 254

Userpilot

DECEMBER 10, 2022

User friction is anything that prevents users from getting things done and accomplishing their goals. Too much friction kills your relationships with customers and eventually results in churn. In this article, we’ll cover: What is user friction and how it can kill your relationship with customers?

Customer Experience 98

Customer Experience User Friction User Testing Customer Feedback 98

Userpilot

AUGUST 3, 2022

Solid messaging strategies are the key to grabbing your audience’s attention and nurturing their interest in your product. But how you can create a really good messaging strategy that will support your product marketing goals? In this article, we’ll be discussing everything you need to know about messaging strategies.

Research Software 98

Research Software Feedback Software Messaging Reporting Tools 98

Intercom, Inc.

AUGUST 18, 2021

There’s a good reason that the seemingly simple Net Promoter Score (NPS) has become a ubiquitous, revered statistic in modern business – this single number is viewed as a measure of customer loyalty, a way to benchmark competitive performance, and has been proven to correlate with revenue growth (hence the popularity).

Product Research 232

Product Research Data Visualization Customer Feedback User Testing 232

Product Management Unpacked

MAY 19, 2021

In my case, it took three PCs, two monitors, a smartphone, and five messaging platforms simply to publish this post. Give me an all-in-one solution to compose and communicate, and I’ll be your first customer! Many products simply don’t cater to their users’ needs. Learn these skills and create fervent customers.

Product Management 193

Product Management Product Manager User Friction User Testing 193

Intercom, Inc.

AUGUST 25, 2021

We have achieved a great deal in the past decade – we have built a lot of great product , hired hundreds of wonderful people , and helped thousands of amazing companies form lasting relationships with their own customers. Paul Adams , SVP of Product, summarizes the power of messaging. They were seeking an initial $600,000 in funding.

Customer Experience 220

Customer Experience Data Visualization Onboarding KPIs User Friction 220

UX Planet

JANUARY 22, 2025

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Intercom, Inc.

JULY 26, 2022

C ustomer experience (CX), or consumer experience, is the result of every interaction or touchpoint a customer has with your brand – both with your people and your products. . Think of CX as each moment of engagement along the customer journey. What is a customer service experience?

Customer Experience 138

Customer Experience User Friction Data Visualization Customer Satisfaction 138

Product Innovation Educators

SEPTEMBER 2, 2024

It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. These sessions could reveal unexpected pain points in current tools and spark ideas for innovative features.

User Testing 280

User Testing Product Research Market Research Research Software 280

Intercom, Inc.

DECEMBER 21, 2018

Exchanging just six messages over live chat makes a visitor 250% more likely to become a customer. I use them to gain a picture of how my leads currently work, their pain points and opportunities for Intercom to solve a real problem. Share real customer case studies.

User Friction 172

User Friction Customer Experience B2B Messaging 172

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

The Product Manager Coach Blog

MARCH 4, 2025

Tailor Your Message: Different stakeholders care about different thingsexecs want impact, engineers want feasibility, marketers want positioning. Own Your Mistakes: When things go sideways, take responsibility, communicate openly, and present a path forward. Invite Stakeholders to User Sessions: Let them hear directly from customers.

Customer Feedback 69

Customer Feedback Weak Development Team User Testing Customer Experience 69

UX Planet

MAY 25, 2025

I mean frictionless, user-obsessed, data-driven design choices that guide your customer from just browsing to Add to Cart without ahiccup. Ever wondered why some eCommerce websites seem to effortlessly turn casual browsers into loyal customers while others struggle to keep visitors engaged?

Data Visualization 98

Data Visualization Analytic Tools UX Feedback Software 98

Product Talk

JANUARY 31, 2024

Presenting this information to the leader got him on board with the opportunity. The platform and web application he works on, finfire, connects Netfonds with their customers, their clients, banks, and insurers. To begin his continuous discovery journey, Sebastian wanted to get access to customers.

Product Research 307

Product Research Reporting Tools Feedback Software Customer Communications 307

Intercom, Inc.

JUNE 14, 2022

Customer relationship management (CRM) is a strategy and methodology that revolves around using data and feedback to build authentic, meaningful relationships with prospects and customers, keeping them connected and loyal to your company. What is customer relationship marketing? .

Reporting Tools 118

Reporting Tools Feedback Software User Testing Data Visualization 118

Userpilot

MAY 26, 2024

A Customer Effort Score (CES) survey is a powerful tool for assessing how easy it is for customers to interact with your product. It helps you identify areas for improvement and enhance the user experience. Customer effort score calculation. CES surveys might not be enough to collect 360-degree customer feedback.

Customer Experience 103

Customer Experience Customer Feedback Product Research User Friction 103

Userpilot

AUGUST 30, 2024

What if you could read your customers’ minds? While mind-reading might be out of reach, customer segmentation models are the next best thing. By understanding and grouping your customers based on their behaviors and preferences, you can create personalized experiences that actually engage customers.

Data Visualization 101

Data Visualization Analytic Tools Reporting Tools Customer Experience 101

Product Talk

SEPTEMBER 13, 2017

Teresa Torres presented ‘Critical Thinking for Product Teams’ at Mind the Product London on September 8, 2017. While alumni associations (our customers) loved our product, alumni (our end-users) did not. Nobody wanted to receive these messages. As usual, the Mind the Product team hosted a phenomenal event.

Product Research 261

Product Research Research Software User Testing Data Visualization 261

Mind the Product

JUNE 20, 2019

Even with very short cycles between discovery and delivery, it can take up to several months from identifying a user problem to the release of a potential solution to real users. She says that you can only create significant value for the business by solving the big problems for the users. Understanding User Needs is key.

Product Research 184

Product Research User Testing Customer Experience Research Software 184

Userpilot

JULY 8, 2024

Looking for examples of customer journey touchpoints? And shows you how to optimize them for better conversions and higher customer satisfaction. TL;DR Customer journey touchpoints are moments or points of contact where customers interact with the product or brand. How do you identify customer touchpoints?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

MARCH 21, 2024

How do you even know if you have no clue what your ideal customer looks like? That’s why you need a customer profile template. Read on to find out the different types that make a customer profile, how you can create a customer profile template in 5 steps, and some customer profile examples.

Data Visualization 105

Data Visualization User Testing Customer Experience Customer Feedback 105

Userpilot

MARCH 30, 2025

A successful mobile app must consistently transform fleeting interactions into lasting customer relationships. 4 Key steps to building a successful mobile app engagement strategy Building a successful user engagement strategy requires an in-depth understanding of your users and their goals with your product.

Analytic Tools 66

Analytic Tools Feedback Software Download Onboarding KPIs 66

The Product Coalition

MARCH 8, 2023

Healthcare data can be exchanged through various means, such as electronic health records (EHRs), health information exchanges (HIEs), or direct secure messaging. This reader accounts offer a user-friendly, cost-effective method for data sharing without requiring the recipient to sign up as a Snowflake customer.

Healthcare 147

Healthcare Data Visualization Biotechnology User Friction 147

Mind the Product

MARCH 14, 2019

Illustrations can Reduce User Frustration by Humanising Your Product. When a product is in its infancy, errors happen and frustrations can rise quickly when there is no friendly human present. Eventually the machine displays an error message, spits out your card, and you have to start the entire process again.

Customer Satisfaction 185

Customer Satisfaction User Testing Banking Customer Experience 185

Product Management University

JANUARY 3, 2023

Sales demos are one of the easiest ways to boost your credibility with prospects and customers. Writing a solid demo script ensures you stay on message and articulate why your product is better than the rest. Your B2B sales demo is the verbal value story you’ll tell when giving sales demos to prospective clients and current customers.

Demo 130

Demo B2B User Friction Customer Experience 130

Userpilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Research Software 110

Research Software Feedback Software Analytic Tools User Testing 110

Sachin Rekhi

FEBRUARY 16, 2020

Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions. As you progress, you'll refine or pivot each of them as you get direct customer and market feedback on what's working or what's not. Design: Customer Discovery Insights.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Mind the Product

FEBRUARY 12, 2020

This sometimes can happen unknowingly, for example when product managers always take on the role of presenting to executives, leading meetings, giving demos, or announcing results. Instead, in my experience, product managers can build trust by allowing others to present results, demo to executives, and share in the glory of a job well done.

Engineering 213

Engineering Weak Development Team Customer Experience User Testing 213

Userpilot

NOVEMBER 7, 2023

In SaaS, acquiring customers through marketing is not enough for sustainable growth. That’s why customer engagement marketing is an essential pillar, as it provides the building blocks for making customers stay, engage , and eventually become loyal advocates for your product.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

MARCH 30, 2025

Integrate product-led growth in your acquisition strategy I said earlier that you shouldnt rely on your product alone to attract mobile users. But it doesnt mean its not worth implementing product-led strategies to compel users to convert into paid customers and increase the reach of your app organically.

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Userpilot

MAY 27, 2024

Customer perception can make or break your brand reputation. But why is customer perception important, and how can you improve it? Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement !

Feedback Software 105

Feedback Software Analytic Tools User Testing Customer Feedback 105

Alchemer Mobile

AUGUST 31, 2023

Here’s why having a mobile app is crucial for driving e-commerce and enhancing customer engagement and retention for many businesses today. Elevating E-commerce: A Seamless Shopping Experience Imagine a customer’s journey from discovering your product to making a purchase.

Feedback Software 113

Feedback Software User Testing Analytic Tools Customer Feedback 113

Userpilot

JUNE 29, 2024

A user journey map helps you communicate with stakeholders from across the organization to better align efforts. Thanks to that, they can better satisfy user needs , strengthen customer loyalty, and improve conversion rates. Future-state maps visualize an improved user journey and guide strategic planning and innovation.

User Testing 111

User Testing Data Visualization Customer Feedback Customer Experience 111

Userpilot

AUGUST 14, 2024

According to the 2024 State of CX Personalization Report by Medallia, customers who go through very personalized experiences rate their overall satisfaction as 9.4 By developing a customer segmentation strategy, you can build the right segments, analyze their behavior, and set tactics to reach them through tailor-made initiatives.

Analytic Tools 104

Analytic Tools Feedback Software Research Software Reporting Tools 104