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Features like captions on videos help people with hearing impairments, but they also assist users in noisy environments or those who prefer to consume content without sound. Example : Captions on videos are beneficial not only to those who are deaf or hard of hearing but also to users who might be watching videos in a noisy place (e.g.,
As a [role] , I want to [job name] so that [ideal outcome/goal] without [obstacles that currently make this outcome difficult or impossible]. Get our User Story Template including what-if scenarios, along with the video lesson when you enroll. Here’s your new and improved user story format.
Include visual elements Screenshots, GIFs, videos, and diagrams can make your release notes more engaging and understandable. For instance, videos can provide a comprehensive overview of a new release. It is also a good idea to incorporate visuals like screenshots, GIFs, or videos to enhance understanding.
Instead, the interpretation is added as a result of qualitative sources, namely human expertise, intuition, and domain knowledge. However, based on our experience, a good place to start is by building a better understanding of core UX terms , namely questioning utility and usability.
He illustrates this with a recent experience helping an entrepreneur develop a video analysis product. With over 100 patents to his name , Mike played a key role in fostering a culture of innovation across PayPals 20,000+ employees.
A session recording is like a video playback of an individual user’s interactions, capturing every click, scroll, and keystroke across multiple pages. When you watch a session replay, it looks like a video recording of the user’s screen. Thanks to that, the sessions are cheaper to store than video recordings.
Something as simple as including the users name, referencing their recent activity, or suggesting the next best action can make a huge difference. They include the customers name and regularly inform them when their favourite product is back in stock. Generic blasts feel like spam. Personalized nudges feel like a helping hand.
Consider some automation options to explore: Include a welcome message that uses the customer’s name and other data gathered from the signup. Create and launch a short video to show appreciation to the user, relay key product information, and set expectations. And, herein lies another opportunity for automation.
Use a Loom (or a Slack video clip) when the reason for a meeting is to communicate a nuanced, high-bandwidth concept. So I keep a Notion database of feedback screenshots, charts, support tickets, links to Gong calls, Slack threads, you name it. These are all organized by swim lanes (e.g.
We somehow landed on matcha, and he told me about a video hed recently seen saying, “You know, some Chinese matcha brands are deliberately misleading consumers into thinking they’re buying Japanese products.” There are multiple companies in China marketing matcha under the Uji name, each requiring individual lawsuits.
Use real names and photos for authenticity, such as Rated 4.9/5 Appropriate Use of Images and Videos: Use high-quality, relevant images and consider videos for demonstrations. For instance, a screenshot of software in action or a video testimonial can engage visitors, as noted by Unbounce. 5 by over 1,000 customers.
Product Strategy Discovery As its name suggests, product strategy discovery is about finding an effective product strategybe it for a brand-new product or an existing one whose current strategy is no longer valid. Processes With the right people on board, we can take the next step and discuss how the strategy work can be carried out.
A good resource center can host onboarding flows , how-to guides, video tutorials, FAQs, and knowledge-base documents. They started with Pendo , a big-name product management and digital adoption tool. Essentially, you want to create a way for users to get help whenever they need it. You can do this by creating a resource center.
Next, they include a single, focused call to action, typically a quick-start video or interactive checklist that guides users toward their first win. Next up, they share a video from a customer success manager that instantly humanizes the brand and increases the chance of users clicking through the email.
AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.
If you’re short on time, refer to the summary table below: Tool name Best for… Free plan? Product analytics tools : Platforms that allow you to track and analyze user interactions within a product to help you optimize the user experience and improve product performance. Free trial?
You can even include links to helpful resources or videos to make the onboarding experience even smoother. Adding real-time personalization , like using a recipient’s name or specific tasks, would make the email feel more user-focused. Looms video addition is a unique approach I rarely saw in any welcome email.
Call/video recording and analytics. Best for : Go-to-market teams, namely sales, campaign management, and customer success. Video/call recording and analysis. Free trial : No The name is kind of self-explanatory – ChurnZero is designed to spot possible churn risks early, making it easier to deal with retention issues.
There’s a lot of YouTube videos that give you really basic tools. Nothing even remotely that could identifyany proper nouns, company names, product namesall removed. This is very grounded in actual research about how it allows us to synthesize in a different way. Even so, I anonymize all of it.
Imagine release notes that are more than text enhanced with screenshots , videos , and enhanced by feedback tools like Usersnap. Add screenshots, GIFs, or videos to break things down and help users understand your updates at a glance. Show, dont just tell : Add visuals (GIFs, videos) to make updates easier to understand.
They handle audio and video editing; titles, thumbnails, and descriptions; coordinating with guests and sponsors; social clips and episode trailers; publishing each episode, and more. For the first couple of years it was just me, but now I can’t live without this crew.
E.G. a video conference tool that doesnt require invitees to sign up (but they can see all its unique features and feel compelled to try it). Leverage video content. Short explainer videos, customer testimonials, and behind-the-scenes content can help users connect with your brand. Repurpose user-generated content (UGC).
Will we localize non-text elements like images, videos, and user-generated content? Here are a few practical tips: For both platforms: Translate your app name, subtitle, description, and screenshots to reflect your apps value in the local language and culture. Add region-specific screenshots or promo videos.
I even recorded a short video about the topic: But to really get the point across, Im writing a multi-week series about APIs what they are and how they work , the most common challenges that arise and how discovery can help, and several real-world stories about how API teams are putting the discovery habits into practice. Its an afterthought.
As its name probably suggests, LogRocket goes beyond basic session recording by capturing console logs, network requests, and JavaScript errors. A session recording (sometimes called a session replay) is a privacy-enabled video of a user interacting with your website or app. Supported device: Web and mobile. Deployment: SaaS.
The main purpose of Loom’s onboarding is to help users start recording as soon as possible, which is perfect for a tool designed for instant video communication. And even if you need more guidance to record videos, Loom also offers video resources and checklists to help you along the way. ‹ › Loom’s onboarding process.
Brief education: It briefly lists the benefits of Miro and shares a three-minute video so readers can learn how to use the template before trying it out. Pro tip: The key to introducing secondary features is to include a highly targeted resource (videos, webinars, or guides) based on the user’s JTBDs.
Additionally, you can localize emails based on the region, segment them by subscription type, and also include multimedia elements such as images and videos. While some are visual learners and prefer videos, others may prefer to read about it. A simple “Hey <name>” and a catchy subject line go a long way.
How this can be done via lifecycle email marketing: Send getting-started videos, infographics, checklists/simple setup wizards, or feature introductions as part of your welcome email series. It shows users how to get started with a brief 3-minute-long video. But good personalization has to go beyond just names.
We use their first name. Salesflare didn’t just send this email after account creation, they provided timely onboarding resources the user will need at this point in their journey (setup guide, video tutorials , and live demo). It opens with the user’s name and encourages them to reach out for human contact. role or plan).
But here’s the thing: session recording doesn’t actually record the user’s screen content in a video format. Userpilot is also designed with privacy in mind and doesn’t capture sensitive data like patient names or personal IDs. Instead, it captures and visually reconstructs the user’s clicks, hovers, and form inputs.
It doesn’t even address the receiver by name. Personal touch: The sender is a real person with a name, title, and profile image. Loom Loom’s onboarding email includes a video message from the Loom team and encourages me to start recording immediately, leveraging the trial period to drive activation and increase upgrades.
Do you have a name, a logo, and have you thought about brand positioning? Video and Audio Are you hosting your own video, or can we use a third-party host like YouTube or Vimeo? What special data, content, APIs, etc., will you leverage? What’s the state of the relationships that brings you that data?
Lexicon is behind iconic names such as Sonos, Microsoft’s Azure, Windsurf, Vercel, Impossible Foods, BlackBerry, Intel’s Pentium, Apple’s PowerBook, and Swiffer. Over 40 years, David’s team has named nearly 4,000 brands and companies, employing over 250 linguists and pioneering naming innovation.
Some of you also know me through some of the books I’ve written, namely Product Manager’s Desk Reference, Business Acumen Handbook, and so on. Sometimes I work in a company and I say, can you name a process and somebody will name something like local I work with a lot of these people, the product development process.
I also like adding personal touches, like the recipient’s name or mentioning a recent purchase. Product visuals: High-converting upsell emails embrace the show, don’t tell rule, embedding GIFs and videos that visually highlight how the upgrade delivers more value. So make it enticing, giving a clear hint at the value waiting inside.
Appcues is a household name in the product adoption world, with thousands of companies using it to create engaging in-app experiences for mobile apps. For example, you can filter flows by app name and easily track metrics such as when the flow started, ended, or had any issues. But will it really live up to your expectations?
State of Startups and AI 2025 Speaker: Sarah Guo ( Conviction ) – Session video Sarah wins the “best save” award when AV fails, leaving her with no slides … she still pulls off a great presentation, and doesn’t even run over. Excellent overview of the state of AI, the pace of progress, trends.
There are multiple content options available too, such as numerous video tutorials, live walkthroughs , webinars, and case studies, catering to different learning styles. Use different content types: Provide richer support to all by incorporating videos, articles, and walkthroughs. If this happens enough times, it can get frustrating.
Others are built for video, like Google Veo 3 , OpenAI Sora , and Runway Gen-4. That’s why the name includes the word “language.” This data might include large portions of the internet, every book ever published, audio recordings, movies, video games, etc.
It’s in our name, right?) Bonus Video. ” video , from my (still in production) Secret Product Manager Handbook series. I’ve found the model to be very powerful in my career, and I hope it’s helpful to you. And if you read all the way to the bottom, you’ll find a nice bonus!). We’re called “product” managers.
How video directors think about creating effective videos can help product managers create better products. Current Resident is the name of a creative video production group in Minneapolis, Minnesota. I think of them as video storytellers. I think of them as video storytellers. 11:08] Explore and Identify.
How to create a training video for software There are many benefits to having training videos for your software. Additionally, training videos can increase user loyalty and satisfaction by providing an easy-to-understand visual guide on how to use your software. What do you want the viewer to achieve by watching the video?
Source: [link] When creating a design system, you want to make everything original and different — for example, coming up with the most excellent names for colour styles or files. To avoid this, it’s worth introducing a naming convention. Principles Source: [link] Naming conventions define the principles and goals of a project.
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