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How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for…

UX Planet

How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce.

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Avoiding Common Bias Traps in UX Surveys

UX Planet

Part 3 (of 3) in the Designing UX Surveys That Work series. Be transparent in your reporting: At the end of your insights report or presentation, outline the scope and limitations of this round of surveys. Surveys are a powerful tool in any UX researchers arsenal, but their effectiveness hinges on thoughtful design and execution.

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The Rise of AI-Driven UX: Balancing Automation and Human-Centered Design in 2025

UX Planet

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). UX experts have already integrated AI into their daily lives in one way or another. From new UX-related technologies and automation to personalization.

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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

For example, instead of merely presenting numbers, we can incorporate storytelling into the user experience, transforming each financial action into a personal goalsuch as saving for a vacation or a childs educationmaking the experience more relatable and motivating. Youve earned $20 cashback this month!

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Measure User Experience In Your Product – Insights from UX Experts

UX Studio: Product Management

Of course, your goal is to get more and more users and engage them with your application. But how can the user experience of your product help? How can you measure if your users are engaged? How can you measure user experience? UX research is a key ingredient and UX metrics are the solution.

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Maximize Your Conversion Funnel: 7 UX Design Secrets Every eCommerce Leader Should Know

UX Planet

But heres the twist most folks misswhat separates those who simply have a funnel from those who crush their revenue goals is their obsession with thoughtful UX design at every single touchpoint. I mean frictionless, user-obsessed, data-driven design choices that guide your customer from just browsing to Add to Cart without ahiccup.

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Rethinking product and UX by Javier Andrés Bargas-Avila

Mind the Product

In this talk from the Pendomonium #mtpcon roadshow in Berlin Javier Andres Bargas-Avila, UX Director at Google, presents a framework to make product development more user centric and understand user problems.

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