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Product Launch Strategy: Tips and Tricks

The Product Coalition

The fate of your company could depend on the success or failure of a product launch. By creating an effective strategy, you can make sure… Continue reading on Product Coalition ยป

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Product Launch Checklist: A Step-By-Step Guide [+ Top Tips]

Userpilot

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. Let’s get right into it!

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How to evolve product launches as you grow

Intercom, Inc.

As a product-first company, new product launches are a core part of Intercomโ€™s DNA – which means thereโ€™s always an abundance of juicy launches for us product marketers to work on. Given our cadence of launches and updates, weโ€™ve developed a pretty well-oiled launch machine over the past few years.

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Essential Tips for Successful Feature Releases

Split

Successful planning intertwines strategy, communication, and the use of tools. This post presents practical tips for successfully planning and implementing feature releases, covering everything from setting clear goals to advanced strategies, including feature flags for deployment control. Flag testing is an iterative process.

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How to Improve Product Adoption: Proven Strategies for Product Managers

Alchemer Mobile

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC). Get started today !

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Whether youโ€™re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

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A case study: Product Hunt launch strategy โ€” how we made it to the top 5 products 3 days running

Mind the Product

Here Ksenia Khriptovich describes her experiences of launching the Nitro translation service on Product Hunt and offers some tips for those trying to do the same.

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