Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The seven-step process to create an effective customer education strategy.

Education 98

Education User Testing Customer Feedback Customer Experience 98

Userpilot

FEBRUARY 22, 2024

This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. Gamify your customer experience to give users a dopamine boost as they engage with your product. Use cohort tables to understand how different user segments engage with your product, then improve.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105

B2B User Testing Research Software Analytic Tools 105

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

MAY 2, 2024

In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. Let’s get to it.

Data Visualization 105

Data Visualization User Testing Customer Feedback Analytic Tools 105

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

ProductPlan

JUNE 19, 2020

In our webinar Product Managers: Treat your Strategy as a Product , Hadrien Raffali discusses the importance of tracking market activity and tweaking plans accordingly. Watch the webinar, below! Watch the webinar, below! What does a Good Strategy Look Like? So it’s how the market is moving.

Product Strategy 83

Product Strategy Strategy Research Software Technical Review 83

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success. Click here for the on-demand webinar.

Webinar 71

Webinar Blog Customer Experience Customer Feedback 71

Userpilot

OCTOBER 6, 2023

Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. What is a B2B marketing funnel? But how can you use it?

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

APRIL 1, 2022

How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures. What is a product localization strategy?

Research Software 98

Research Software Feedback Software User Testing Product Research 98

The Product Coalition

JUNE 15, 2020

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? A product-led growth strategy. But what exactly does this mean?

Onboarding KPIs 88

Onboarding KPIs Strategy Product Management Product Manager 88

Userpilot

OCTOBER 18, 2021

Strategies – so you know which steps you should take on the way to higher, faster, and more sustainable growth. Trends – so you know what is working great right now regarding acquiring and retaining customers and what you should do to follow SaaS market trends so you won’t stay behind the competition. Product-Market Fit (PMF).

Analytic Tools 98

Analytic Tools Feedback Software Research Software Onboarding KPIs 98

Userpilot

NOVEMBER 14, 2022

Bringing it to the business world, reciprocity marketing is taking proactive steps to give something that evokes a positive response in customers. How does this help with product marketing , and what are some examples of brands that have succeeded with it? Amazon: Free trial for Amazon Prime, a similar strategy to Spotify.

Feedback Software 98

Feedback Software Research Software Marketing User Testing 98

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 98

Feedback Software Analytic Tools Research Software Customer Experience 98

Userpilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ). Company details (e.g.

Research Software 104

Research Software Feedback Software User Testing Reporting Tools 104

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. While a feature launch and product launch have a few overlapping steps, their focus areas are different. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. While a feature launch and product launch have a few overlapping steps, their focus areas are different. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. While a feature launch and product launch have a few overlapping steps, their focus areas are different. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. While a feature launch and product launch have a few overlapping steps, their focus areas are different. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. While a feature launch and product launch have a few overlapping steps, their focus areas are different. Also, you need a well-coordinated strategy to help users get maximum value from the new feature.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JUNE 14, 2021

Are you looking to build a solid marketing automation strategy and don’t know where to start? In this article, I’ll cover what marketing automation is, how to set up an effective strategy for it, and go over some examples of how to use marketing automation at each stage of the user journey to drive product growth.

Feedback Software 52

Feedback Software Analytic Tools Strategy Marketing 52

Userpilot

OCTOBER 15, 2021

You want your customers to get the most out of your product, right? So you need to be in constant communication with them – to inform them of any changes or new product launches, or even upcoming events or webinars! Product launch campaign. Want to get started with your product launch email campaign?

Feedback Software 98

Feedback Software Research Software Product launches User Testing 98

Userpilot

JANUARY 14, 2023

It also highlights successful customer education programs to guide your customer education strategy. Announcing new features and product updates to let your users know what changed (if any) and guide them to use the new features. Creating webinars and offering live training demos to help users tackle specific problems or use cases.

Customer Experience 98

Customer Experience Feedback Software Education Customer Feedback 98

Userpilot

APRIL 29, 2024

Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. And avoid unproductive marketing campaigns.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

JUNE 9, 2023

Tracking product milestones, such as user activation and adoption, lets you see how customers advance in the user journey. Webinars help boost feature adoption and re-engage customers by highlighting important features and finding improvement areas. Webinars can be very effective tools for your re-engagement strategy.

Messaging 94

Messaging Feedback Software Product Research Customer Feedback 94

The Product Coalition

JULY 30, 2023

His marketing materials promised amazing results, but I knew I needed to take it with a grain of salt since I had no idea who this person was and whether or not I can trust him. I joined a few of his webinars to learn more and saw that I can relate to what he talks about. It’s pivot time.

User Testing 107

User Testing Customer Experience Webinar Consulting 107

The Product Coalition

NOVEMBER 30, 2022

There Were A lot of Generic Recommendations Having thought leadership, content marketing, a social media presence, measuring user intention, free trials, A/B testing of content, relevant Calls to Action, Videos on YouTube, Do Events: the Biggest Events, Post on LinkedIn, Publish an E-Book, do some Webinars, use Influencers. Responding.

User Testing 120

User Testing Customer Feedback Feedback Software Reference 120

ProductPlan

FEBRUARY 23, 2023

ProductPlan customers have already taken the right step by investing in a purpose-built solution that helps them achieve a holistic view of their product strategy with dynamic roadmapping. Still, product teams can do more to compete and win in this competitive landscape—like standardization, idea management, and launch management.

Enterprise 52

Enterprise Webinar Idea Management Vision 52

Userpilot

AUGUST 19, 2022

We’ll start by exploring key steps in the process, then look at some of the most effective tactics to help you form your own rollout strategy. Then, organize your rollout strategy to meet those OKRs. Always consider testing product-market fit before a big rollout. Organize your rollout strategy.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

AUGUST 29, 2022

Since customer success is a relatively new career, CSMs tend to take tasks from sales, support, product marketing, and more than they can handle. A customer success process describes the specific steps to provide value to the user and help them succeed with your product. What is a customer success strategy?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Userpilot

NOVEMBER 2, 2022

How does adding value to products contribute to faster product growth? Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. How to measure product value.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

bpma ProductHub

FEBRUARY 4, 2018

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” And we’re not alone. In case you missed it, a full replay is available here.

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption. The five stages of the Product Adoption Curve.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59