Managing the A/B Test Lifecycle
The Product Coalition
NOVEMBER 6, 2019
2018) Managing the A/B test backlog Every week, we go through our A/B test backlog in a 30 mins meeting. No follow-ups are usually a sign that either the message was not clear, or that you didn’t send the message to the right audience. We tested our new [feature/algorithm/ui-change] [Name with link to the A/B test sheet].
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