article thumbnail

2019 Benchmarks for Finance Apps

Alchemer Mobile

Our 2019 Mobile Benchmarks by App Category report looks at trends and differences across popular app categories, with a focus on Finance apps. Profile of an average app in the Finance category. Apps in the Finance category have many unique hurdles. 3 tips for Finance app success.

Finance 203
article thumbnail

Finance Apps: Benchmarks for Success in 2021

Alchemer Mobile

Finance brands were generally spared by the marketplace shakeup of 2020. Consumers used Finance apps for the same standard purposes, although DAU spiked as people used mobile as their primary access point to banks and finance management. 2021 Engagement Benchmarks for Finance Apps. Ratings and Reviews.

Finance 147
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Finance Apps: Mobile Customer Engagement Benchmarks for 2020

Alchemer Mobile

2020 has been volatile for Finance apps. COVID-19 hit apps in the Finance category with a one-two punch, with heavy increases in usage as well as staggering drops in economic activity. Apptentive published our 2020 Mobile App Engagement Benchmark Report for Finance apps in early March, right as COVID-19 hit North America hard.

Finance 147
article thumbnail

Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

Mobile-first finance companies are disrupting the market left and right – especially in light of the COVID-19 pandemic. But many brands – specifically ones in traditionally transactional industries like finance – fail to capitalize on this. You can download the full report here.

article thumbnail

Mobile App Engagement Benchmark Data for Key Industries Including Finance, Food & Drink, Retail, Media, Travel, and Lifestyle

Alchemer Mobile

We’ve gathered and analyzed customer engagement data from the mobile apps in the following categories: Finance. Response and interaction rates – specifically regarding mobile surveys and messages. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time.

Finance 147
article thumbnail

Mixpanel 2019 Product Highlights

Mixpanel

In 2019, we shipped over 80 features and wanted to share some highlights to help you get the most out of Mixpanel – and innovate faster in 2020. Personalize messages and analyze their impact with ease. The Messages & Experiments product evolved significantly in 2019. Product Highlights. Product Benchmarks.

article thumbnail

Average Interaction and Response Rates for In-app Mobile Communication

Alchemer Mobile

Apptentive customers, on average, interacted with 24 percent of their consumers in 2019. In 2019, 92 percent of people across all in-app interactions responded to this outreach. Want to see more 2020 benchmarks for surveys, messages, ratings and reviews, and more? Retail & Shopping. Food & Drink.