Product Management Lessons from the Trenches

JULY 10, 2018

Two years ago this week, I started work as the first VP of Product Management at NTENT - a company with huge, rapidly growing market, world-famous CTO, seasoned executives and engineering team, and core technology that only a handful of companies in the world possess. Work with the product. Work hard and long.

User Testing 150

User Testing Research Software Feedback Software Reporting Tools 150

The Product Guy

SEPTEMBER 27, 2016

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Alchemer Mobile

DECEMBER 21, 2022

Demographic factors Obviously, in order to start segmenting on demographic data, you’ll need a system and CRM to collect this information. If you work in mobile marketing or advertising , demographic information is critically important. Let’s jump right in. Three retargeting methods to boost customer engagement 1.

User Testing 130

User Testing Customer Feedback Feedback Software Product Research 130

Userpilot

AUGUST 15, 2022

With fine-grained analysis, you can determine whether a piece of content is perceived as very positive, positive, neutral, negative, or very negative by people. You can conduct user interviews and start the Voice of the Customer (VoC) program to understand customer attitudes in detail toward your product. Sentiment Analysis.

Feedback Software 98

Feedback Software Data Visualization Analytic Tools User Testing 98

The Product Guy

OCTOBER 25, 2016

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

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Analytic Tools Research Software CTO Coach Development 107

The Product Coalition

JUNE 8, 2018

The main advantage of native applications is that it is optimized for a certain operating system and has access to hardware devices. Due to the openness of the Android platform to device manufacturers, there are tremendous amounts of Android OS versions + device combinations to support. iOS vs Android 3.

Analytic Tools 60

Analytic Tools Feedback Software Reporting Tools Product Research 60

The Product Coalition

JUNE 9, 2022

In this article, we will cover the essential app metrics for: Product managers UX/UI designers Growth marketers iOS and Android developers Backend developer Found yourself on this list? Then let’s dive deeper into each of the positions. At the same time, a job position like this might cover different angles of responsibilities.

Onboarding KPIs 78

Onboarding KPIs Analytic Tools Data Visualization Customer Experience 78

The Product Guy

JANUARY 5, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. About The Product Mentor. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Accidental Product Manager

MAY 21, 2018

However, it turns out that the world of golf contains some major product battles that have nothing to do with any of these things. It turns out that to product managers, golf is really all about golf balls. For Costco product managers, this would be something to put on your product manager resume.

Magazine 56

Magazine Product Management Product Manager Systems Review 56

ProductPlan

MARCH 13, 2019

Product management is a role largely comprised of soft skills and strategy, which, at first glance, would make it difficult to quantifiably measure. The benefit of including quantifiable metrics in evaluating a product manager’s performance is, well, immeasurable. A product manager is not their product.

Product Management 69

Product Management Product Manager User Testing Product Research 69

The Product Coalition

FEBRUARY 11, 2023

During that time, I started a T-shirt printing business, took embedded systems classes for school kids, built an electronic automation device, incorporated a solar engineering, procurement, and construction (EPC) company, and built a food export business. This can be done by checking the reviews of their product in various marketplaces.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

Userpilot

JUNE 3, 2022

In this era of product-led growth, product marketing can’t be ignored. SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. Project management tools: Monday.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

The Product Guy

JANUARY 31, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

MARCH 2, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

FEBRUARY 2, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Mind the Product

JUNE 27, 2019

How their metrics-driven view has created obscene advertising growth, and as a result, an attention economy littered with shady practices that can be traced back to what I assume are some reasonable humans making these decisions, but who were just following metrics instead of goals. Positive Examples of Product Goals.

Product Goals 166

Product Goals Data Visualization Reporting Tools Government 166

Imaginary Cloud - Design

JULY 2, 2020

As the Lead Designer at Imaginary Cloud , I conduct most of the interviews for design positions. While interviewing a design candidate, I frequently ask about their preferred books on the subject of UI/UX or product design. Most of those books are not targeted at designers , but at product owners and project managers.

Books 138

Books Technical Review Research Software Data Visualization 138

The Product Coalition

DECEMBER 8, 2020

A view into Ikea’s integrated activity system. Mostly according to Porter, 1996 Ikea is a prime example where activities throughout the company, like product development, supply chain, packaging, and marketing, are tightly integrated. Today, most autonomous product development teams work hard to improve their product?—?an

Analytic Tools 103

Analytic Tools Research Software Customer Experience Systems Review 103

The Product Guy

FEBRUARY 18, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

PMLesson's Ace the PM Interview

APRIL 19, 2020

Skills a Product Manager Need Analytical Skills In your current role as a consultant, you will have developed and honed your analytical skills. This is what you should frame your resume around as this is likely the closest experience you have to being a product manager. You can find additional technical questions here.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 19, 2020

Skills a Product Manager Need Analytical Skills In your current role as a consultant, you will have developed and honed your analytical skills. This is what you should frame your resume around as this is likely the closest experience you have to being a product manager. You can find additional technical questions here.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

The Product Guy

MAY 15, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Amplitude

DECEMBER 6, 2020

In leveraging your existing behavioral data, you can also design meaningful experiences within your product, deliver personalized messages to your users, and run well-informed experiments to improve how you acquire, engage, and retain your users. Within conversion , differentiating your product from your competitors is key.

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

Imaginary Cloud - Design

JULY 2, 2020

As the Lead Designer at Imaginary Cloud , I conduct most of the interviews for design positions. While interviewing a design candidate, I frequently ask about their preferred books on the subject of UI/UX or product design. Why disregarding product design books is a mistake. The problem with most reading lists. ?

Books 52

Books Technical Review Research Software Data Visualization 52

Usersnap

JULY 18, 2022

The shape, position, and color help distinguish action menus above the user interface (UI). At Usersnap for example, our floating action button feedback menu can be fully customized so that it fits the company’s brand (font, colors, size of button, button position, etc.). The floating action button gives a set of positive actions.

Feedback Software 52

Feedback Software Research Software User Testing Customer Feedback 52

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT. Okay, sorry.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Usersnap

JUNE 8, 2020

You can continuously bounce questions and ideas with fellow Customer Experience, Customer Success and digital Product Managers, and the speakers are keen to share more insights as well. “…The talks were really useful and helped to think more strategically about the wider (CX) picture rather than just zooming in on the details.”

User Testing 40

User Testing Customer Feedback Customer Experience Feedback Software 40

Userpilot

JANUARY 19, 2021

The more engaged customers move along the user journey the more likely they are to recommend your app (drive WOM), leave positive reviews, and upgrade to a higher plan (expansion revenue). The metrics that a company will use depend on what the product does and what the customer needs and wants to achieve. Source: Insided.com.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Usersnap

JUNE 30, 2022

What Is Meant By Product Led Growth And How It Can Help in SaaS Product Management? The 8 main points to product-led growth How is Product-Led Growth The Right Strategy For Your SaaS Business? What Is Meant By Product Led Growth And How It Can Help in SaaS Product Management?

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

The Product Coalition

APRIL 25, 2022

Product managers (PMs) are ninjas of aligning people, management, and processes. No product tool or template can save you if you’re not killing it in these three areas. The best product managers are in a continuous state of discovery and know that?—? neither the product nor roadmap are ever static.

Analytic Tools 159

Analytic Tools Data Visualization Feedback Software Research Software 159

Alchemer Mobile

MARCH 18, 2021

Almost all apps experienced significant change in their DAU due to COVID-19. This is going to be a fantastic presentation for both product managers, mobile marketers alike. If they’re feeling positive or negative, they can choose to take different actions. Transcript. So bear with my enthusiasm.

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User Testing Webinar Data Visualization Feedback Software 173

Split

OCTOBER 17, 2019

When you do, you increase the chances of learning something truly useful and you reduce the odds of wasting your time and heading off in an unproductive direction due to false signals. 00:03:13] “Some designers and managers have attacked A/B testing because a misconception that testing somehow replaces or diminishes design.

Data Visualization 45

Data Visualization Customer Experience User Testing Reporting Tools 45

Userpilot

OCTOBER 3, 2023

The referral stage refers to a phase in the customer journey where satisfied customers become advocates for your product and actively refer new customers or clients for you. Reviews and ratings to gather testimonials and build advocacy for your product. Run paid advertising campaigns.

Onboarding KPIs 105

Onboarding KPIs Customer Experience User Testing Customer Feedback 105

Userpilot

MARCH 29, 2024

Tableau builds trust with potential customers on software review platforms. It goes beyond traditional advertising to influence people and emotionally connect them with your brand. Word-of-mouth marketing : Word-of-mouth marketing is a viral marketing strategy that relies on customers sharing their product experience with others.

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Branding Analytic Tools Feedback Software User Testing 105