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Has ROI killed UX?

UX Planet

Why measuring UX in dollars misses the biggerpicture Photo by Jakub erdzicki on Unsplash Is anyone else frustrated when asked to attribute UX to financial metrics? I remember sitting in a leadership meeting as the UX leader, and out of nowhere, someone asked, Jas, whats the Return On Investment, aka ROI, on UX?

UX 105
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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. What is UX analytics?

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Avoiding Common Bias Traps in UX Surveys

UX Planet

Part 3 (of 3) in the Designing UX Surveys That Work series. Surveys are a powerful tool in any UX researchers arsenal, but their effectiveness hinges on thoughtful design and execution. By applying these best practices, youll gather insights that truly reflect your users experiences and drive better design outcomes.

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How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for…

UX Planet

How Rumi Cosmetiques Boosted User Experience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing user experience and conversion rate in eCommerce.

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Personalization: The Key to Success for Financial Services Product Managers

User experience now matters just as much—if not more—than the value-add. The key to a solid UX is now personalization. Read this article to learn how to fix this problem. Rapid technological advances & high consumer expectations have changed the game for financial institution products. Listen up, Product Managers!

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2025 Product Conference List

Product Talk

If you are reading this article anywhere other than your RSS feed reader or your email inbox, then this site is guilty of copyright infringement. 2025 Product Conference List was first posted on November 20, 2024 at 6:00 am. © © 2024 Product Talk. 2025 Product Conference List was first posted on November 20, 2024 at 6:00 am. ©

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Maximize Your Conversion Funnel: 7 UX Design Secrets Every eCommerce Leader Should Know

UX Planet

But heres the twist most folks misswhat separates those who simply have a funnel from those who crush their revenue goals is their obsession with thoughtful UX design at every single touchpoint. I mean frictionless, user-obsessed, data-driven design choices that guide your customer from just browsing to Add to Cart without ahiccup.