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515: Case studies of organizational growth through successful product launches – with James Whitman

Product Innovation Educators

James describes working with one organization that had five different sales leaders in 18 months due to these pressures. Remember that successful launches depend on more than just the product itself—they require careful attention to organizational dynamics, market conditions, and emerging technologies. Which metrics would matter most?

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Understanding Product Management

The Product Guy

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., Often, this is due to resource constraints rather than a lack of understanding of a PM role. This includes Tech estimates (at least T-shirt sizing) and resources identified for the projects. Data vs Intuition.

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Sales Technology: 3 Trends You Need to Know

Intercom, Inc.

The COVID-19 pandemic has upended entire industries, forcing rapid change in the ways companies do business and dramatically accelerating the adoption of new technologies. Below, we take a closer look at the top three trends in the sales tech landscape to consider when choosing the right software for your sales organization.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Applying Proto-Strategy to Product Management

The Product Guy

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

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Common Usability Issues with Web APIs: And How Discovery Can Help

Product Talk

To adequately cover this topic, we are going to get into the nitty-gritty of the technical underpinnings of APIs. If you need help getting up to speed on these technical details, be sure to read last weeks article. With consumer and B2B products, we put a ton of time and energy into our onboarding process. Alright, lets dive in.

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Refining Product-Market Fit and Scaling B2B SaaS Products

Productside

Productside | Product Management Courses & Training Refining Product-Market Fit and Scaling B2B SaaS Products Most startups dont stall because of bad ideasthey stall because they stop refining their product-market fit and what works. Everyones chasing the next AI feature or untapped market. Her throughline? Its something you sharpen.