Remove B2C Remove Product Strategy Remove Roadmap
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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers.

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Product Strategies for Non-Strategists

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

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Why Product Management for B2B Needs to be Different From B2C

Mind the Product

Getting an enterprise product customer on board is a challenge because typically it involves high switching costs for the enterprise – involving considerations such as configuration, integration, training staff, and process changes – and added business risk. Often in B2C, there isn’t a large direct sales team.

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How to Use Product Analytics to Collect Targeted Customer Feedback

The Product Coalition

This article provides analytical framework and tactical steps to collect targeted customer feedback to improve B2B SaaS products. The same approach with a few alterations can be replicated for B2C SaaS products as well. For B2B products, the cohort could be revenue cohort*, number of users per customer cohort*, time period, etc.

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Business Development vs. Product Management

The Product Guy

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

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Thinking Beyond Roadmapping to Elevate and Revolutionize Product Organizations

ProductPlan

Moreover, we understand why companies face alignment issues, and why products fail to live up to expectations. The roadmap can serve as an organizational blueprint that binds strategy and execution. Gartner reported that 85% of organizations surveyed had adopted or intended to adopt a product-centric delivery model.

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Who is “the Customer?” by Luke Taylor

Mind the Product

B2B Metrics now are More Like B2C Metrics. Therefore, you need to address these concerns in your product. Without a Product Strategy, you Won’t Know When to Walk Away. Try and sell back to the business the things that it wants: beta programs, user testing and roadmap presentations.