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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? These brands have seen huge growth over the past few years, grabbing market share from the big, established names.

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Product Managers Discover Older Customers

The Accidental Product Manager

Products made for older customers are getting a makeover Image Credit: Katie Mims Who do you sell your product to? Is there a possibility that your product is being used by older customers? If this is the case, what you have done to make it easy for them to use your product?

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Product Managers Try To Decide How To Handle The Metaverse

The Accidental Product Manager

This all holds a lot of promise, but what does it mean for product managers? The Metaverse Contains Potential For Product Managers So just what is this thing that they are calling the “metaverse”? The Metaverse has arrived, are you ready for it? There are multiple competing metaverses right now.

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How Can Product Managers Stop Copycat Products?

The Accidental Product Manager

Copycats can only be stopped if other people stop selling them Image Credit: [cipher] The goal of every product manager is to create a popular product that our customers want to purchase. If our product becomes too popular, there will be other companies that start to make copies of our products.

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What Went Wrong For The Peloton Product Managers?

The Accidental Product Manager

The Peloton product managers were unable to predict the future Image Credit: Phillip Pessar How great would it be to be a product manager who was responsible for a very popular high priced exercise bike? This is the position that the Peloton product managers found themselves in just before the pandemic hit.

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How Can Product Managers Get Adults To Play Games?

The Accidental Product Manager

The goal is to find a way to capture the adults who never stopped playing Image Credit: manuel | MC Game product managers are always looking for new markets that they can enter. Game product managers have only recently started to consider how they might go about convincing adult gamers to start playing more games.

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How Can Product Managers Capture Frugal Customers?

The Accidental Product Manager

When customers cut back on spending, product managers have to go to work Image Credit: CafeCredit.com. What this means for product managers is that we need to make some changes to our product development definition in order to appeal to our newly price conscious customers. Keeping Customers As Times Get Tough.