UX Planet

FEBRUARY 11, 2024

In this article, we’ll be learning what personalization in user experience means, different forms of personalization which exist, and how personalization can impact brands. Therefore, personalization helps brands improve customers’ loyalty. User Retention Personalization also helps brands retain users.

Customer Experience 89

Customer Experience User Experience Research Software User Testing 89

Alchemer Mobile

APRIL 28, 2021

issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Utilities category. Depending on industry (energy, manufacturing, security, et.

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

BrainMates

NOVEMBER 27, 2022

Case Study: How Pets.com Failed Product Development. For this case study, we’re taking a closer look at a much-publicised disaster of the dot-com era – Pets.com. The post Case Study: How Pets.com Failed Product Development appeared first on Brainmates. By NICK COSTER. Build It And They Will Come… Won’t They?

Weak Development Team 52

Weak Development Team Development User Testing Product Research 52

Userpilot

JANUARY 8, 2024

By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche. Potential users will see themselves in the case studies and be encouraged to use your solution. Share detailed and compelling case studies on your social media pages.

Analytic Tools 102

Analytic Tools Research Software Feedback Software Customer Experience 102

Alchemer Mobile

APRIL 6, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Food and Drink consumers also responded marvelously to brands who proactively asked for and acted on their feedback.

Feedback Software 243

Feedback Software Research Software User Testing Systems Review 243

Bain Public

NOVEMBER 3, 2021

(Montreal, Canada) - A new era of digital information is beginning at Métro Média , a Bain Public alumni client, with the release of their brand new mobile application that is now available on the Apple App Store and the Google Play Store. Read the full case study here: Evolving Hyper-Local Digital News With Metro Media.

Branding 52

Branding Technical Review Customer Experience Roadmap 52

freshtrax

FEBRUARY 21, 2023

Nondo was born in Zambia, was a first-class architect in South Africa, and has studied service design in both Japan and the USA. He also studied Design Thinking and Medical Innovation at Stanford University in the United States. After studying in the Netherlands as an exchange student, she found her passion for start-ups and design.

Research Software 52

Research Software Technical Review UX Data Visualization 52

The Product Coalition

FEBRUARY 15, 2024

A recent study by Gartner revealed that more than 80% of enterprises will have used Generative AI APIs or deployed Generative AI-enabled applications by 2026, highlighting its potential to transform various functions. Sustainable competitive advantage In today’s dynamic market, maintaining a competitive edge is crucial.

Generative AI 108

Generative AI Data Visualization Reporting Tools Research Software 108

Alchemer Mobile

APRIL 7, 2021

Finance brands were generally spared by the marketplace shakeup of 2020. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Finance category. Interaction and Response Rates. Working in Mobile Finance in 2021.

Finance 147

Finance Feedback Software Research Software Systems Review 147

The Accidental Product Manager

FEBRUARY 5, 2024

If the answer is “nothing”, then you are like many other product managers who have not taken the time to study their customers and customize their products for their unique needs. Product Managers Respond To A Changing Market Customers over age 55 say their favorite retail brand no longer understands them or what they need.

User Testing 104

User Testing Customer Experience Product Management Product Manager 104

Gainsight

OCTOBER 5, 2020

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. By filling in the appropriate answers, you would design a product positioning statement that would suffice for your product and company. Positioning is not a tagline. .

Positioning 59

Positioning Analytic Tools Data Visualization Strategy 59

UX Planet

JANUARY 11, 2024

Lost Revenue Opportunities: Positive user experiences directly correlate with increased conversion rates. Negative Brand Image: A poorly designed website or application can tarnish a brand’s reputation. Consistent Branding: Maintain a harmonious visual identity. User Research: Undertake in-depth user research.

User Testing 67

User Testing Customer Satisfaction Research Software Product Research 67

Userpilot

MAY 1, 2024

Improve customer acquisition with positive word-of-mouth. Improve customer retention : Consistently positive experiences lead to reduced frustration and increased customer retention. Improve customer acquisition : Delighted users become advocates for your brand. Improve customer retention by delivering exceptional experiences.

Customer Experience 87

Customer Experience Feedback Software Analytic Tools Product Research 87

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. Typically, when brands claim this, it’s more of a marketing technique and less of an actual pillar in their product strategy. So, we won’t waste your time.

User Testing 257

User Testing Customer Experience Feedback Software Research Software 257

Lenny Rachitsky

FEBRUARY 13, 2024

Below, based on her work and the latest research, Kristen shares the most in-depth and actionable guide I’ve come across on how to execute a pricing study (spoiler alert: there is way more than Van Westendorp). At Irrational Labs , we surveyed 60 software companies to reflect on their experience with pricing studies.

Data Visualization 104

Data Visualization Product Research User Testing Research Software 104

Userpilot

APRIL 25, 2024

To conduct market research effectively, businesses must determine study goals, identify target consumers, collect and analyze data, and use the findings to make informed decisions. For example, observational studies allow you to see how consumers interact with your product. There are many ways to conduct primary research.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

UX Studio

APRIL 29, 2019

This case study reports on how we helped optimise their search engine. In this UX case study, we cover the story of updating the search function of Campanda, including our research and design process, and the specifics learnings we made during this project. It makes for great fun and could make your branding work much easier.

UX 63

UX Engineering User Testing Reporting Tools 63

Intercom, Inc.

MARCH 10, 2022

With lockdowns preventing in-store experiences, shoppers have gravitated towards brands that can provide the best online experience possible. In fact, 75% of consumers were more likely to favor brands that exhibited clear and frequent communication during the pandemic. But what’s the best way to stay ahead of these expectations?

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Intercom, Inc.

AUGUST 31, 2022

Every brand can be successful on social media. You want to put together some guidelines and sample scripts based on your brand voice for a myriad of different scenarios such as issuing refunds, shipping delays, or cancellations. They were actually able to quantify how fast responses drive more revenue for your brand”.

Customer Experience 118

Customer Experience Branding Messaging Startups 118

Mixpanel

APRIL 18, 2024

This is crucial because it determines how we might position and market that feature, how we enable our sales team, and so on. Working backward, the product team (engineering, product, and design) can decide how we might build the feature to ensure it’s a success based on the positioning. but the work isn’t done.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Gainsight

JANUARY 18, 2024

It’s so important today that, according to a 2023 Super Office study, customer experience is now the primary focus to beat out the competition for more than two-thirds of companies—up from only 36% in 2010! And the same study found that CX is the top business priority for companies over the next five years!

Education 52

Education Customer Experience Data Visualization Advertising 52

Userpilot

APRIL 16, 2024

Building a product experience strategy is essential for any SaaS business as it increases product adoption, reduces customer churn , boosts customer lifetime value, smoothes the customer journey, and elevates brand advocacy. Increased brand advocacy : Satisfied and engaged customers will promote your brand through positive word-of-mouth.

Data Visualization 91

Data Visualization User Testing Customer Experience Analytic Tools 91

UX Studio: Product Management

MAY 23, 2018

change the position of two items or add a button or video thumbnail). that it fits the design rules and the branding. UX Case Study) appeared first on UX Studio. At the beginning of the week, we held a starter meeting when we also planned the smaller tasks (according to the roadmap). Final touches. So, stay tuned!

User Testing 95

User Testing UX Research Software Product Research 95

Alchemer Mobile

APRIL 2, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Healthcare category. However, Healthcare consumers responded marvelously to brands who proactively asked for and acted on their feedback. Working in Mobile Healthcare in 2021.

Healthcare 147

Healthcare Feedback Software Research Software User Testing 147

Userpilot

OCTOBER 16, 2022

Create case studies with relatable problems that attract good-fit customers. Create communities around your brand to connect directly with customers. When customers feel understood and aligned with your product and brand values, your sales will increase—and thus, your conversion rates. Create case studies about your customers.

User Testing 97

User Testing Feedback Software Research Software Analytic Tools 97

Userpilot

JULY 18, 2022

In other words, it’s an ongoing positive relationship between a customer and a company. They are happy to advocate for your brand and recommend you to others. You can identify patterns that will help you understand what causes customers to be loyal to your brand. What is customer loyalty in SaaS? CSAT survey by Hubspot.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Customer Experience 96

Userpilot

DECEMBER 19, 2022

B2B marketing expenses can vary wildly depending on whether you’re building a brand on social media, investing in content, or targeting enterprise customers with account-based marketing. Find your brand positioning. Brand identity is the first detail that you need to nail down.

B2B 101

B2B User Testing Research Software Analytic Tools 101

The Product Coalition

MARCH 19, 2021

Do we have a detailed branding strategy? It’s good branding. Branding is an important component of marketing, whether you’re an emerging or tenured brand. But if you don’t have a history of positive reviews and purchases to back your new product, branding becomes even more critical.

Development 132

Development Product Research Research Software Technical Review 132

Userpilot

NOVEMBER 14, 2022

Bringing it to the business world, reciprocity marketing is taking proactive steps to give something that evokes a positive response in customers. How does this help with product marketing , and what are some examples of brands that have succeeded with it? Increases interest in your brand and establishes you as an authority.

Feedback Software 95

Feedback Software Research Software Marketing User Testing 95

UX Planet

MARCH 5, 2024

Key Takeaways In a study published in 2000 , Nielsen observed that users develop ‘design expectations’ based on their previous experiences with various websites/apps. Here are the key takeaways from that study: Mental models are the internal blueprints that guide our interactions with the world around us (including the digital world).

Data Visualization 84

Data Visualization UX Research Software Feedback Software 84

Userpilot

OCTOBER 6, 2023

Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. case studies, alternative pages, etc.). This is by positioning your brand as an authority through thoughtful content marketing, effective SEO strategies, and targeted social media campaigns. Consideration stage (MoFu).

B2B 101

B2B Analytic Tools Feedback Software Data Visualization 101

Userpilot

APRIL 19, 2024

For example, observational studies allow you to see how consumers interact with your product. These discussions can provide valuable feedback on products, perceptions of your company’s brand name, or opinions on competitors. It includes observational studies that capture genuine consumer reactions.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

JANUARY 11, 2023

Scope of Study & Business Problem to Address Market research is a way to gather information about consumer behavior and preferences in order to inform marketing and business strategy. UX research focuses on the digital user experience and the interaction between users and brands, products, or services.

User Testing 130

User Testing Product Research Data Visualization Customer Feedback 130

Userpilot

AUGUST 18, 2022

There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth. Customer service is essential for nurturing positive customer relationships.

User Testing 95

User Testing Customer Experience Customer Feedback Feedback Software 95

Userpilot

DECEMBER 20, 2022

A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested. This stage is thus about brand building. Awareness stage.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 95

Userpilot

JULY 15, 2022

Make use of branded conference swag to promote your company at conferences and raise positive awareness. Take advantage of employer branding to turn your employees into brand advocates and drive positive virality. The things they say about your brand are often beyond your control. SaaSholic Blog.

Analytic Tools 92

Analytic Tools Research Software Feedback Software Data Visualization 92

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. What is customer confidence?

Feedback Software 97

Feedback Software User Testing Customer Experience Customer Feedback 97