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Meet the team: Intercom’s Brand Studio on evolving our brand

Intercom, Inc.

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

Branding 222
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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? These brands have seen huge growth over the past few years, grabbing market share from the big, established names.

Branding 123
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How to successfully launch on Product Hunt (when it’s right for your startup)

Lenny Rachitsky

It’s free, available to everyone, and if you can pull off a great launch, Product Hunt can change your startup’s growth trajectory. However, the little-known truth is that of the thousands of startup founders who try their hand at Product Hunt each week, very few see any impact.

Startups 116
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Strategic Debt Is the Silent Killer of Startups

The Product Coalition

Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. Note: everything I say here is true for mature product companies as well. The reason I’m talking here primarily about startups is that they are much more volatile than larger companies.

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20 Top Product Management Books for 2021

Alchemer Mobile

If you’re in digital product management, 2020 has been a roller coaster. Going back to basics to find inspiration has been one way expert product managers adjusted their strategies to meet rapidly-shifting consumer needs. Best Product Management Books. How to Build Habit-Forming Products. by Nir Eyal.

Books 236
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How a Software Engineering Career Started the Journey to Fintech Product Management

Product Management Unpacked

Here’s what strategic partner PayPal did to bring scaled product management to life for this startup-oriented software engineer. He expected to get what he needed from Carnegie Mellon University’s Master of Science in Product Management (MSPM) program. I felt PayPal would be a great choice.”. “Is

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22 startup principles to scale your company in 2022

NextBigWhat

22 startup principles to scale your company in 2022: 1) The obstacle is the way Every hard problem you solve is a moat that others will shrink from. Startups chase ambitious growth goals, which leads to short-term focus. 20) Your customer is always the hero No one cares about your brand. Don’t get stuck on a single approach.

Startups 133