Sachin Rekhi

NOVEMBER 28, 2023

Everyone knows that a critical part of developing a new product is talking to potential customers. So most product managers and founders dutifully have customer conversations as part of their product development process. For example, it's common to ask a question like "would you buy a product which did X?". I love it!" "I

User Testing 78

User Testing Customer Feedback Product Research Customer Experience 78

Userpilot

AUGUST 29, 2023

What’s market validation in SaaS, and why is it important? This article also introduces popular market validation methods and explains how product teams can develop a solid validation plan! Prototype tests are good not only for market validation but also for usability testing. What is market validation?

User Testing 97

User Testing Product Research Data Visualization Research Software 97

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” I suspect most of what you’ve learned about product management thus far has revolved around “the product.”

Framework 302

Framework User Testing Product Management Product Manager 302

Userpilot

JANUARY 9, 2024

Understanding the difference between primary vs secondary users’ UX design is the key to creating a product that everyone loves. This article explores the differences between primary and secondary users in SaaS UX design and provides strategies for identifying them for your product.

Research Software 91

Research Software Analytic Tools User Testing Feedback Software 91

The Product Coalition

MARCH 8, 2023

These images are of the following categories- Glioma tumor —  A tumor that occurs in the brain and spinal cord. The training set is imbalanced, i.e., the number of images in the no tumor category is about 48.6% Converting the target labels into 4 categories using one-hot encoding. No tumor —  There is no tumor in the brain.

Artificial Inteligence 123

Artificial Inteligence Data Visualization Feedback Software Healthcare 123

Userzoom

APRIL 30, 2019

In my time at Grapefruit I am proved time and time again that most clients will choose to reduce costs in the validation phase of a project. What can we do to validate our ideas, prototypes and even live products and marketing campaign websites? Various validation methods. Image by Crew. Internal evaluations ?—?These

Reporting Tools 131

Reporting Tools Feedback Software Research Software Analytic Tools 131

Intercom, Inc.

NOVEMBER 3, 2022

By automating planning, businesses can save time, increase productivity and turn support from a cost center into a profit driver. Whether you’re fully remote or not, setting up the right tools and processes will help you manage your team collaboratively and productively without resorting to intrusive surveillance.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. But what product-market fit is, exactly?

User Testing 143

User Testing Product Research Product Marketing Customer Experience 143

The Product Coalition

FEBRUARY 27, 2023

Fueled by product insights and strategy, the work exceeded every key metric. Every event was properly captured and the naming made it easy for our product team to jump in. As a Product person, I believe it’s my responsibility to give design guided requirements, but allow our world class design team to come up with the solution.

Data Visualization 131

Data Visualization Customer Feedback Customer Experience Analytic Tools 131

The Product Coalition

DECEMBER 21, 2021

The answer presented by an entry-level or an experienced PM, or by a Group product manager (GPM) lies majorly between two parameters - execution & strategy. For instance, you have appeared for an interview for a mid to senior-level PM role in a high growth product company. Pro tips ??: Also, define some success measures too.

Product Research 167

Product Research User Testing Research Software Travel 167

The Product Coalition

JULY 28, 2022

Nimble young businesses, who live by the Lean Startup approach of building, measuring, and learning, move from nothing to a product customers love in what appears, from an established company perspective at least, virtually no time. Let’s get started: List as many relevant assumptions as possible in 3–5 minutes considering your product.

Data Visualization 113

Data Visualization Startups Customer Experience User Testing 113

The Product Coalition

DECEMBER 21, 2020

Experimental Design For Product Testing?—?Important For instance, a data scientist who believes that a new data source could improve click-through for their product recommendation engine can use A/B testing to compare the results from that idea against the status quo. We do this by implementing blocking on the ad category variable.

User Testing 166

User Testing Product Research Testing Customer Experience 166

The Product Coalition

DECEMBER 27, 2022

This development of the NFT market can be divided into two categories and is described in detail below. A number of the items accessible in the dashboard are the NFT price list, NFT description, NFT Categories, etc. which allow the user to communicate with multiple blockchain networks simultaneously.

Data Visualization 120

Data Visualization Technical Review Systems Review Software Review 120

Mironov Consulting

SEPTEMBER 22, 2020

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. Here’s why….

Technical Advisors 142

Technical Advisors User Testing Weak Development Team Customer Experience 142

The Product Coalition

JANUARY 13, 2021

Strategic product thinking is hard. Especially when done as an afterthought - when the product is already in the market?—?it I created a model called “The Product Circuit”, which I have since used in product strategy processes with dozens of companies and in my lectures when I explain the journey to product-market fit.

User Testing 118

User Testing Definition Product Marketing Marketing 118

Userpilot

FEBRUARY 17, 2022

If you’ve read Teresa’s Torres book, Continuous Discovery Habits , you’re probably familiar with her continuous discovery framework for building better products that are actually guided by user feedback. What is actually the “product role” in a startup? Product-led growth.

Product Research 97

Product Research Framework User Testing Research Software 97

Product Innovation Educators

JANUARY 20, 2020

How product managers can use the Planning Canvas to go from an idea to making money. Our guest, the exceptionally well-known Steve Johnson, has a similar tool for product projects called the Planning Canvas. It is an organized canvas consisting of six categories for creating a product plan. 16:38] Describe & Create.

Product Research 102

Product Research Framework Research Software Vision 102

Userpilot

AUGUST 13, 2023

What’s a feature prioritization matrix and how can product teams leverage it to make better product decisions? TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. These are the key questions we cover in the article.

Data Visualization 95

Data Visualization User Testing Customer Experience Feedback Software 95

Sachin Rekhi

AUGUST 7, 2019

Positioning, while classically considered part of the marketing world, is absolutely essential for every product manager to understand. Positioning ultimately dictates the frame of reference that your customers leverage when evaluating your product. The traditional approach is to develop a positioning statement.

Positioning 108

Positioning Product Management Product Manager User Testing 108

Userzoom

MAY 22, 2019

Tree testing validates the navigation structure of your site or app by answering the following questions: How easily can users find information? This means writing down categories and subcategories as well as every item within each category. Notice how certain categories opened up into further subcategories.

User Testing 110

User Testing Product Research Testing Customer Experience 110

The Product Coalition

FEBRUARY 28, 2022

Consumer goods has the lowest shopping cart abandonment rate while Travel companies, automotive industry, fashion and luxury products have the most abandoned carts. How do they research products they want to buy? What kinds of products do they want to buy? What is the pattern they follow to buy the product?

Artificial Inteligence 143

Artificial Inteligence Data Visualization User Testing Analytic Tools 143

Userzoom

JULY 31, 2019

In tree testing, a text-only version of the site’s hierarchy is laid out in front of test participants, who are asked to highlight a category or page within that structure where they would expect to find a particular item or piece of content. In fact, tree testing is a good way to validate the results from your card sorting exercises.

User Testing 118

User Testing Product Research Testing Research Software 118

Userpilot

JUNE 28, 2023

Customers are the lifeblood of any business, and asking good feedback questions is critical to gauging their thoughts about your product or service and its perceived strengths and weaknesses. TL;DR Creating an effective customer feedback question is key to understanding your product and how your customers experience it.

User Testing 96

User Testing Customer Feedback Customer Satisfaction Feedback Software 96

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. Build a product that users love by delivering value and a good product experience.

Analytic Tools 97

Analytic Tools Feedback Software Product Research User Testing 97

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” I suspect most of what you’ve learned about product management thus far has revolved around “the product.”

Framework 150

Framework User Testing Product Management Product Manager 150

Product Management University

SEPTEMBER 20, 2017

But eventually products commoditize, markets shift and the law of diminishing returns kicks in. Even though your products may be horizontal, a vertical market growth strategy will aim your organization at the market segments that are spending the most money on your category of products and services. 1. Go Vertical .

Strategy 113

Strategy B2B Certifications Customer Experience 113

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. As the likes of Airbnb, Uber and Apple have found, creating an entirely new category can be a lucrative business.

Outbound 112

Outbound Customer Experience Education Airlines 112

The Secret PM Handbook

SEPTEMBER 16, 2016

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275

The Product Coalition

FEBRUARY 21, 2023

Photo by charlesdeluvio on Unsplash The success of a product, apart from the product itself, often hinges on how a company chooses to leverage its monetization opportunities. Both are entirely valid — as are many of the other more common product monetization strategies. Update pricing options.

User Testing 123

User Testing Customer Experience Product Research Research Software 123

The Product Coalition

JUNE 22, 2023

Define and validate the business case. Stay grounded and find the balance that works for your business, proceeding cautiously if necessary, to validate that consumers will come to what you build. In Lyft’s case, the infrastructure is provided by Payfare ; lump Payfare into the category of a “fintech”, along with Stripe and Apple Card.

Finance 110

Finance Banking User Testing Onboarding KPIs 110

The Product Guy

APRIL 23, 2019

Guest Post by: Surbhi Gupta (Mentee, Session 8, The Product Mentor) [Paired with Mentor, Tim Nunn]. For a Product Manager, building the right product is more important than building the product right.”. Next, you have solved all the incredible technical challenges involved in building this product.

Product Research 141

Product Research User Testing Customer Experience Customer Feedback 141

Pragmatic Marketing

APRIL 27, 2020

CPGs top the list of in-demand products because they tend to be safe (they don’t transmit infectious diseases), are reasonably long-lasting and are affordable in most instances. The most important are to: Achieve product superiority over competitive products. Predict consumer acceptance of new products.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

CPGs top the list of in-demand products because they tend to be safe (they don’t transmit infectious diseases), are reasonably long-lasting and are affordable in most instances. The most important are to: Achieve product superiority over competitive products. Predict consumer acceptance of new products.

User Testing 91

User Testing Product Research Customer Experience Testing 91

The Product Coalition

FEBRUARY 19, 2022

Your team needs to be able to look at a product from the point of view of the customer and really care about their experiences. For example, here is my (admittedly incomplete) list of tools for customer-obsessed cultures, which I have broken down into eight main categories: Ideation Tools Organizations are breeding grounds for great ideas.

User Testing 133

User Testing Data Visualization Product Research Customer Experience 133

The Product Coalition

JANUARY 14, 2021

10 Types of Innovation Framework from Doblin When legendary design thinking firm Doblin released the 10 Types of Innovation Framework , they challenged product teams to think less about new features (“the easiest thing to copy”) and more about their overall experience and go-to-market strategy. Step 5: Future State The fun part!

Product Research 105

Product Research Differentiation User Testing Customer Experience 105

UX Studio: Product Management

OCTOBER 7, 2022

But without a plan, research, test, and validation you might waste energy and money on developing something that’s not appealing to anyone. Building an MVP (Minimum Viable Product) is the first and most crucial step of creating a new digital platform. What is a Minimum Viable Product (MVP)? What to Do Before Building an MVP.

User Testing 75

User Testing Research Software Product Research Feedback Software 75

Product Innovation Educators

AUGUST 1, 2022

How product managers can empower teams to create a winning product strategy. We hear a lot about strategy and that product managers need to create a product strategy. In practice, what does that mean and how does a product strategy help you be more successful? Product strategy is 100% focused on the customer. [7:23]

Product Strategy 105

Product Strategy Strategy Onboarding KPIs User Testing 105