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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    Product management malpractice.    Stymied. 

Strategy 119
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4 Product Management Certifications that are Worth Your Time

ProductPlan

There is one learning opportunity that signifies the mastering of a topic (and enhances your LinkedIn profile): Product management certifications. Here’s even more good news: There are many product management certifications and courses available today. 4 Product Management Certifications That Are Worth Your Time.

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Is Product Management Certification Right For You?

PMLesson's Ace the PM Interview

From R&D to marketing, sales, and logistics, PMs operate in ambiguity. There’s no set skillset or formal certification for PMs like there is for Project Management (PMP). Lot’s of programs exist to help you upskill quickly, and with growing competition, certification (coupled with experience!) But your time is valuable too.

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How to Become a Product Lead Without Experience

The Product HQ

You have to earn the necessary digital product management and lead skills and demonstrate them to potential employers with confidence. A product lead or the lead product manager is often an experienced senior professional who drives the product strategy, leading and supervising a product team.

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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets.

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Market Problems — Blinders. Customer Goals — Wide-Angle Market Lens.

Product Management University

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. Why is that goal important?

Marketing 100
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How to Become a Data Product Manager Without Experience

The Product HQ

Big data analytics is a growing global market expected to reach $550 billion by 2028. With more digital and data-driven products, the demand for traditional product managers is now shifting from sales teams to data product managers. Develop the Right Skills Certification in data PM develops the right skills.