Mixpanel

NOVEMBER 9, 2020

These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks. However, they don’t meet everyone’s data needs—particularly product teams’ BI tools are great at visualizing any data that can be queried from a data warehouse.

Data Visualization 111

Data Visualization Analytic Tools Differentiation User Testing 111

Userpilot

DECEMBER 13, 2023

We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Product Management Unpacked

MAY 13, 2020

It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In many ways, the role of a brand manager has informed the modern-day product manager role. It’s May 13th.

Reporting Tools 173

Reporting Tools Research Software Technical Review User Testing 173

Lenny Rachitsky

APRIL 9, 2024

As I often do when thinking about a question, I ran a poll on Twitter and LinkedIn asking which core skills of product management folks think are most likely to be impacted/replaced by AI. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1. Think about it—what is AI best at?

Data Visualization 120

Data Visualization ChatGPT Research Software Product Management 120

Product Management University

AUGUST 3, 2021

What are some key indicators that it’s time for a product management makeover? Just like your home decor or your wardrobe, a product management makeover is in order every few years. For example, if you target high-tech companies, consider the following market dynamics and their implications on your customers.

Customer Experience 130

Customer Experience Reporting Tools Product Management Product Manager 130

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Alchemer Mobile

JANUARY 10, 2019

The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend. Mind the Product. Product People.

Product Management 217

Product Management Product Manager User Testing Feedback Software 217

Product Management University

DECEMBER 5, 2023

Here’s a simple three-step approach for your product demos that will help you sell solutions versus products. It’ll make differentiation easier and improve your sales win rates. If this is the case, longer and more difficult sales cycles lie ahead and differentiation becomes more difficult.

Demo 130

Demo Differentiation Reference Consulting 130

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing, on the other hand, promotes the product to the outside world.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

OCTOBER 9, 2023

Userpilot helps SaaS companies like yours launch pilots to specific user segments and measure the results through surveys and in-app analytics. What is a product pilot? A pilot is a small-scale release of a product or feature to a select group of users, aimed at collecting valuable feedback. Book a demo now to learn more.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization User Testing 105

Product Management University

JANUARY 8, 2024

For all of you pre-sales solution consultants and sales engineers looking for new ways to differentiate your demos, step away from your products for a quick minute. The Simple Secret to Differentiation Think about someone you really enjoyed buying from. Solution Consultants and Differentiation Here’s the bottom line.

Research Software 147

Research Software Consulting Healthcare Differentiation 147

Product Management Unpacked

APRIL 27, 2020

Having spent 38 years working and most of it in product management – either as a product manager, leading product management organizations or as a CEO of a company that was ‘the product’– I have some advice for you, dear reader. Look at all the product management tools out there.

Product Management 158

Product Management Product Manager Management Management 158

Product Management University

JULY 7, 2020

Is the maturation of B2B product management and marketing keeping up with the demands of the market? B2B technology companies today bear little if any resemblance to those of the mid to late 90’s, yet a big chunk of the industry is still practicing product management and product marketing the exact same way it did 20-25 years ago.

B2B 165

B2B Marketing Product Management Product Manager 165

The Secret PM Handbook

SEPTEMBER 16, 2016

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275

NextBigWhat

DECEMBER 28, 2020

As everything around us evolves, the product management role will get to play a crucial role in shaping up the new (digital) world. NoCode + API Product Management. It’s time to stitch them together and I believe, NoCode Product Management is going to be a crucial role in enabling businesses to go digital.

Research Software 137

Research Software Feedback Software User Testing Product Management 137

Product Innovation Educators

AUGUST 9, 2021

The truth about product managers’ common misconceptions. Today we are talking about what may sound like fundamentals of product management, but many product managers have misconceptions about these key topics. . Summary of some concepts discussed for product managers. [5:40]

Product Management 118

Product Management Product Manager Management Management 118

Product Innovation Educators

MARCH 27, 2023

Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Hershey, the chocolate maker, was the last winner, in 2022.

User Testing 83

User Testing Crowdsource Healthcare Finance 83

Userpilot

MAY 1, 2024

There is a ton of product management advice out there, but most of it is generic tips repeated over and over again. With a self-named newsletter and podcast, Lenny is a widely followed product expert. Lenny is a newsletter writer, podcast host, angel investor, and product consultant.

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

bpma ProductHub

FEBRUARY 4, 2018

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Engages in market-sensing activities to determine the future of the product.

Product Management 171

Product Management Product Manager Customer Experience Differentiation 171

Dear Strategy

OCTOBER 6, 2021

On this month’s podcast ( Episode 130 ), I provided some tips on how to differentiate between a product strategy and a go-to-market plan. But before we dive into those differences, we first need to understand exactly what a product strategy is – or, more appropriately, what it is NOT. Dear Strategy: Episode 130.

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

The Secret PM Handbook

AUGUST 22, 2016

As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Positioning and value propositions – what my product does for my segment, and why it’s a better solution than the competition.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Product Innovation Educators

FEBRUARY 7, 2022

The value of patents and trademarks for product managers. Today we are talking about what product managers and leaders should know about intellectual property (IP) protection. Summary of some concepts discussed for product managers. [4:48] Patents protect products. What do you need to know about IP?

Artificial Inteligence 93

Artificial Inteligence Product Management Product Manager Differentiation 93

ProductPlan

MARCH 14, 2023

Regardless of their scale and scope, they’re all products with production schedules, marketing plans, sales teams, logistics specialists, and—in most cases—product managers. Who’s the customer for healthcare product managers? For those contemplating moving into the $4.3 It begins with what’s at stake.

Healthcare 52

Healthcare Technical Review Research Software Reporting Tools 52

Product Management University

NOVEMBER 14, 2022

Portfolio marketing’s role (also known as industry marketing) is to promote the value of the portfolio to named industries and make sure the salesforce can tell a more strategic/differentiating value story in each market segment throughout various stages of the sales process, again with the supporting sales tools.

Marketing 147

Marketing Product Marketing Reporting Tools Healthcare 147

Product Management University

MAY 15, 2024

The result of following this approach is you’re convincing buyers you understand them as well as they understand themselves, and that makes your product look superior to the competition. Your intimate knowledge of the buyer is ultimately what differentiates you. Customers don’t buy because they understand you.

Demo 100

Demo Customer Experience Differentiation Banking 100

BrainMates

JULY 23, 2023

Product Management in the Age of Generative AI By MARTIN NORTH It might be a cliché, but the one constant in product management is that nothing is ever constant. If product managers are still required in the future, the teams within which they work and the roles they play will be vastly different.

Generative AI 52

Generative AI Research Software Product Research Data Visualization 52

Userpilot

OCTOBER 21, 2022

Why would you care about MVE as a product manager ? Minimum Viable Experience (MVE) describes how your users must feel when they interact with your product to stay with the company and keep using the product. Developing the MVE is not possible without good differentiation and positioning strategies either.

Customer Experience 98

Customer Experience Onboarding KPIs User Testing Customer Feedback 98

Sachin Rekhi

AUGUST 7, 2019

Positioning, while classically considered part of the marketing world, is absolutely essential for every product manager to understand. Positioning refers to the place that a brand occupies in the minds of customers and its perceived differentiation from its competitors.

Positioning 108

Positioning Product Management Product Manager User Testing 108

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise and experience power the most recognized and respected innovative companies in the world.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Product Management University

APRIL 15, 2018

Is it time for a more interesting and unique flavor of selling – or is it time for a more tantalizing flavor of product management to differentiate the way you sell? Identify customer problems, communicate how your products or services solve those problems, then articulate the benefits.) It’s not wrong or bad.

Product Management 113

Product Management Product Manager Differentiation Document 113

Product Management Unpacked

AUGUST 8, 2018

Recently a CEO asked me if the marketing department should include product management and marketing communications. His concern was that internet/digital marketing had become so complex and such a huge task that having the responsibility of both marketing communications and product management would be difficult.

User Testing 101

User Testing Product Management Product Manager Reporting Tools 101

Product Innovation Educators

JULY 19, 2021

Learn what sets successful product management teams apart. Today we are talking about a recent study that gives us insights into what’s going on in product management and product management teams. For several years, our guest has conducted the Study of Product Team Performance.

Product Research 105

Product Research Research Software Product Management Product Manager 105

Product Management University

FEBRUARY 14, 2023

Building a valuable minimum viable product should not only benefit your target customers but should also benefit your organization in terms of growth and differentiation. Plus, it will enable you to create a more helpful and robust product down the road with customer outcomes always in the crosshairs.

Customer Experience 130

Customer Experience User Testing Customer Feedback Feedback Software 130