Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales
Intercom, Inc.
OCTOBER 8, 2020
As Kristen says: She predicts that this strategy of letting the product guide the sales process is the future of tech: “I think that’s where a lot of the future of sales and tech in general is going to go to some extent, which is to really let the product guide the people. Crowning the customer.
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