PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. Many top employers are looking for computer science or engineering graduates to fill PM positions, and this is an excellent route into the role. Listen to our podcast here, or read the transcription below!

Technical Advisors 40

Technical Advisors Feedback Software Product Management Product Manager 40

Roy Madden

APRIL 1, 2016

We hear it at conferences, in LinkedIn forums, in team meetings, on Twitter, and on billboards. In fact, as we’ve talked with more and more of you as part of our regular product development process, we’ve learned that many of you are using feedly as a core content engine to drive your social selling.

White Paper 43

White Paper Inbound Entertainment User Testing 43

Intercom, Inc.

OCTOBER 13, 2020

Late last year, I spoke at the Predict Conference on how we built Resolution Bot, our intelligent support chatbot that can instantly resolve common questions. New software engineers quickly learn that a lot of complexity arises from error handling. It’s hard to balance investment optimally across ML, product, engineering, and design.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Business of Software Conference

JANUARY 28, 2019

Paul Kenny is no stranger to the Business of Software Conference stage. Paul is returning to speak at Business of Software Conference Europe 2019 in Cambridge, UK in April. Paul Kenny Turning Software Into Money BoS2017 from Business of Software Conference. Paul Kenny, Founder, OceanLearning. Upcoming Events. Transcript.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Business of Software Conference

JULY 26, 2016

All the talks from previous Business of Software Conferences from one place. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? Rahul Vohra: The Product-Market Fit Engine. Patrick Mckenzie: Engineering your marketing outcomes. Upcoming Events.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

JANUARY 16, 2019

If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. Why not simply invest in hiring more engineers and let the targeted end-user virally adopt the product of their choice? Is your model primarily inbound or outbound? I stood up and I said, “Jack, look.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Business of Software Conference

MAY 21, 2020

Alex Yang // VP of Engineering, Simprints. Everyone knows that hiring engineers is really hard. of engineering where I lead the people and processes side for the engineering team. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Intercom, Inc.

NOVEMBER 23, 2022

This time around, we’ve sat down to chat about the good, the bad and the ugly of selling your company, applying first principles to subscription growth, and creating content for your audience, not search engines. Take advantage of conferences and events to network and build trust with your peers. Just build them anyways.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Pragmatic Marketing

OCTOBER 11, 2019

Usually, especially the sales engineering teams. I always like to take all the information and as a first step, get it out to our sales engineers because they will ask every single question that has ever been thought of is related to the pricing and packaging or product details. It was last week. So, are you recovering, are you okay?

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Usually, especially the sales engineering teams. I always like to take all the information and as a first step, get it out to our sales engineers because they will ask every single question that has ever been thought of is related to the pricing and packaging or product details. It was last week. So, are you recovering, are you okay?

Product launches 70

Product launches Research Software User Testing Product Research 70

ProductPlan

MARCH 5, 2019

You have a huge pile of leads based on inbound and outbound marketing, the pool is winnowed down based on their interest, ability to pay, etc., “A PM who’s a former engineer needs to realize that he or she is just that – a former engineer. . The Product Management Talent Funnel. A few words of caution.

Technical Review 67

Technical Review User Testing Product Management Product Manager 67

Intercom, Inc.

DECEMBER 12, 2018

Intercom’s blog is the growth engine that powers much of Intercom’s marketing and it in turn is powered by WordPress. One-on-one meetings and conference calls are Zoom’s bread and butter, but it’s also a damn fine tool for hosting webinars that can drive people to your website. WordPress – CMS. Zoom – webinars.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Business of Software Conference

NOVEMBER 19, 2019

Tim Barker (CEO, DataSift) – “It Was The Best Of Times, It Was The Worst Of Times”: Every CEO Ever… from Business of Software Conference. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? We also drove a huge amount of inbound.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Userpilot

MAY 19, 2021

Starting/Participating In A Conference. Gainsight’s Lead Generating Engine With Online Conferences. Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Conferences/events. SaaS Content Marketing.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

MARCH 19, 2019

Some of the most common paid customer acquisition methods are: Pay-per-click (PPC) ads : Small, text-based ads on Google and other search engines to drive direct response or brand awareness. It’s sometimes called “inbound marketing” because it’s meant to bring people “inbound” to your website.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Gainsight

DECEMBER 23, 2019

At Pulse 2016, SaaStr’s Customer Success for Start-ups track was one of the most popular series of sessions in the entire conference. So, is there inbound coming in? So they didn’t have to be… AS: No actually, the one to 12 is not that different than a stressed sales engineer to sales ratio.

Customer Experience 52

Customer Experience Onboarding KPIs User Friction Data Visualization 52

Pragmatic Marketing

NOVEMBER 9, 2009

Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). If we promise not to say anything, can we sit in on your next few conference calls?”.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? April Dunford, Founder, Ambient Strategy.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Revulytics

OCTOBER 19, 2017

A few members of our Marketing team recently attended HubSpot’s Inbound 2017 conference in Boston, one of the year’s largest events for marketing professionals.

Roadmap 137

Roadmap Research Software Reporting Tools Analytic Tools 137

Intercom, Inc.

FEBRUARY 28, 2019

We’re also good at inbound marketing, it turns out, so that has been pivotal to our success. They’re created by inbound demand. And virality is broken into engineered virality, where your product exposes itself to other people and a percentage of those people are going to see the product and maybe sign up for it.

Onboarding KPIs 137

Onboarding KPIs User Testing Feedback Software Customer Experience 137

Intercom, Inc.

MARCH 29, 2018

The interesting thing is that the way we get our clients right now is strictly around content marketing, inbound and SEO. Adam: All your clients today are inbound. But it ended up working out, because we built our own inbound machine just in the nick of time. What makes content stand out to leads and search engines alike?

Webinar 192

Webinar Inbound Download User Testing 192