Conference Marketing Product Strategy Strategy 
Roman Pichler
OCTOBER 2, 2018
Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.
The Product Coalition
JULY 16, 2022
Clause Levi-Strauss There I sat in a sterile office conference room, long before the days’ Google and We Work forced creativity into the workplace, stumped. The CFO of our division just asked me, a new management trainee, why I thought the company was pursuing the strategy he laid out. This is especially true for product strategy.
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Userpilot
NOVEMBER 30, 2023
How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. A market gap can be caused by missing functionality or poor user experience.
Userpilot
JULY 31, 2023
What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.
Userpilot
FEBRUARY 17, 2021
Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents.
Product Management University
NOVEMBER 17, 2022
After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). Here’s the reason I love the vertical market approach. Finding user problems.
ProductPlan
MARCH 23, 2020
Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. Features have long been the basic unit of measurement that product development teams track. Of course not.
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