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Solution Consultants, Be The Person You’d Love To Buy From

Product Management University

For all of you pre-sales solution consultants and sales engineers looking for new ways to differentiate your demos, step away from your products for a quick minute. The Simple Secret to Differentiation Think about someone you really enjoyed buying from. I was a pre-sales solution consultant in my first software job.

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Crafting a Useful Positioning Statement

Actuation Consulting

A strong positioning statement is an important ingredient for success. In this post we share some tips for developing a well thought out positioning statement. What is a Positioning Statement? A well-crafted positioning statement brings together your overall value proposition with your positioning for a product.

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Leveraging Data Analytics for E-Commerce Business Growth

Valerian Tech

By optimizing website performance, businesses can provide a positive user experience, reduce bounce rates, and increase engagement, ultimately driving higher conversions and customer satisfaction. Competing and Differentiating in the Market In a crowded e-commerce market, standing out from competitors is crucial.

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Positioning For Growth: How To Make Complex Products Obviously Awesome | April Dunford, Ambient Strategy | BoS USA 2019

Business of Software Conference

In this BoS Talk April shows you how important positioning is to your product and how you can be doing yourself a great injustice just by positioning incorrectly. April Dunford (Founder/CEO, Ambient Strategy) – Positioning for Growth: How To Make Complex Products Obviously Awesome from Business of Software Conference.

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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

Let’s meet them first before we dive into their experience with Miro. Tweet This Marina Vytovtova works as a product consultant and is looking for a new full-time role. He’ll often select one area of the tree and export it to a PDF so he can add it to a meeting slide. Click the image to see a larger version. Why Choose Vistaly?

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344: State of product management performance in 2021 – with Greg Geracie

Product Innovation Educators

Returning with us is Greg Geracie the CEO of Actuation Consulting, a global provider of product management training, consulting, and advisory services to some of the world’s most well-known organizations. The study researches the factors that differentiate successful product teams from the rest of the pack.

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5 Truths of Building a Product Launch Strategy

Amplitude

Your Product Launch Process Starts With a Clear Goal and Crisp Positioning for your Product. Once the North Star is well defined, you move to define positioning for your product. Positioning starts with understanding the target audience(s) for your product. Is it to generate additional revenue from existing markets?