Intercom, Inc.

APRIL 29, 2021

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. But I couldn’t raise the money for the startup; this was 2009, right after the recession.

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

Usersnap

JULY 11, 2021

In these startup-driven times, where we build products people love using, we have the obligation to provide the best customer service. As a small company or startup, you probably deal with all kind of different things when starting your business. OK, you’ve launched a new product on the market and started growing your business.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Gainsight

JANUARY 8, 2019

DX3 is Canada’s largest conference for marketers that showcases best practices and insights on all things digital marketing. Pulse, hosted by Gainsight, is the definitive learning and networking event for customer-driven professionals looking to grow their business and career. INBOUND | September 3-6, Boston, MA.

Events 45

Events Inbound Data Visualization B2B 45

Intercom, Inc.

AUGUST 12, 2021

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. Prior to joining Dialpad, I was the CEO of a speech analytics startup called TalkIQ. Voice is this last offline dataset,” he tells us. We raised about 22 million in funding, backed by Salesforce ventures.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

The Product Coalition

OCTOBER 29, 2018

Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. AKA “LinkedIn for startups.” every now and then you can read about a startup that just raised a big round of funding. inbound) Recruiter ?—?depending What is the size of the market it is in?

Inbound 60

Inbound Product Research Startups Weak Development Team 60

The Product Coalition

JULY 3, 2018

From the early days of our startups, we’ve always invested a lot in great customer support. Most of them are pretty good to handle inbound support tickets, but when it comes to providing support materials to our users and avoid those costly support tickets, they didn’t do the job. Definitely new WordPress integration.

Analytic Tools 60

Analytic Tools Feedback Software Education Embedded Analytics 60

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

Intercom, Inc.

JULY 29, 2021

If there’s anything we’ve learned when it comes to working in hypergrowth startups is that you’re not really supposed to have it all figured out on the first try. And you definitely felt that. We have business development doing inbound and outbound. We have SMB mid-market enterprise. Iterate, iterate, iterate.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Brian Balfour

JULY 18, 2017

The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. The reason is because most startups need to keep their payback period to less than one year. If it is much longer than one year then you will need a lot more cash to fund growth.

User Testing 65

User Testing Outbound B2B Inbound 65

Business of Software Conference

JANUARY 16, 2020

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. This is a talk about positioning one of the most misunderstood concepts in marketing, in startups, in business. April is returning to BoS in 2020!

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Intercom, Inc.

JUNE 6, 2019

I invited Liam Boogar-Azoulay who heads up marketing at MadKudu to share his experience. Startups building an integration strategy should start by understanding where to add value and what tools people are using to get that value today. You’re currently head of marketing at MadKudu. Liam: Thanks, John.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Andrew Chen

MAY 14, 2018

Andrew: Definitely. I’ve known Marc and Ben for a long time, and they originally seed-funded a startup of mine many years ago. When I think about growth and Dropbox, Drew Houston’s classic talk from the 2010 Startup Lessons Learned Conference immediately comes to mind. When you have a market that’s so big, where do you start?

User Testing 71

User Testing Customer Experience Onboarding KPIs Data Visualization 71

Intercom, Inc.

NOVEMBER 27, 2019

As the team at the Saas Commerce Platform Paddle has learned, real growth is about entering new markets – and that takes thoughtful attention to pricing, making inroads into new geographic regions, deciding whether to move upmarket (or downmarket), and offering new standalone products instead of bloated features tacked onto old ones.

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Intercom, Inc.

OCTOBER 29, 2020

And let me tell you, it was definitely not at all cool at that time, but it inspired me to realize that there are some things that humans are particularly great at doing, and then there are things that we can automate in ways that make people’s lives better. And so after a few more years doing that, I left and joined a startup.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Brian Balfour

OCTOBER 13, 2017

The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. In part five, I covered Model Market Fit - how your model influences the target market and vice versa. Which is why the term Product Market Fit never sat right with me.

Framework 111

Framework User Testing Customer Experience Inbound 111

Intercom, Inc.

NOVEMBER 23, 2022

For the next decade, he ran ProfitWell as a bootstrapped startup, slowly growing its reach until earlier this year, he sold the company to Paddle , a billing and payments company, in a $200 million deal. The markets were pretty okay, if not great, towards the end of 2021. So, we were going to raise capital. And so, yeah, very surreal.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Intercom, Inc.

JANUARY 31, 2019

For today’s episode, we’re sharing go-to-market insights from past interviews that have resonated with us. Salesloft CMO Sydney Sloan on aligning sales, marketing and support. This is something that we saw with a lot of our startup clients, and a mistake we didn’t make with Close, which I am very grateful for.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

MAY 10, 2018

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. Andrew: Definitely. I’ve known Marc and Ben for a long time, and they originally seed-funded a startup of mine many years ago. Adam: What drew you back?

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. “Give away your legos” and other commandments for scaling startups. I’m now Director of Sales, leading sales globally for Webflow, which is a really, really fast-growing startup.

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Business of Software Conference

NOVEMBER 19, 2019

Tim Barker has established three startups and has seen the ups and downs of the startup journey, from his first business being acquired by Salesforce – where he spent five years in the formative age of cloud computing – to his current company DataSift being acquired by Meltwater in 2018. Tim Barker, CEO, DataSift.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Intercom, Inc.

NOVEMBER 5, 2019

Slack’s Manager of Mid-Market Sales, Maggie Hott, and Guru’s Senior Director of Sales, Halid Ibrahimovic, on the power and pitfalls of accelerating sales with automation. Dave: So, segmentation definitely plays a part of it? Dan: We do something similar, which is we start to segment the market. Derek: Oh, absolutely.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Intercom, Inc.

MARCH 29, 2022

“We are dedicated to building the best, most innovative products on the market to drive the most impact for you, our customers. It’s increasingly becoming the backbone of all customer communications throughout the customer journey; across sales, marketing, and support. Our platform is a unified system. We had a pre-sales team.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

SEPTEMBER 20, 2018

Marketing and sales may employ different tactics, but their goal should be singular: help the company sell its product. They can be difficult to diagnose, and if sales and marketing don’t have a healthy relationship, things can devolve into pointing fingers instead of working together to find solutions.

Marketing 99

Marketing Weak Development Team Data Visualization Analytic Tools 99

Intercom, Inc.

FEBRUARY 28, 2019

Though he’s now HubSpot’s VP of Marketing and Growth, Kieran has seen it all. From there, he created HubSpot’s freemium, go-to-market product, before moving into his current role. You’re probably familiar with product-market fit (determining the group of people who will become your customers). HubSpot are a platform company.

Onboarding KPIs 137

Onboarding KPIs User Testing Feedback Software Customer Experience 137