The Product Guy

FEBRUARY 26, 2025

With privacy concerns, AI-driven decisions, and increasing competition, trust is becoming the ultimate differentiator for PMs who want to build lasting customer relationships. In 2025, customers wont just buy productstheyll choose the ones they trust. So, how can product managers proactively build and protect trust in their products?

Differentiation 150

Differentiation Roadmap Technical Review Article 150

Product Innovation Educators

JUNE 21, 2021

The Pipeline allows leadership to communicate a ranked list of priorities. You categorize and prioritize to develop products with maximum differentiation and value, and you align the group around the important requirements. The Pipeline allows leadership to communicate a ranked list of priorities. 6:50] Pipeline. 6:50] Pipeline.

Development 258

Development Customer Experience Events Differentiation 258

The Product Guy

OCTOBER 9, 2018

Strategy documents and presentations are not thought-leadership handed down by the product manager from on high, but used as a discussion point in order to get consensus amongst a variety of stakeholders: engineering, sales, marketing, business development, executive management, and so on. About Julian Dunn.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

Ronke PM

MAY 8, 2024

Table of Contents What does culture-driven leadership mean? The importance of culture-driven leadership in product management. Influential product leaders manage their teams with well-being in mind, necessitating culture-driven leadership. What does culture-driven leadership mean? Final thoughts.

Leadership 94

Leadership Reporting Tools Product Manager Product Management 94

Lenny Rachitsky

FEBRUARY 25, 2025

Leadership interviews: This is a critical input to the process and is often forgotten or skipped for various reasons. Key leaders like founders/CEO have really important nuggets of wisdom tucked away in their back pockets, which structured leadership interviews can unearth. Alignment is critical to mobilize any strategy.

Strategy 120

Strategy Technical Review Product Strategy Product Research 120

Intercom, Inc.

JANUARY 28, 2019

Marketable – be attractive enough to differentiate itself from competitors. But it’s important for both sales and product leadership to remember you can’t “table stakes” your way to a dominant market position. You need to differentiate. Faster horses will get you only so far.

Roadmap 193

Roadmap Software Review Differentiation Customer Experience 193

Roman Pichler

MAY 10, 2017

As these skills form a large set, I like to divide them into three sub groups: strategic, tactical, and leadership capabilities, as the picture below shows. Leadership skills enable you to effectively guide the development team and lead the stakeholders, create an inspiring vision , and reach sustainable agreements , to name just a few.

Product Manager 187

Product Manager Product Management User Testing Data Visualization 187

Johanna Rothman

APRIL 5, 2023

The post How to Differentiate Risk Management, Risk Mitigation, and Technical Debt appeared first on Johanna Rothman, Management Consultant. We can't always avoid technical debt, but we often have more options than we first explore. It's worthwhile considering those other options to manage risk.

Differentiation 87

Differentiation Management Management Consulting 87

UX Planet

MAY 27, 2025

Competitive Differentiation: In a saturated market, ease of use and overall digital delight can be the deciding factor when customers chooseor leavean institution. The Real Role of Leadership Who is responsible for UX? Key steps for leadership to consider: 1. Its business strategy, brand differentiation and survival.

Finance 98

Finance Research Software Feedback Software Analytic Tools 98

Mind the Product

AUGUST 1, 2019

Whether it’s to stay competitive, differentiated, or solve for what they believe are their customers’ needs, some companies get locked into a cycle of feature FOMO – fear of missing out – that ends up stalling product innovation. Product teams should rely on senior product leadership—not competitors— to guide vision.

Reporting Tools 190

Reporting Tools Data Visualization Customer Experience Product Research 190

Product Management Unpacked

MAY 13, 2020

This approach not only gave the brand man — eventually the brand manager — ownership of a given brand, but it also allowed P&G to better differentiate the various brands in its portfolio. His new product-centric approach called for dedicated teams, focused around a particular brand, each led by a brand man.

Reporting Tools 173

Reporting Tools Research Software User Testing Technical Review 173

Intercom, Inc.

SEPTEMBER 28, 2021

Product management varies depending on your industry, company stage, company leadership, or teammates. In the race for market share, startups try to close the gaps on incumbent companies, while incumbents try to build new, differentiator features. In recent years we have increasingly focused on upmarket, enterprise-scale customers.

Feedback Software 249

Feedback Software Product Manager Product Management User Testing 249

The Product Coalition

JANUARY 14, 2021

Complete each step of this Innovation Audit Workbook by yourself or with your leadership team. Basic customer service, your product functioning 24/7, or goods showing up on time are NOT differentiators, but rather the price you need to pay to be considered alive. See Larry Keeley’s 2019 breakdown at Better By Design’s CEO Summit.

Product Research 140

Product Research Differentiation User Testing Customer Experience 140

Intercom, Inc.

OCTOBER 22, 2020

As he puts it: In the latest episode in our Scale series, Intercom’s Dee Reddy caught up with Nate to learn how to tune in to the voice of the customer, and how a holistic approach to customer experience can be the ultimate brand differentiator. Strategy and leadership. Voice of the customer.

Data Visualization 218

Data Visualization Reporting Tools Customer Experience Customer Feedback 218

The Product Coalition

FEBRUARY 27, 2021

At Miro, we hold weekly product alignment meetings where teams present their problem framing, solution framing or post-launch recap stages of PADs to be challenged, receive feedback, exchange knowledge and ensure buy-in from the leadership team. Every product alignment meeting at Miro includes 10+ PMs, product leadership team and the CEO?—?Yes,

Product Research 193

Product Research User Testing Customer Feedback Product Manager 193

The Product Coalition

MARCH 23, 2022

With the actual definition of management as processing facts in differentiation to leadership, the emotional side and the caring for products and the team seams to fall short. Is management even the right word, or is it more kind of a Product Leadership? Also this is not what most Product Managers do! A Product is scalable.

Product Manager 155

Product Manager Product Management Differentiation Agile 155

Mind the Product

DECEMBER 19, 2018

Differentiating between tasks like this can help you make better decisions because you tackle the two sides very differently. There are many product decision-making stages in which to involve your leadership team, but I would recommend giving them as early a heads-up as possible. Ask for specific, low-level feedback. Be Flexible.

Product Manager 175

Product Manager Product Management Management Management 175

The Product Guy

SEPTEMBER 27, 2016

She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James builds products and services which delight customers and differentiate companies. Amanda has a Bachelor of Economics and a Master of Arts (Asian Studies) from Monash University.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

DevelopmentCorporate

JUNE 2, 2025

Secondly, research teams have gotten better at proving their value to leadership, often tying insights to revenue-impacting decisions. Leaders who recognize this are betting on research to drive differentiation in a crowded market. Whats also worth noting is the perception gap between researchers and leadership.

Data Visualization 52

Data Visualization User Testing Research Software Reporting Tools 52

People-First Product Leadership

OCTOBER 22, 2024

Share People-First Leadership How Leaders Should be Thinking About TQ As Scott Belsky describes it, we’re now in a time of “ scaling without growing.” Develop Adaptive Leadership Skills: Be flexible and ready to pivot when needed. People-First Leadership is a reader-supported publication. Sound like too much?

Technical Review 59

Technical Review Data Visualization User Testing Customer Feedback 59

The Secret PM Handbook

OCTOBER 9, 2018

When sales are not going well, company leadership might ask product management come in to help hit the numbers. Focus on helping in the areas where you have expertise – the product, the target segment, the problem you solve, and the competitive differentiators – reasons to buy us versus competitors.

Sales Training 170

Sales Training User Testing Differentiation Customer Experience 170

The Product Coalition

NOVEMBER 12, 2024

Under Musk’s leadership, Tesla adopted a first-principles approach to rethinking fundamental aspects of the electric car. A roadmap is meant to reflect the product strategy and target outcomes through a story of how the product will deliver differentiated value to customers and users while winning in the market. Does it make sense?

Roadmap 110

Roadmap Automotive Product Research Feedback Software 110

Lenny Rachitsky

MAY 22, 2025

Early in your career, ignore compensation differentials that don’t accelerate this fit. so no decision waited more than 24 hours. Tight feedback loops beat elaborate planning. Founder CZ kept about 55 direct reports so individual contributors were never more than one level away from the CEO.

Product Research 77

Product Research Data Visualization Research Software Feedback Software 77

People-First Product Leadership

FEBRUARY 4, 2025

communications skills in a tech PM role) became a differentiator, allowing me to approach problems from fresh angles. Pivot 3: Product Manager to AI-Integrated Leadership Coach AI Integration Strategies: Personalized AI-Powered Assessments : Advise Wizly on data twins to attract and retain participants as well as clients.

Data Visualization 52

Data Visualization Reporting Tools Research Software Technical Advisors 52

The Product Guy

OCTOBER 25, 2016

She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. James builds products and services which delight customers and differentiate companies. Amanda has a Bachelor of Economics and a Master of Arts (Asian Studies) from Monash University.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

The Product Coalition

MARCH 23, 2022

While the use of the framework is evident at the execution stage, it is equally applicable during business prioritization to identify product-market fit, competitive differentiation, and strategic alignment. As a Product Strategist or a Manager, it is insufficient to only think about how differentiated your product is. Ecosystems? —?As

Framework 162

Framework Reporting Tools Technical Review Systems Review 162

Product Innovation Educators

JANUARY 13, 2020

It was transformational for me because I had been working on smaller seed products, and for the first time I was in a leadership role on a major transformational project. [3:07] I love figuring out where to start on a product, who the right customers are, and what the key differentiator is.

User Testing 230

User Testing Product Research Marketing Research Software 230

The Product Coalition

MARCH 18, 2022

You could have more competition, and the core value prop is not differentiated enough. A 10%+ churn signifies you have serious leadership, cultural, or operational issues. If you have an SMB or enterprise sales motion, deal win rates are another vital indicator. Perhaps the sales team isn’t trained adequately.

Customer Experience 205

Customer Experience User Testing Customer Feedback Onboarding KPIs 205

Product Talk

NOVEMBER 8, 2023

Product leadership coach Petra Wille became fascinated with the idea of Communities of Practice because in her experience, they were the differentiating factor between companies that had successful product orgs and those that didn’t. In learning and development circles, this type of community is known as a “Community of Practice.”

Product Research 308

Product Research Research Software Books Analytic Tools 308

Product Management University

AUGUST 21, 2023

Without that leadership, products can and will flounder at every turn. Let’s say your target customers are investing strategically in their technical support area as a way to differentiate in an otherwise commodity market. Why Product CEO Makes Total Sense It’s a short list. Here’s an example.

Product Manager 246

Product Manager Product Management White Paper Vision 246

Mind the Product

SEPTEMBER 14, 2018

To innovate effectively, you have to be able to differentiate between the known and unknown problems you are trying to solve, and adjust your operations accordingly. Once leadership is able to see the results, they are able to free the innovation teams to focus on the h3 breakthroughs. Known vs Unknown.

Customer Experience 195

Customer Experience User Testing Customer Feedback Product Research 195

Mind the Product

OCTOBER 21, 2019

One of the ways in which these new players are differentiating themselves from others in the market is through great product people and effective product management. CPOs require technical knowledge in their industry, they need to understand the needs of the customer and they need to possess leadership ability. Becoming a CPO.

CTO 132

CTO Product Manager Product Management Management 132

Intercom, Inc.

JULY 28, 2022

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. They promote a flat culture or a flat leadership and organizational design.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

Product Management University

FEBRUARY 12, 2024

It’s more about demonstrating stronger leadership. That credibility is often what differentiates you in the end. Competitive Differentiation The lead story here is not a feature comparison matrix. Demonstrating leadership is just as important. For starters, you have to be a likable person with a glass-half-full attitude.

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

Product Management University

DECEMBER 17, 2020

Transform product marketing from a tactical sales support function to a strategic leadership function. Shorter sales cycles and competitive differentiation. Fence the salesforce into your most lucrative markets and see an instant uptick in sales.

Magazine 130

Magazine B2B Product Manager Product Management 130

Mind the Product

MARCH 20, 2020

Communication, Melissa says, will be the make or break differential when it comes to making it into the C-Suite. Start today by asking yourself how your product relates to revenue or cost. Then challenge yourself by asking how you can build on that story. Communication.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

Sachin Rekhi

FEBRUARY 16, 2020

I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. OKRs are also important as the way you communicate your team's priorities, progress, and milestones to senior leadership and the executive team.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218