Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The difference between the customer experience with Monzo and the traditional card issuers was night and day.”. 1 obstacle for these executives.

User Testing 216

User Testing Reporting Tools Research Software Customer Experience 216

Intercom, Inc.

APRIL 26, 2022

Since the pandemic, consumer habits have really changed – shoppers have migrated online en masse, their expectations are higher than ever, and brand loyalty is harder to maintain. Yes, product and pricing are still important ingredients – but, a great customer experience is the secret sauce (chef’s kiss).

Customer Experience 219

Customer Experience User Testing Customer Feedback Feedback Software 219

UX Planet

MAY 27, 2025

Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. Finance faces the same reality: bold, user-first design delivered through seamless digital platforms is what separates the leaders from those destined to become footnotes. According to Quanti research , by the end of 2024, 3.6

Finance 98

Finance Research Software Feedback Software Analytic Tools 98

The Product Guy

AUGUST 13, 2020

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities.

Product Management 407

Product Management Product Manager Research Software Feedback Software 407

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

UX Planet

DECEMBER 6, 2024

Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. Prompt samples based on real Data on how customers source for cars in rental marketplaces.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. My advice in this article may not stand the test of time. Discovering unmet customer needs, pain points, and desires—AKA opportunities.

Generative AI 334

Generative AI Product Research Feedback Software Analytic Tools 334

Mind the Product

OCTOBER 11, 2019

If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. How do you position your product? So where do you start?

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Positioning User Testing Product Research Data Visualization 150

Business of Software Conference

MAY 27, 2025

What really makes a customer choose you is having a super clear reason why they should pick you over anyone else. This unique reason is your differentiated value. It’s the unique thing you can do for customers that nobody else can. Why is Understanding Your Differentiated Value So Important?

Differentiation 52

Differentiation User Testing B2B Positioning 52

The Product Guy

OCTOBER 9, 2018

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. Don’t hesitate to show your strategy documents to your most trusted customers for early feedback. About Julian Dunn.

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Weak Development Team Product Strategy Strategy Development 326

Product Management University

JANUARY 22, 2025

The most common mistake product marketers make with product positioning is they do it without regard for their salesforces ability to deliver it. Sure, you want to nail the product positioning so that prospective buyers understand your unique value. It also eliminates the need for two or more versions of your positioning.

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Positioning User Testing Differentiation Product Marketing 130

The Product Guy

JUNE 15, 2017

Whether it’s your plans (roadmap), feedback you’ve heard from users, product usage data (analytics), or posing questions — getting what you’re doing and thinking in front of a cross-departmental audience will provide you with input that helps you make better decisions and will help align others with the goals you’re looking to achieve.

User Testing 292

User Testing Feedback Software Customer Feedback Research Software 292

The Product Guy

OCTOBER 25, 2016

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Leonardo da Vinci Ladislav believes that success is in simplicity that’s why his aim is to help companies to make complex products simple for users.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

The Product Guy

APRIL 23, 2019

It is imperative to understand your user and answer these questions around Why, Who, and What: Why: Why is your team trying to solve a problem by building a product? What: What is the minimum set of features that you could build, and test that you are indeed solving the needs of the users? What differentiates you from others?

Product Research 352

Product Research User Testing Customer Experience Customer Feedback 352

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. This speaker emceed the conference and presented on Lean Product Management: How to Achieve Product-Market Fit. Target customer 2. 8:38] How do we identify our target customer?

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User Testing Product Management Product Manager Data Visualization 273

Intercom, Inc.

MARCH 28, 2022

Second, expectations are rising for consumer-grade experiences. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization User Testing 228

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Intercom, Inc.

FEBRUARY 6, 2020

The shift from serving just consumers to serving consumers and companies is a massive one. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore.

Feedback Software 243

Feedback Software Analytic Tools Research Software Data Visualization 243

Lenny Rachitsky

SEPTEMBER 3, 2024

If you’re not a subscriber, here’s what you missed this month: Why PMs are best positioned to thrive in an AI world On asking for help (even when you really don’t want to) Part 2: Time management techniques that actually work Subscribe to get access to these posts, and every post.

User Testing 133

User Testing Feedback Software Framework Onboarding KPIs 133

UX Planet

JANUARY 22, 2025

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Usersnap

FEBRUARY 24, 2025

The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Insights into user behavior guide decision-making, ensuring solutions align with expectations.

Product Research 52

Product Research User Testing Customer Feedback Customer Experience 52

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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User Testing Customer Feedback Customer Experience Data Visualization 157

Mind the Product

MARCH 20, 2020

Melissa begins by describing how there are over 11,000 open Head of Product positions available in the EU today – one of which could be yours. How can you position yourself well now for a future as a product leader, and, once you get the job, what do you do? Customer and market insights. Preparing for the C-Suite.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

Product Management University

OCTOBER 16, 2023

Here’s a simple example of portfolio positioning and how it makes your product positioning more strategic. Your accounts payable product improves the customer’s cash flow. Even more strategic when customers use both, right? Let’s give it the acid test. This is what differentiates you more than anything.

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Positioning Product Research User Friction Differentiation 147

Alchemer Mobile

SEPTEMBER 3, 2020

Key findings from our research include: Looking at DAU over time is the best way to understand drastic changes in app usage. The data used throughout this post is from anonymized, US-based Apptentive customers’ iOS apps. Almost all of our customers’ apps have experienced a significant change in their DAU due to COVID-19.

Travel 246

Travel Feedback Software Research Software Data Visualization 246

Userpilot

SEPTEMBER 10, 2022

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

Differentiation 98

Differentiation Feedback Software Research Software User Testing 98

UX Planet

FEBRUARY 6, 2025

Traditional banking often struggles to capture and maintain customer engagement. This gap in engagement and recognition highlights the customers expectations for a more dynamic and modern digital banking experience. It ultimately changes how we think about financial services. Wheres the brand identity?

Banking 80

Banking Data Visualization Customer Experience Feedback Software 80

Userpilot

JULY 22, 2024

Product positioning is crucial in product management to attract prospects and stand out in your niche. But how can you start crafting an effective positioning strategy that appeals to your target audience? TL;DR Developing a solid product positioning strategy involves several key steps. Understand your competition.

Research Software 103

Research Software Positioning Data Visualization Definition 103

BrainMates

OCTOBER 20, 2024

Product Differentiation - What Does Your Product Do Better? As product managers, we are tasked with identifying customer problems and delivering solutions that meet those needs. Understanding what makes your product stand out is vital to capturing and retaining customers in this crowded marketplace.

Differentiation 40

Differentiation Feedback Software Customer Feedback Airlines 40

Intercom, Inc.

MAY 19, 2020

Typically, a product manager will take on team strategy, a designer will take on UX and ensuring that the whole system fits together, and engineers will build, run and maintain our systems. The best way to do that is to bring PMs, designers and engineers closer to the research process. . Reading list: Advice for customer retention.

User Testing 245

User Testing Research Software Product Research Feedback Software 245

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. Starting with a niche market ensures focusing on a very specific customer problem and probably little to no competition. As we do not have yet data available from live customers?—?or

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Mind the Product

SEPTEMBER 2, 2019

If you were to ask me whether you, as a product manager , should you always listen to market feedback? Henry Ford is famously quoted as eschewing market feedback by saying that if he’d listened to his customers, they’d have asked for faster horses. Common B2B Feedback Traps. My answer would be yes, definitely.

Customer Feedback 151

Customer Feedback User Testing Feedback Software Marketing 151

Roman Pichler

OCTOBER 6, 2020

This increases the chances of creating a product that users actually want and need and achieving product success. Carrying out product discovery involves answering the following questions: What is the specific value the product should create for the users and customers? Who are the users and who are the customers?

Product Research 293

Product Research Technical Review Feedback Software Research Software 293

Intercom, Inc.

MARCH 10, 2021

Many individual contributors (such as researchers, visual designers, content strategists, data scientists) who work horizontally across teams can be viewed as an infinite resource. For instance, to raise awareness of what goes into each research project, we include a timeline in every research plan. Enter the “positive no.”

Strategy 245

Strategy User Testing Product Research Research Software 245

Userpilot

AUGUST 12, 2024

Your homepage is one of the first points of contact a user has with your business. They may abandon the page if the messaging and positioning are confusing or contradictory. There, he’ll share his framework to: Position your product. Learn from Anthony how to rewrite your homepage with sharper positioning and messaging.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

The Product Guy

APRIL 4, 2017

He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Leonardo da Vinci Ladislav believes that success is in simplicity that’s why his aim is to help companies to make complex products simple for users.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive. What is Product-Market fit?

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98