Sachin Rekhi

AUGUST 7, 2019

Positioning, while classically considered part of the marketing world, is absolutely essential for every product manager to understand. Positioning refers to the place that a brand occupies in the minds of customers and its perceived differentiation from its competitors.

Positioning 108

Positioning Product Management Product Manager User Testing 108

Userpilot

JANUARY 11, 2024

What are the 10 Dysfunctions of Product Management? In short, these are the 10 common problems that most product teams face, originally identified by Ben Foster and Rajesh Nerlikar in their best-seller Build What Matters. Want to learn how Userpilot can help you overcome the 10 dysfunctions of product management?

Data Visualization 106

Data Visualization Feedback Software Analytic Tools User Testing 106

The Secret PM Handbook

MAY 18, 2017

SAP (the Reference Model). Any product that has a setup wizard or onboarding process. iPhone Visual Voicemail: I’ve said before that the iPhone’s Visual Voicemail feature is one of my favorite examples of killer product management. So a little bit of embedded knowledge can create a lot of differentiation.

Research Software 287

Research Software Data Visualization Differentiation Customer Experience 287

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Mind the Product

OCTOBER 21, 2019

Product Management is an ever-changing field. Recently we have seen the emergence of the Chief Product Officer or CPO. In this ProductTank London talk, Richard Harrison, Managing Director of Xpertise Recruitment takes us through: Trends in product management. Product Management Trends.

CTO 87

CTO Product Management Product Manager Management 87

Userpilot

OCTOBER 6, 2022

How can product managers use them to develop their products? A FAB analysis explores the interactions between features, advantages, and benefits of a product. Features are the characteristics of the product. Product managers should focus on delivering benefits rather than just features. The 80/20 one?

Analytic Tools 79

Analytic Tools Feedback Software Data Visualization Customer Feedback 79

Ronke PM

APRIL 5, 2023

Table of Contents Product and design partnership What does design-driven leadership mean? Design-driven leadership is product management Final thoughts The very essence of leadership is creating a space that enables our teams to dream big, imagine, and bring what was once unthinkable to life - therefore, changing humanity.

Leadership 52

Leadership User Testing Product Management Product Manager 52

BrainMates

JULY 31, 2023

Innovation Is Just Good Product Management By ADRIENNE TAN Innovation has become a buzzword in countless organisations. CEOs want it, strategists write about it, marketers talk about it, and product managers strive to deliver it. What Exactly Is Innovation? These new solutions can change the way we live our lives.

Product Management 52

Product Management Product Manager User Testing Weak Development Team 52

Roman Pichler

AUGUST 11, 2020

Additionally, strengthen your ability to guide the stakeholders and dev teams : Increase your referent power and earn people’s trust, strengthen your product management expertise, and lobby for more management support. 59; Boost Your Product Leadership Power and How to Lead in Product Management , pp.

Vision 303

Vision User Testing Research Software Product Research 303

Alchemer Mobile

JULY 13, 2021

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Mind the Product

JANUARY 17, 2018

A good product manager generally has a keen instinct for human behavior. However, the best product managers have learned how to incorporate the science of human behavior in a more rigorous way than just relying on instinct. A Good Behavioral Product Manager Applies Basic Human Behavior Principles to Product Principles.

Data Visualization 112

Data Visualization Product Management Product Manager User Testing 112

Roman Pichler

MAY 3, 2023

Hackathons , also referred to as hack days : People come together for one or more days to collaboratively explore new ideas and create prototypes. Will the technology help you better differentiate your product ? You might vary the sprint length and possibly use a shorter, say, one-week iteration.

Research Software 233

Research Software Technical Review Technology Product Research 233

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

MARCH 24, 2021

Innovators have to build first reference customers in the mainstream market to prove having a promising business model and a compelling offering. The mistake most Product Managers make is to focus on a too broad and large market segment because they fear a niche market will not be profitable enough.

User Testing 130

User Testing Research Software User Friction Customer Experience 130

Userpilot

DECEMBER 22, 2022

In the article, we look at the stages of the product ideation process and popular ideation techniques a product manager can apply. Product ideation is a customer-centric process that aims to translate user research insights into actionable ideas for improving the product. Avoid product parity.

Product Research 96

Product Research User Testing Feedback Software Research Software 96

Userpilot

JANUARY 9, 2023

What is a product persona? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. What is a product persona in product management?

Feedback Software 90

Feedback Software Research Software Analytic Tools User Testing 90

The Secret PM Handbook

MAY 18, 2017

SAP (the Reference Model). Any product that has a setup wizard or onboarding process. iPhone Visual Voicemail: I’ve said before that the iPhone’s Visual Voicemail feature is one of my favorite examples of killer product management. So a little bit of embedded knowledge can create a lot of differentiation.

Research Software 150

Research Software Data Visualization Differentiation Customer Experience 150

Roman Pichler

FEBRUARY 14, 2023

It achieves this by using sprints to create product increments, collecting feedback from users and stakeholders, and adapting the product with the insights gained. [1] What’s more, you’ll struggle to determine the right product backlog items. As I mentioned earlier, Scrum is not a product management framework.

Product Research 343

Product Research Feedback Software Research Software User Testing 343

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. But it’s pretty hard to do anything without understanding how to incorporate empathy into product management.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

The Secret PM Handbook

AUGUST 18, 2017

I love working with marketing and sales to make sure they can sell my products effectively. But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. All without reference to whether the customer cared about X or Y.

Demo 191

Demo Agile Differentiation Product Research 191

BrainStation Product Management

FEBRUARY 28, 2019

Product Managers have the enviable job of taking a product from its roots as an idea and steering its lifecycle through launch and beyond. Often referred to as “mini-CEOs” of a product, these specialists must possess a wide variety of skills and competencies to propel a product to success.

Technical Advisors 70

Technical Advisors Reporting Tools Analytic Tools Product Research 70

Mind the Product

MARCH 21, 2018

Manufactured products can seem like a daunting area to tackle if you’re not used to hardware and manufacturing processes. Here, we’ll examine some important considerations about product requirements that can be very expensive to fix if they aren’t accounted for early in the development process. Requirements Definition.

Certifications 84

Certifications Product Management Product Manager User Testing 84

Mind the Product

MAY 5, 2020

Ahead of the ninth Global Accessibility Awareness Day (GAAD) on May 21st and, at a time where digital products are very much in the spotlight, we’re digging deep into accessibility to better understand how we, as product managers, can improve our digital products. What’s right for my product?

Reporting Tools 113

Reporting Tools Research Software Product Management Product Manager 113

BrainMates

OCTOBER 10, 2019

One of the key examples of this is when Product Managers is that they are expected to perform the role of project manager for some or all of the delivery of their product to the marketplace. OR, a project manager is expected to pick up Product Management activities. What is Product Management?

Product Management 75

Product Management Product Manager Management Management 75

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 74

Outbound Product Management Product Manager Inbound 74

ProductPlan

JUNE 18, 2021

Product marketing can be tricky to define. It’s not sales, it’s not product management , and it’s not “traditional” marketing either. In this article, we’ll demystify product marketing for product managers. What is Product Marketing’s Job? Product Marketing Is About Strategy, Not Tactics.

Product Marketing 59

Product Marketing Marketing Product Management Product Manager 59

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. Product vision. How is the outcome-based roadmap different from regular roadmaps?

Feedback Software 90

Feedback Software Analytic Tools Product Research User Testing 90

The Secret PM Handbook

AUGUST 18, 2017

I love working with marketing and sales to make sure they can sell my products effectively. But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. All without reference to whether the customer cared about X or Y.

Demo 150

Demo Agile Differentiation Product Research 150

The Secret PM Handbook

AUGUST 18, 2017

I love working with marketing and sales to make sure they can sell my products effectively. But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. All without reference to whether the customer cared about X or Y.

Demo 150

Demo Agile Differentiation Product Research 150

Userpilot

MARCH 29, 2024

This leads to improved brand awareness and differentiation from other brands. To create a successful activation strategy , you must first define your product's value proposition. for both the referrer and the referred user. Userpilot's AI launch on Product Hunt.

Branding 91

Branding Analytic Tools Feedback Software User Testing 91

Mind the Product

JULY 17, 2018

In 2009, I’d already had 15-year career in the tech industry, mainly as a product manager at software companies like Microsoft and Adobe. But that year, I decided to take the plunge into physical products, launching KOR Water with my partner Eric Barnes. Can you make it just as cool and differentiated as your product?

User Testing 91

User Testing Product Management Product Manager Product Research 91

The Product Coalition

JUNE 10, 2022

Let’s describe it as “Batman versus Superman” # Declared variables Superman = "Service Management" Batman = "Product Management" In the past few months I got the feeling everybody is talking about Services, with the extremely important focus on customer-centricity, but products and market-orientation are more and more out of focus.

Management 114

Management Management Definition Customer Experience 114

The Product Guy

JUNE 18, 2020

Product management comes down to discipline and process. Don’t make decisions solely based on competitors, but know who your competitors are, their differentiating capabilities, their shortcomings, and how to shed light on their shortcomings without ever talking poorly about a competitor. He is a Product Manager at Mastercard.

Product Research 165

Product Research Feedback Loop Feedback Software User Testing 165

Userpilot

OCTOBER 11, 2022

What are some good product vision examples? How is the product vision different from the company vision? What makes a great product vision? How should product managers develop effective product vision statements? Product vision and company vision overlap in single-product organizations.

Vision 101

Vision Analytic Tools Data Visualization Reporting Tools 101

The Product Coalition

JANUARY 3, 2020

Each month we send out an NPS survey to assess whether the company is being a great place to work, but a few months ago I also sent Google’s manager feedback survey to my team of 10 product managers. The results showed that they wanted better (and more frequent) feedback on how to further develop their product management skills.

Feedback Software 81

Feedback Software Product Research Research Software Weak Development Team 81

Under 10 Consulting

DECEMBER 28, 2019

You’re in your first days as a product manager. Before the demands of others overwhelm you, you need to prepare yourself to be the business and market liaison to the product team. Your role as a product manager or product owner is to make the best business decisions for the product, working from the best available information.

Technical Review 52

Technical Review White Paper Reporting Tools Product Management 52

The Product Bistro

MAY 10, 2016

One topic that seems to trip up both new and experienced product managers is the process of pricing. As a recent post highlights, the most important lever we have in our bag of tricks to influence the profitability of our products and business, is the price. This is often referred to as overhead, or plant and fixtures.

Customer Experience 170

Customer Experience Finance Reference Differentiation 170