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Product-Led Growth Is a Misleading Name

The Product Coalition

It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. One other misunderstanding that was much harder for me to explain was related to how people understood the word ‘product’ in what I do. PLG under the hood.

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The Critical Role of Product Strategy When Money Is Scarce (Part 1?—?Seed)

The Product Coalition

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

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The Critical Role of Product Strategy When Resources Are Limited (Part 2?—?Rounds A, B, and Later)

The Product Coalition

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

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Product Strategy Lessons From Henry Ford

The Product Coalition

In our world, this would have been considered a great product strategy. As you are reading this, replace Ford’s car with your own product. In the name of affordability and reliability, ease of use wasn’t the most important quality of the car. What people usually call strategy is in many cases just a general direction.

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Six Types of Competition That You Must Be Aware Of

The Product Coalition

I could start comparing features and value statements, but there was a problem: I never met any of these names as part of our sales cycle. I’m sure that your product, too, has a generic list of competitors. The CEO wanted a competitive analysis. Not a single one. With any of our customers.

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Paving your path to Product Excellence

ProductBoard

Introducing ProductExcellence.co, the product management community’s resource hub for all things Product Excellence, and Productboard’s most in-depth ebook yet. We call these the pillars of.

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Creating Clarity in a Complex Reality

The Product Coalition

The signals are always mixed, and with no clear incentive to come to a conclusion, it’s no wonder that the most common answer to product leadership questions is the professional equivalent of the romantic “It’s complicated”, namely “It depends”. Not because the reality is black and white, but because otherwise you can’t see clearly.