April, 2021

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Managing Expectations – Product Management at Startups

Mind the Product

One of our universal truths in product is that the nature of the job varies greatly between organizations. Yet there’s a specific role — the Startup Product Manager — the uniqueness of which calls for a deeper dive to fully equip and prepare professionals to manage themselves, and their employers, in a budding product group. [.] Read more » The post Managing Expectations – Product Management at Startups appeared first on Mind the Product.

Startups 227
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How to Choose the Right KPIs for Your Product

Roman Pichler

What are KPIs? Key performance indicators (KPIs) are metrics that measure how your product is doing. Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. Without KPIs, you end up guessing how well your product is performing. It’s like driving a car with your vision blurred: You can’t see if you are heading in the right direction or getting closer to your destination.

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Keys to Unlocking Productivity

The Product Coalition

For you and your teams Continue reading on Product Coalition ».

Startups 147
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Product-Led Growth: The Flavors of “Free” [+Webinar]

280 Group

Join our upcoming webinar, Tackling Digital Product Management, Part 4: Pricing the Flavors of “Free” , on April 15th at 10:00 AM PT to learn more about product-led growth pricing models. My Recent “Free” Experience. “ Sorry, you’ve used up your free articles for this month. But don’t worry! As you clearly value quality news, click here to unlock unlimited access to the best news coverage in the world.”.

Webinar 291
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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

That question has been on Will Larson ‘s mind for a long time. For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. As it turns out, he’s also quite the writer – since the last time we spoke , he has published not one but two books on engineering.

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Cracking the PM Career – Jackie Bavaro on The Product Experience

Mind the Product

When we talk about product strategy, we often go back to the double diamond approach: identify the problem that you need to solve, then work on creating & optimising a solution for it. There’s a similar approach to Product careers — first, we need to get the job, then we need to excel in it. [.] Read more » The post Cracking the PM Career – Jackie Bavaro on The Product Experience appeared first on Mind the Product.

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VP of Product Management: Your 7-Point Plan for the First 100 Days

Product Management University

Congratulations! You’ve just landed your first VP of Product Management job and expectations are sky high. No pressure! Here’s a 7-point plan for your first 100 days. The objective of this particular plan is to get you playing offense right out of the gate. Before we get to the plan, here’s the first thing you’re NOT going to do.

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Why Becoming a Product Manager is the Best Next Step for Your Tech Career.

Product Management Unpacked

Career need a kickstart? Imagine a future with impact! 9:00 p.m. on Sunday night… Dread sets in… It’s the sensation of knowing tomorrow will feel like the past 99 Mondays. You’ll sign in, then zombie-walk through a day of routine engineering tasks to patch old patches as everyone around sprints to meet a product ship date that only matters to your boss’s boss.

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Product Marketing Manager Salary [2021 Data]

280 Group

Status of the Job 2021: Product Marketing Manager. Over the past year, the Covid-19 pandemic has brought unprecedented change to organizations across all industries and sectors. As organizations scrambled to innovate and deliver tools and technologies that enabled digital transformation, Product Marketing Managers moved into the spotlight. By creating effective messaging and marketing programs, they got the word out about product innovations that could help make customers’ lives easier by addres

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Search at Intercom: Building our Elasticsearch cloud on AWS

Intercom, Inc.

In Intercom, we believe that shipping is our company’s heartbeat. Our product engineers are empowered to build great features, fast. A large part of making this belief a reality is the idea of running less software. Every product team is burdened by the effort required to evolve and maintain complex infrastructure that powers their features. For this reason, we chose to run exclusively on AWS and wherever possible, we make use of battle-tested AWS services, be it RDS Aurora for our relational

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2021 Engagement Benchmarks for Education Apps

Alchemer Mobile

Education was one of the hardest hit industries in 2020. Quick transitions to remote learning, usage and integration hurdles, lack of funding for new tech, and massive fluctuations in MAU all played a role in delivering a challenging year for educators and education technology across the country. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category.

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Process as Product: What product ops can learn from user research

Mind the Product

What do a necklace, a bowl of salad, and a compass have in common? They are all metaphors that product managers at Dashlane use to describe their role. The insight they revealed, among others, helped me shape what Dashlane’s first-ever product operations role should look like. Product operations is a relatively new concept for most companies [.] Read more » The post Process as Product: What product ops can learn from user research appeared first on Mind the Product.

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Sales Demos: Selling Outcomes vs. Features

Product Management University

Business outcomes vs product features: how do your sales demos stack up? In many cases, the product silos that exist within product management become transparent to buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions. Longer and more difficult sales cycles lie ahead if this is the case.

Demo 147
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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Product Case Study?—?Portable Benefits for Gig Economy Workers

The Product Coalition

Winning product concept of Product Buds’ Spring 2021 Protothon, to bridge the gap of gig workers lacking benefits by providing healthcare… Continue reading on Product Coalition ».

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Product Requirements That Amplify Your Customer Needs [+Webinar]

280 Group

Identify the Insights. Recently, we explored using Voice of the Customer techniques to better understand your customers’ needs, find “moments of truth,” and identify how your product can help them along their customer journey. Now, how do you take the insights that you gathered during this process and convert them into detailed requirements that empower your teams to create truly customer-centric products?

Webinar 245
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Wikimedia Foundation COO Janeen Uzzell on future-proofing history

Intercom, Inc.

?. Wikipedia , the beloved, widely-known, free-access web encyclopedia is turning 20 this year. It’s one of the most visited websites on the internet, curated by a global network of hundreds of thousands of volunteers who have written over 55 million articles in 300 languages. It’s the world’s largest repository of human knowledge, but as Janeen Uzzell explains, it’s not without its blind spots.

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2021 Engagement Benchmarks for Media Apps

Alchemer Mobile

Media and Entertainment apps played a critical role in helping us get through 2020. While the world around us shifted in response to the pandemic, consumers turned to media apps as an outlet to stay informed, connect with loved ones, decompress, and even have some laughs. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Mind the Product: Surviving 2020

Mind the Product

We know that people enjoy product case studies and like learning about what other teams have been through, but it can be hard to find people willing to share. This is because real life often looks very different from the polished think pieces and frameworks that you see in most articles. But the truth is, [.] Read more » The post Mind the Product: Surviving 2020 appeared first on Mind the Product.

Framework 191
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Joining a Startup for the First Time? 30 Actionable Tips From Folks Who've Been There

First Round Review

Top startup leaders and operators share their best tips for new startup employees, including hitting the ground running, how to prioritize what to work on, and growing your career.

Startups 143
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6 Factors Ensuring Effective Management of Test Environment

The Product Coalition

AI and automation are rapidly securing their place amongst end-users and even key industries. Technology analysts and experts are busy validating their impact in the consumer market or leveraging the same to create a better user experience and the best test management tools. Considering all factors, no technology can deliver expected results without testing and evaluation in a focused environment bringing together the related factors.

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Strategic Team Alignment: The Power of a One-Pager [+Webinar]

280 Group

Join our upcoming webinar, Cultivating a Strategic Product Team, Part 1: The Power of a One-Pager , on May 13th, 2021 at 10:00am PT for an in-depth discussion on creating strategic alignment in your team with a Product One-Pager. Receive the template free! In this two-part series, we’ll show Product leaders how to increase the alignment and autonomy of the product teams they work with, freeing up more time to do strategic product work.

Webinar 156
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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Managing infrastructure costs as your company grows

Intercom, Inc.

Startups are designed to grow quickly, but high growth rates can generate huge costs as new infrastructure is introduced and scaled to meet demand. How can we maximize returns without introducing developer friction and slowing company growth rate ? Cloud costs can be awkward and are constantly evolving, as proven by the growing world of cloud financial management (FinOps).

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What Product Management Metrics Really Measure?

Alchemer Mobile

Understanding app health and customer experience go hand-in-hand. While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all product managers measure: Customer acquisition. Retention and engagement. Customer experience. Ultimately, measuring these different KPIs allows product managers to answer the question, “Why?

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The PM Competency Framework: Making Product Management growth a team effort

Mind the Product

My first year at Spotify was one of the happiest years of my life. I had joined the Infrastructure and Operations ‘tribe’ as an Agile Coach and some of my fondest memories (both personally and professionally) were from working in my Agile Coach ‘chapter’. As a chapter of six coaches, over time, we understood our [.] Read more » The post The PM Competency Framework: Making Product Management growth a team effort appeared first on Mind the Product.

Framework 190
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The 100 Best Channel Podcasts Of 2021

Jay McBain

Since posting our top 64 channel podcasts in 2019, there has been explosive growth in podcast adoption. The audio-only format is also expanding with the invite- and iOS-only upstart Clubhouse achieving 16.4 million downloads since it debuted last year, according to Sensor Tower. Responding to this initial success, leading social media companies such as […].

Download 142
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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.