The Link Between Sleep and Effective Leadership
Lead on Purpose
FEBRUARY 19, 2018
Guest post by Jenn Clark A survey revealed that out of 180 business leaders, four out of 10 do not get enough sleep at least four nights a week.
Sat.Feb 17, 2018 - Fri.Feb 23, 2018
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Women in Product Management: Jennifer Lyons, Product Management Consultant
280 Group
FEBRUARY 21, 2018
For our next installment of the Women in Product Management Series I interviewed Jennifer Lyons, a Product Management Executive who has focused the last twelve years of her career in healthcare. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How to Balance Strategy, Sales Requests, and Roadmaps Those were just some of the topics shared by Jennifer Lyons as part of our Women in Product series.
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Introducing C.A.R.E. – a simple framework for user onboarding
Intercom, Inc.
FEBRUARY 20, 2018
A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.
The Secrets of Highly Successful Products: The Sales Discovery Call
The Secret PM Handbook
FEBRUARY 20, 2018
When the sales team has the right product knowledge, they will be much more successful. Which means they sell a lot more of your product. This starts from the first call with the prospect. If a sales person asks the wrong questions during that first call…. … then even a good prospect can turn into total loss. But, ask the right questions …. … and the chances of closing them go way up!
From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.
Flipping the Script as a PM: Turning Customers into Evangelists – Thursday, February 22 | 6:30 – 9:30pm
bpma ProductHub
FEBRUARY 17, 2018
BPMA Event – Flipping the Script as a PM: Turning Customers into Evangelists. Thursday, February 22 | 6:30 – 9:30pm. Is your roadmap stuck chasing feature parity? How do you position your product & feature set in a way that allows you to uniquely meet your customer’s needs and stay ahead of the competition? The concepts presented in CEB’s book “The Challenger Customer” are gaining a lot of traction in the marketing world.
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Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
More Trending
Move fast and optimize for the long term
Intercom, Inc.
FEBRUARY 19, 2018
As a student of engineering you’re incentivised to write a lot and to read a lot. You’re expected to solve many well understood, discreet, simple problems, on paper, on sunny afternoons in late May and early June. This kind of learning has its place – it encourages discipline of thought and allows you to develop certain important muscles that will be useful for later – but to be successful as product engineer , you’ll also need to master a bunch of different skills.
Master the Art of Influence — Persuasion as a Skill and Habit
First Round Review
FEBRUARY 22, 2018
As a product leader at Google and Reddit, Tyler Odean uses persuasion as a tool in his everyday job. Here's what he's learned through experience and research about being influential at work.
Distinction Bias: Why You Make Terrible Life Choices
Nir Eyal
FEBRUARY 19, 2018
There I was, looking at an enormous wall of television screens. Each one flashed the exact same scene? —? a beautiful flower slowly blooming to reveal each petal, pistil, and stamen in exquisite super high definition detail. It was downright sexy. But now it was time to make my choice. Would I buy the $400 […]. The post Distinction Bias: Why You Make Terrible Life Choices appeared first on Nir and Far.
What Happens When you do User Discovery After Market Traction
Mind the Product
FEBRUARY 22, 2018
I recently had a call with the CEO of a company that I thought would be a great channel partner for my company. I’d been looking forward to the conversation; we’d convinced a few similar firms to partner with us recently and I was hungry for some momentum. When the call kicked off, I fully expected it would be another win. But… nope.
7 Pitfalls for Apache Cassandra in Production
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Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.
How to use live chat for a product launch
Intercom, Inc.
FEBRUARY 21, 2018
In sales, we often talk about how to write great email subject lines or best times to cold call. This helps, but in the world of SaaS it’s more important to communicate with your prospects when the timing is right for them to engage. Case in point: product announcement day. Great companies will spend a lot of time crafting sophisticated product announcements with gorgeous design and content, attracting a windfall of traffic to your marketing site.
Our 6 Must Reads for Managers to Give Feedback That Helps People Grow
First Round Review
FEBRUARY 20, 2018
Giving constructive feedback that resonates is extremely difficult. You have to strike exactly the right chord for your words to cause change. Here's the best advice we've seen on how to do that.
How to Avoid the Trap of Building One-Off Features for Industrial IoT Products
Daniel Elizalde IoT Blog
FEBRUARY 20, 2018
IIoT customers often demand a fully functional, end-to-end solution. And, most products often fall short of “the last mile” to give these customers exactly what they need. To bridge this gap (i.e., close the deal, or satisfy an important customer) Product Teams often agree to develop one-off features for that particular customer. Overall, the Product […] The post How to Avoid the Trap of Building One-Off Features for Industrial IoT Products appeared first on TechProductManageme
How to Win Your Colleagues Over and Get Their Buy-in
Mind the Product
FEBRUARY 20, 2018
Let’s assume you have a great idea that requires some of your colleagues to take action to move it forward. You introduce it and they agree that it sounds good. A couple of weeks later, you ask how things are progressing and they haven’t had time to start yet. A few more weeks pass… still nothing. Sound familiar? It’s all about buy-in – the difference between just an idea and an idea that gets implemented.
Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
From conversion to retention: industry experts on improving your onboarding
Intercom, Inc.
FEBRUARY 22, 2018
If your product is to survive and your business is to grow, improving your user onboarding must always be top of mind. There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences. Secondly, just as Ruairí wrote recently , your onboarding strategy must adapt over time as your product and business evolve.
Distinction Bias: Why You Make Terrible Life Choices
Nir Eyal
FEBRUARY 19, 2018
Nir’s Note: This post part of a series on cognitive bias co-authored with and illustrated by Lakshmi Mani. Discover other reasons you make terrible life choices like confirmation bias and hyperbolic discounting. There I was, looking at an enormous wall of television screens. Each one flashed the exact same scene? —? a beautiful flower slowly […] The post Distinction Bias: Why You Make Terrible Life Choices appeared first on Nir and Far.
Are You “Default Ship” or “Default Delay”?
Clever PM
FEBRUARY 22, 2018
A couple years ago I ran across a blog post by Paul Jackson where he mentioned in passing the idea of a tension between “default ship” cultures in relation to corporations versus startups. For some reason, those two ends of a spectrum have stuck with me ever since, and after struggling with some culture change […].
Tobacco, Drugs, Clickbait: Are Designers Dealing in Digital Addiction?
Mind the Product
FEBRUARY 19, 2018
A Rude Awakening. There is a change coming. A movement in motion, and like the majority of technological disruptions the earliest adopters are greasing the gears in the silicon communities. You won’t have had to dig very deep recently to have picked up on an increasing sense of rebellion against what used to be the most enticing companies around, and anger about how they design their experiences to maintain unhealthy levels of addiction.
Reimagined: Building Products with Generative AI
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“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
Build your customer relationships around consistency and trust
Intercom, Inc.
FEBRUARY 23, 2018
It feels like we’re entering a golden age in relationships between customers and businesses. But really we’re just coming full circle. For most of human history, businesses have been constrained by physical location. They could really only sell to the people within walking distance of their location. Business owners had a very finite market they could address so every customer and how they perceived the business really mattered.
Managing Sales Requests and Changing Priorities
Pragmatic Marketing
FEBRUARY 21, 2018
How do you deal with one-off feature requests from sales that are supposedly deal breakers? Have you noticed that car salespeople always sell what they have on the lot, while software sales people always seem to sell what they don’t have? After all, our salespeople and executives believe that anything is possible with software. And it is. But not instantly.
Beginner’s Guide for Being a Product Manager
The Product Coalition
FEBRUARY 20, 2018
Product management is an important organizational role. Product managers are typically found at companies that are building products or technology for customers. The product manager is often considered the expert of their products and is responsible for the strategy, roadmap, and feature definition for product. The position includes marketing, forecasting, and profit and loss (P&L) responsibilities.
Demystifying Statistics: What is p and what does p < 0.05 mean?
Userzoom
FEBRUARY 20, 2018
Demystifying some of the common questions we get on statistics. The Professional Services team at UserZoom carry out user experience research on behalf of our clients. Alongside designing and building studies we spend a lot of our time analyzing the data, identifying insights, and making recommendations. As part of this process we often talk to our clients about the statistics they can run on the data collected in UserZoom and what insights they can infer.
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication
Speaker: David Bard, Principal at VP Product Coaching
In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.
Introducing C.A.R.E. – a simple framework for user onboarding
Intercom, Inc.
FEBRUARY 20, 2018
A well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it. In software, when you think of “onboarding”, you might think of tooltip tours where customers are shown the various components on the UI via pop-ups, or you might think of empty states , where the UI is in a unique one-time only state, giving the customer guidance on how to get started.
Why Isn’t Pricing More Valued in Companies?
Pragmatic Marketing
FEBRUARY 19, 2018
A reader asked, “Why isn’t pricing more valued in companies?” What a fabulous question. Although I haven’t seen the research, my experience leads me to believe there are three reasons, all huge. First, many companies don’t know the power of pricing. Alternatively, they don’t know that pricing can have a large positive impact on their profitability.
The 3 Big C’s of Agile Development and Testing
Amir Rozenberg
FEBRUARY 21, 2018
In the age of Agile and Digital Transformation strategies, every brand is looking to set themselves apart. In order to excel strategically in the implementation of your digital transformation you need to be offering services to end users on their terms, on their devices, at their convenience, streamlining and differentiating features. On top of that, end users expect everything to look great, work perfectly…quickly.
How to Lead an Impactful Research Team
UserInterviews
FEBRUARY 21, 2018
Leading a user research team can be overwhelming. In many organizations the discipline is new and ill-understood. Ashley Tudor brings her vast experience to break down key ways to lead with impact.
Monetizing Analytics Features
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
3 Ways ClassPass Used Data to Make a Business Pivot
Indicative
FEBRUARY 21, 2018
Sometimes, what you think your customers want doesn’t match up with the data. That’s what drove Payal Kadakia to make a strategic business pivot while running Classtivity. If you haven’t heard of Classtivity, it’s probably because Kadakia changed the company into ClassPass, which now helps people connect to fitness classes around the world.
What Can McDonalds Product Managers Do To Capture Young Customers?
The Accidental Product Manager
FEBRUARY 19, 2018
McDonalds needs to find ways to attract more young people Image Credit: Mike Mozart. The product managers at McDonald’s have a problem on their hands. A recent study revealed that among younger burger eaters, the millennials, only one in five has ever eaten a Big Mac burger. For a 61 year-old burger chain, this does not bode well for the future.
How Microsoft uses Amplitude to help Office 365 users be more productive
Amplitude
FEBRUARY 22, 2018
Investing in a new product is a risk. How do you prove it will be successful? How do you measure ‘success’ in the first place? These are just some of the questions the Workplace Analytics team has grappled with as it establishes itself within the Office 365 brand. MyAnalytics: a Productivity Tool Within Office 365. MyAnalytics and Workplace Analytics are a family of new products within the Microsoft Office 365 offering to help information workers spend their time more effectively.
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