Sat.May 20, 2017 - Fri.May 26, 2017

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Women in Product Management Series: Sara Wood, VP Product at Gap Inc.

280 Group

For a new series of interviews with women leading product management teams, I reached out to Sara Wood, currently VP of Product at Gap, Inc in San Francisco. I was curious to learn what led her to Product Management, the missteps and lessons she learned along the way, and advice that she has for new Product Managers. When I asked Sara how she got into Product management, she shared that she started using network technology in graduate school for her.

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Why we need to re-think learning

Lead on Purpose

Long-time readers of Lead on Purpose have seen this quote by Eric Hoffer: “In a time of drastic change it is the learners who inherit the future.

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How do I get into Product Management?

bpma ProductHub

The Path to Product Management. By John Zilch – I recently stumbled across a thought-provoking question posted on the Boston Product Management Association group page. Justin asked: “Is an MBA a pre-requisite for Product Management?” I thought that was a fascinating question. My instinct was to reply “No, of course not!” But then again, if you look at any job description for a product role, an MBA is either a pre-requisite or preferred qualification.

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How to Sell Your Boss on Roadmaps Without Timelines

Mind the Product

Can’t get your boss to part ways with a time-based feature roadmap? Then sell them on the risk. I wonder what it is about feature roadmaps that is comforting to the C-suite. Is it the false sense of security that you’re setting yourself up to deliver a list of features based on untested assumptions and educated guesses? Is it the delusion that locking your organisation into a plan a year in advance equals a competitive edge?

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Agile at Scale – Outcome Driven (or Broken)

Tyner Blain

Taking agile, a process otherwise optimized for small, cross-functional, collaborative teams and making it work at scale is fascinating. You have to change some elements, and retain others, as you redefine the context. Being outcome driven, is one element you must retain – or even elevate in importance, or you fundamentally break the system of delivery.

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Customer Value, Underperforming Products, Product Demo Objections and More

Product Management University

The B2B Product Manager Magazine May 2017 is now available. In this issue we examine the impact of a customer value culture, why products underperform and three steps to connect corporate strategy to product, marketing and sales execution plans. Plus, tips on using white papers to generate more qualified leads and the difference between voice of the customer and sales feedback.

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The Move From Product to a Service Mindset

Mind the Product

In 1999, the economist Joseph Pine wrote a prophetic book which outlined a fundamental change in the way we live our lives. He provided ammunition for an emerging field in digital design, potentially signalling the death of product-centric thinking. Pine saw that it was becoming easier and easier to create products. The barriers, tariffs and specialist skills that were once used to build highly defensible products were disappearing or being democratised.

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Getting Started at a New Product Manager Job

The Product Guy

Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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Pragmatic Marketer - Spring 2017 Issue

Pragmatic Marketing

What kind of power does your brand have? How do people feel about it, describe it to others and interact with it? And what can you do to strengthen your brand and its impact? In this issue of Pragmatic Marketer we tackle these questions and introduce "Pragmatic Implementation," a new column that expands our brand promise to deliver practical, actionable training and best practices.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How to Hire a Product Analyst

Amplitude

The six things you need from a great product data scientist and how to find them . Product Analytics is one of the most high leverage roles in a company that’s investing in software development. Having millions of touch points with your customers gives you a plethora of opportunities to learn from mistakes faster and build the conviction to take moonshots.

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Product Leadership Book Review? – What we Learned

Mind the Product

The long awaited book Product Leadership is finally about to hit our Kindles, iPads and possibly even our hands. Anticipation has been building given the high-profile nature of the authors, including Mind the Product’s very own Martin Eriksson. It’s a book that shows product leadership to be a mentality and style, rather than a set of rules. By drawing on a vast number of experts and their own experiences, the authors have created a book that will become the touchstone for leaders working their

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Users vs. Thought Leaders

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation around “Users v. Thought Leaders”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decis

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Where Does Product End and Brand Begin?

Pragmatic Marketing

You don’t go to Starbucks for the coffee. Coffee is what you walk out the door with, but it’s not what keeps you returning to Starbucks (or to another favorite coffee shop). Given the landscape of retailers brewing and selling what essentially amounts to the same commodity, the fact that we pledge our loyalty to one roaster over another is further proof that the coffee is not the “thing” we’re after.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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How To Find More Customers For Your Product

The Accidental Product Manager

In order to find more customers, you have to know how to search for them Image Credit: Jeffrey Beall. Just exactly what does a product manager job description say that we have to do? Yes yes, we are responsible for creating our product development definition, managing it, and delivering our product. However, is that where things stop? Could it be possible that we also have a responsibility to go out and find new customers for our product?

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Julie Zhou – Building a Culture of Growth

Mind the Product

Julie Zhou , Director of Growth at Yik Yak, tells ProductTank San Francisco how to build a culture of growth. When a startup or new product starts to get some traction, there often comes a decision to hire someone to manage growth without a full picture of what that will actually entail. Julie Zhou leverages her experience in exactly that role to tell us how to develop that culture – in the context of a play in three acts.

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Latest #prodmgmt Opportunities Around the World

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Are We Doing Content Marketing Right?

Pragmatic Marketing

A few months ago, during a content marketing panel at the Texas Marketing Summit in Houston, I came to the conclusion that our understanding of content marketing is still in its infancy, much like social media was eight years ago. We have a lot of opportunity for improvement and much to learn as marketers. And it sometimes feels as if we are failing.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Upcoming Events; Product Management Technology; SiriusDecisions 2017 Summit recap

Good Product Manager

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. Here’s some of what’s coming up in the next few weeks — hope you can join me at one of them! June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

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Product Leadership Book Review? – What we Learned

Mind the Product

The long awaited book Product Leadership is finally about to hit our Kindles, iPads and possibly even our hands. Anticipation has been building given the high-profile nature of the authors, including Mind the Product’s very own Martin Eriksson. It’s a book that shows product leadership to be a mentality and style, rather than a set of rules. By drawing on a vast number of experts and their own experiences, the authors have created a book that will become the touchstone for leaders working their

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Building a Growth Team from Zero to Fifty

Brian Balfour

Growth is still an emerging discipline, and not everyone has a structured growth team within their org. But, let’s say you get to start from scratch and build the ideal growth team. What people and roles would you start with? Andrew Chen and I recently sat down to look at a few configurations to consider as you're scaling up a team around growth. We've broken up the conversation into three videos, with notes below each video.

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Is the Product Manager CEO of the Product?

Pragmatic Marketing

When someone calls the product manager CEO of the product, what does that mean? And is it a helpful analogy? The product manager as CEO of the product sounds powerful and strategic. It brings to mind strong leadership skills, influence and accountability, all key traits of successful product managers. But when people hear product manager as CEO of the product, many also jump to the conclusion that the product manager is then the product decision-maker, that this person will oversee all the areas

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Upcoming Events; Product Management Technology; SiriusDecisions 2017 Summit recap

Good Product Manager

Upcoming Events. Summer is shaping up to be a busy one for me, with lots of presentations and events already booked. Here’s some of what’s coming up in the next few weeks — hope you can join me at one of them! June 7 webinar: The Perfect Product Team. You can listen in when I’ll be a guest on the Product Lunch webcast series, talking about what a best-in-class product management team looks like.

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What does it mean to operate in “Day 1” every day?

DISQO

In the last three years, we’ve powered countless experiments and generated tens of thousands of user insights for Fortune 500 product teams. Time and time again, we see Amazon products and services perform astonishingly well in a range of industries and markets. Product leaders routinely ask us about what makes Amazon so consistently innovative. It turns out, we don’t need to look too hard to find the answer.

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OpenView Labs: Is Your Data Deluding You? Driving Real Results with Relevant Metrics

Revulytics

It’s one of the chief challenges we face as we build our ideas into businesses – how do we drown out the noise to focus on signals – to make business decisions and create products that, in a sense, are so irresistible that they sell themselves? For start-ups, that’s a proposition complicated by the pressure to show traction and gain a foothold, before we slump into irrelevance.

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10 Tips for Getting to Know Your Buyers and Users

Pragmatic Marketing

In this world where smart + connected is becoming the new ordinary, our job is to understand how people (customers, buyers and users) will experience new technologies and how these technologies will shift the experiences of their daily life. Officially titled principal engineers, we are experts respectively in human factors and cultural anthropology.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.