Sat.Aug 19, 2017 - Fri.Aug 25, 2017

How To Fix A Product Management Mistake: Diet Pepsi

The Accidental Product Manager

Pepsi’s product managers screwed up Diet Pepsi, can they fix it? Image Credit: Mike Mozart. I think that we do need to hand it to the Pepsi product managers – at least on paper they did everything that they really should have done.

Innovation is Broken by Janice Fraser

Mind the Product

What is the point of innovation? Why do we focus so much time and effort on digital transformation, agile transformation, and innovation? Simply put it’s because large organisations need to grow – and can’t.

Trending Sources

Product Knowledge: Asset or Liability?

High Octane Product Management

Is product knowledge more of an asset or liability for a product manager? Is product knowledge important in a product management role? Absolutely! The more important question is how much product knowledge is required to be successful? If you’re not a technical product manager, you probably don’t need as much as you think. Consider the following: Product knowledge tells you HOW a product works.

Conducting market research–and other innovation insights for product managers Aug 25, 2017

Product Innovation Educators

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. Tips for conducting consumer and market research for new products.

Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

More Trending

Lean Product Management – Minimizing Wait Times

280 Group

In the previous post on developing a Lean Mindset, we covered flow efficiency and how to apply the principle to get from idea to MVP (minimum viable product) faster. The post ended by mentioning two ways to shorten the time to MVP: Minimizing wait times (i.e., non-value added time) and Improving the productivity of our value-added steps. In this post we’ll focus on the first method, to minimize wait times. Eliminating wait times is one of the easiest ways to.[continue continue reading].

OpenView Labs: Best Practices for Increasing Trial Conversions

Revulytics

You walk into a coffee shop you’ve been coming to for years that is a few steps from your office. As you duck and weave through the crowds and wind your way to the register, you place your order, and then grab a cup of the free new caramel cotton candy carrot latte positioned on the counter as you wait. You take a few sips, and are really just starting to enjoy yourself, when you discover that the cup is leaking.

B2B 7

How to Break Free of the Feature Factory by John Cutler

Mind the Product

In the closing talk of this year’s MTP Engage Hamburg, John Cutler looks at why his Medium post 12 Signs You Are Working in a Feature Factory touched a nerve for so many people in product development. There’s widespread tension in our industry, John says.

How to Manage Product Research in Agile Mode

Craft.io

One of the challenges that kept ailing me in my formative days as an agile product manager was the lack of resources for research. Primarily, lack of time.

Creating the "Right" Product Roadmap With Data

Speaker: Sunil Parekh, Head of Product Management, SimplyInsured

Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business needs?

Receiving Feedback

Julie Zhou

This was first published on my mailing list The Looking Glass. Every week, I answer a reader’s question.

New features for b2b teams

ProductBoard

See which customer companies need which features If you’re a b2b product manager, chances are you’ll sometimes hear that a certain feature is critical for a customer company but won’t know who exactly at the company provided that input.

Gibson Biddle – Wicked Hard Decisions at Netflix

Mind the Product

Gibson Biddle has worked in product at several entertainment companies, such as Netflix, Mattel, and EA, as well as educational companies such as Chegg and The Learning Company. In his presentation, he discusses “wicked hard” decision-making and how it is a practiced art, and can be very easy with practice. He discusses all of these experiences through the lens of Netflix, where he was the Vice President of Product. A Brief History of Netflix.

TEI 138: The science behind success for product managers – with Eric Barker

Product Innovation Educators

Listen to the Interview for Product Managers and Innovators. Much of the advice we’ve been told about being successful as a product manager and innovator is logical, earnest… and downright wrong. My guest, Eric Barker, explores the science of success.

Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

Data analytics has transformed the way many product managers approach product enhancements, creating strong demand for product managers with skills and expertise in defining and analyzing product metrics to make more valuable product decisions. But there is one essential element that is often left out of the conversation, and that is strategy. How does my product decisions support the overall strategy of the business, and am I tracking the right metrics based upon that strategy?

Perfecting the Product Launch

Sequent Learning Networks Product Management Blog

The post Perfecting the Product Launch appeared first on Sequent Learning Networks. BLOG PRODUCT MARKETING

How to Run Product Portfolios at Scale

Mind the Product

In this talk I share my lessons learnt from client engagements with many of the world’s largest organizations. I showcase how I’ve helped enterprises rekindle their capability and culture of experimentation and learning. What are the key aspects to consider? Where should you start?

User Behavior can Bite you – Lessons From the Product Management Trenches

Mind the Product

I am the founder of Jodi Logik , an online matchmaking startup in India. I started the business in late 2015 to provide a platform for young Indians to create a good impression through their online profile and steer clear of stereotyped profiles plaguing the matchmaking industry in India.